Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. ...

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. www.entovation.com

A Knowledge InnovationTM

Project Proposal for

Empowerment of Youth through Employment


Thank you

The following course work and project proposal was created as part of the „KEN Practitioner Certification Course“ delivered at RITSEC, Cairo in April and May 2005 in collaboration with Entovation Internation Ltd. The Knowledge Innovation Assessment Methodology was developed and is copyrighted by Debra M. Amidon (www.entovation.com)

A special thank you for their support is given to (alphabetically listed by given name):

The Egyptian Ministry of Administrative Development RITSEC Management

Effat El-Shooky Hisham Sherif Mahmood Rezk

RITSEC Staff Amin Lotfy (Local project management and facilitation) Ahmed Sobky (Local project management and facilitation) Neven Noshy (Local IT support) Sophia Korayem (Local project management)

International supporters Debra Amidon, Entovation International Ltd www.entovation.com (Content expert) Oliver Schwabe, Eurofocus International Consultants Ltd, www.euro-focus.com (Facilitator)

and the whole participant group


Participants

Inji M. Amr BoraiInji M. Amr Borai

Shereen El SabaghShereen El Sabagh

Rania Mohamed Aboul-GheitRania Mohamed Aboul-Gheit

Mohammed Mahmoud HeikalMohammed Mahmoud Heikal

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Organizational Chart

Employment entity charterEmployment entity charter

ITITMarket studiesMarket studies MarketingMarketing HRHR

Parliament technical officeParliament technical office

Employment entityEmployment entity

Supervise

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Executive Summary

Unemployment is a major problem that plagues the Egyptian economy and has severe implications on society as a whole.A main cause of unemployment is the gap that exists between the skill-set required to fill a vacancy and those enjoyed by a university graduate.Our project targets bridging that gap through establishing a unit that containing HR representatives from different ministries and that will conduct markets about the job market.Moreover, the unit recruits job applicants, provide them with necessary training and matches them with the job, they are most suited for.

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Project Description

Project: Establishing a unit (entity) responsible for conducting market studies on the labour needs of the market.

• The entity / unit will conduct these studies on a frequent basis and respond accordingly creating a responsive labour market.

• The unit will act as a recruiting firm, recruiting fresh graduates with great potentials and backgrounds in the desired field and direct them to vacancies in the different ministries of the government.

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Project Description

• Moreover the unit, based on its analysis of the market, will provide training courses to graduates in order to bridge the skill gap between what is taught in the basic education system and what is required in the real business world.

• These courses could range from languages and computers to complicated engineering and finance.

• In addition to acting as a recruiter for the government providing the youth with information concerning the available job vacancies in the government and matching the vacancy with suitable candidates.

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Project Description

• Ultimately this unit would be most successful if the results of its periodic market studies are used in order to gradually (or radically) modify the educational system (and syllabuses) in order to better suit constantly changing market requirements.

• Unit could also direct youth to the opportunities open to them should they wish to start their own businesses. Providing the individuals with necessary information regarding funding sources and industries with export potential.

• The entire service being provided online at a nominal fees and courses administered via e-learning.

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Expected Financial Value

Decrease the recruitment cost such as ads, application forms ... etc.

• Best allocation for the resources that provided by the government under this subject.

• Income earned by employees hire through the new system

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Expected Non-Financial Value

Facilitate the employment process through identifying one place as an enquiry point

Unify all efforts in one place to work all together under one strategy

Unify the assessment and evaluation to one neutral place which is in this case the prime minister

Create commitments

Increase the level of the coordination which increases the efficiency

Increase awareness and knowledge exchange between job suppliers and job applicants

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Ensure the rational use of the government allocated resources.

