Creating a positive corporate culture
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Transcript of Creating a positive corporate culture
Building Your Business
Creating a positive corporate culture
Reports from New Century Financial Corporation indicate companies with a positive corporate culture
outperform competitors by
20%Source: Dan Crim & Gerard Seijts, 2006
“Customers will never love a company until
employees love it first.”– Simon Sinek
As the Business Owner
You are responsible for establishing and maintaining the culture you choose.
You ARE the leader
“A business has to be involving, it has to be fun, and it has to
exercise your creative instincts.”- Richard Branson
Positives> High morale
> Increased innovation> Low absenteeism
> Increased productivity > Increased engagement
Negatives> High absenteeism > Low productivity
> High turnover> Lack of passion
> Lack of drive
Investing in your people
Keys to a positivecorporate culture
Training and support
Open communicationInforming and
gaining feedbackBeing a leader
Setting the example
RecognitionAwarding success
or hard workCreating a vision
Set the goal for the teamEstablishing trust
Create a workplace that is comfortable
and safe
“When you give everyone a voice and give people power, the system usually
ends up in a really good place”- Mark Zuckerberg
Hotondo Homes’ culture facilitates
growth and establishes a
positive culture in the network.
If you would like to learn more, please visit
franchise.hotondo.com.au
Subscribe to our podcast on iTunes or read our blog online.