Creating mobile strategies based on empathy
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Transcript of Creating mobile strategies based on empathy
Creating mobile strategies based on empathy
Creating mobile strategies based on empathy
Experience report
Q&A
Embracing constraints
Working in groups
Agenda
Index Experience report Experience Report
http://disinfo.com/2011/08/sf-transit-system-blocks-cell-phone-service-to-thwart-protests/
http://planetevivante.wordpress.com/2008/11/20/playpumps-et-google-eau-potable-en-afrique/
#1: Guide your design
“The core of strategy work is always the same; discovering the critical factors in a situation and designing a way of coordinating and focusing actions to deal with those factors.”
Rumelt
Context-first
Augment existing answers
Create-destroy
?
Embracing constraints... Embracing constraints
http://www.designother90.org/solution/mpedigree-electronic-resource-system/
http://www.designother90.org/solution/mpedigree-electronic-resource-system/
Hardware Accessibility Durability Signal strength Screen size Speed Security ...
- @inkblurt
Hardware Accessibility Durability Signal strength Screen size Speed Security ...
Rather than starting with the technology, what if we start with the people?
Sketch by Chris Cheshire
Activity 1
http://www.indybay.org/uploads/2013/05/02/food-not-bombs-may-day-immigration-reform-santa-cruz-2013-18.jpg http://www.bradleymanning.org/wp-content/uploads/2013/06/FreeBrad03.jpg
Activity 2
IDEO tools and tips for HCD: http://www.hcdconnect.org/
Rumelt on strategy: http://goodbadstrategy.com/
David Armano on persona ecosystems: http://is.gd/dpsux1
NN/g on UX research methods & timelines: http://is.gd/dpsux2
NN/g on thinkalouds: http://is.gd/dpsux4
LukeW on one thumb/one eyeball: http://is.gd/dpsux5
Amnesty International on apps + human rights: http://is.gd/dpsux3
Further Reading