Ensure the awareness of all governs on the narrow level and the entire Egyptian citizen on the wide range about the government employment strategy

Increase the government image and build trust between the government and the Egyptian citizen

Best allocation for time and efforts

Organize the available training centres and increase their training quality

Ensure best training quality for post graduates


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Increase communication skills to all the employees

Knowledge of the market

Analysis of the competitors' behaviour

More efficient service

Innovative services

Create an atmosphere of friendliness and satisfaction among employees due to well defined job description (duties, responsibilities and benefits) of each one and well defined compensation system. Also avoiding overlapping and complication in job performance

Provide a technical project support


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Measurement of non-financial value

No. of subjects that discussed within this committee

No. of meeting with the prime minister for evaluation purpose

Final exams after each course to measure the learning level before and after

Through numbers of hits to the website

No. of job that provided through this committee Performance grades for the candidate or the first year work

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Measurement of non-financial value

It can be measured through the number of stakeholders benefit from the services presented by the entity

It will be measured through the efficiency of the communications and interactions among employees

Extent to which market changes coincide with results of market study analyzing market and competition

Market feedback to the introduction of the service

Through polls done through the intranet website

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Key Proposed Activities

Divide the targeted customers into segments

Collecting learning materials related and may be unrelated to the speciality of the organization

publishing these materials through the intranet website and update those materials

Draw career plan for each segment

Develop training package for each segment

Publish bids with specific standards

Evaluate the learning levels

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Analyse the market as a whole, the competitors, predicting future trends, and calculating firm positioning in the market

Create a market image of the whole entity, taking into consideration the tangible and non tangible resources within the entity and the targeted objectives

Build up an advertisement campaign and policy in form of its messages to the whole community included the stakeholders, taking into consideration the current status and the future trends

Anticipatory (preventative) marketing strategies to have a future to overcome inevitable challenges

Create unique market position for the entity

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Study the current status of the youth workforce and the expected one in a comparative manner to figure out the most required

Develop compensation plan

Develop training courses

Collect and examine detailed information about job duties

Prepare job description and job specifications of each job

Recruitment and selection of the entity staff and the leader who will be the image of the whole entity in addition to the nominated HR manger who will be represent their ministries in the entity

Ensure complete assignment of duties of each candidate



Gathering of IT specialists and experts to form the sub unit

Provide the technical support for the whole project and for the employees through training

Introduction of new technology to the entity

Design training courses for the applicants

Maintenance of the infrastructure



Resources Required

Meeting room in the prime minister building Per diem for members of the committee Budget for training centres Market researchers Legal contract consultancy Server machine that the website will be published through

Internet connection to the server Office space, computer equipment, LAN, software for

analysis, personnel to undertake surveys and market sweeps

Costs of marketing and advertisement campaign + human resources.

Human resources (IT specialists) and equipments

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Time Required

21 months.

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0 5 10 15 20 25

Sub-Project 1Sub-Project 2Sub-Project 3Sub-Project 4Sub-Project 5Sub-Project 6Sub-Project 7Sub-Project 8Sub-Project 9

Sub-Project 10

Preperation period Project period


Organizational Readiness

Willingness for knowledge enhancement and Joint committees already exist, no reasons to believe that resistance could occur to the idea of networking

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Current calls for reform within the organizations where performance measures are being considered as appropriate tools for this purpose


Success Criteria

Number of hired candidates with high job Number of hired candidates with high job performance in different governmental performance in different governmental

sectors within our time framesectors within our time frame

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Projected Start Date

Within six months Within six months

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Assessment Results

According to the desired status:


The Assessment ResultsGroup1Group1

According to the modified status:


The Detailed Results

Collaborative Process: Performance Measures: Education / Development: Learning Network: Market Positioning: Products/Services: Market Penetration: Market Image: Leadership / Leverage: Technology / Internet:

2.22 10.00

2.00 9.70

5.67 9.25

3.78 8.11

4.11 9.56

3.40 9.60

4.60 9.30

2.40 7.40

2.86 7.71

3.63 9.63

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10.00

6.00

9.00

9.00

5.00

7.00

5.00

7.00

10.00

8.00

Current Desired Modified


Activities: Collaborative Process

Urgent (address immediately) There is cross-organizational leadership support for this contact places. Employment market innovation process is capable of supporting the

development of innovation from idea creation through commercialization.

The innovation process within the employment market is a collaborative venture involving all levels of stakeholders.

All of employment market stakeholders (applicants, vacancies providers, and career planners, training centres) are involved in the innovation process.

The criteria for measuring the success of innovations within the employment initiatives have been clearly defined.

Important (address within 3 months) An explicit innovation process exists within employment market. There is an identified contact places for the overall innovation process in

the employment market. The resources and tools which have been allocated to the innovation

process from the government are adequate to ensure efficient operation of the process.

Employment strategies are aligned to maximize results of a successful innovation process.

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Ideas

Establishing an employment committee with members from all the stakeholders.

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Project

Employment Committee; a formal committee under the supervision of the prim minister. Its members are from all the stakeholders who are all the HR manager in the

Egyptian ministries, HR manager from all the private companies, head of the student associations in the

universities … etc. Those members join this committee as an extra work for their original one. This committee

should have a clear mandate with detailed terms of reference.

This committee should work on the following:- Identify job opening in different entities.

- Set plans for job opening fulfilment.- Identify capacity building areas.

- Conduct contracts with training places to provide the necessary qualifications that should be acquired by job applicants.

- Recruitment.

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Activities: Performance Measures

Urgent (address immediately) This strategy is clearly communicated within all levels of the organization. There is a performance measures designed to gauge both tangible and

intangible indices The measurement process is perceived within the employment

organizations as a learning activity. Incentives are in place within the employment organizations which promote

idea creation, responsible risk-taking, and application of inventions or concepts to increase the employment trends.

The government rewards idea creation, responsible risk-taking, and development of innovations that lead to decrease unemployment trends.

Processes are in place within the organization to measure the organization’s intangible assets.

Important (address within 3 months) There is an identified entity which is responsible for performing the

Assessment of Knowledge Innovation within the employment market. The government employment strategy is clearly defined. The measurement systems provide a means to promote value in the eyes of

customers and stakeholders. The instrumentation needed to ensure proper, consistent calibration over

time is in place.

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Ideas

Establishing a technical office in the prime minister office to follow up the employment committee. Technical office under the auspices on the Egyptian parliament to follow the committee work.

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Project

Parliament Technical Office established for the follow up the work of the employment committee by setting clear employment strategy in coordination with the committee members. Also this technical office should evaluate work of this committee through clear setting standards and report to the head of the Egyptian parliament. This technical office shouldn’t work as a court but it should provide the correction actions.

This technical office will be responsible for the following: Develop a clear employment strategy in coordination with the

employment committee members. Set clear standards for measuring performance. Evaluate. Set correction actions that should be taken by the committee. Present the semi annual work of the committee in the Egyptian

parliament to be discussed by the parliaments. Set recommendations on the improvements.

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Activities: Education / Development

Urgent (address immediately) Educational programs and processes are learner-centered. Systems are in place within the employment market to track the flow of

knowledge. Systems are in place to incorporate knowledge in employment planning strategy.

Important (address within 3 months) Mechanisms exist within the organization to capture “fugitive” or “tacit”

knowledge. Mechanisms exist to evaluate the usefulness of “fugitive” / “tacit” knowledge to

the job applicants. All gradates view learning as an integral, day-to-day responsibility. Systems are in place within the employment market to capture knowledge. The expanding global community is utilized as a learning resource for personnel

within the training centres. Continue (keep supporting)

The location / locations where knowledge is created within the employment stakeholders has / have been identified.

Teaching strategies used in the educational programs provide for dynamic dialogue among participants.

The educational programs are designed to include a variety of teaching strategies. Allocation of the government resources for education is seen by community as an

investment in the future value of the community.

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Ideas

The committee should target specific segments of the customers (job applicants).

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Project

This project should be a one task force that should be done by the employment committee. The committee should start its work through identifying its customers (for example, graduate student) and divide them into different specialization (for example, economist, accountant ...etc). Then the committee should draw a carer planning for each group. To this end, the committee should develop a training package and publish it as bids with specific standards for teaching techniques.

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Activities: Learning Network

Urgent (address immediately) The organization has an effective worldwide presence. The geographic centers provide opportunities for dialogue and

learning. Communication systems are in place to effectively promote

cross-fertilization of knowledge between centers. All participants in the “network” have a shared purpose.

Important (address within 3 months) All participants in the “network” share a common vision. There are incentives in place which encourage participation in

the network. There are mechanisms in place to document the economic

wealth of the network. Communication within the network is facilitated by

computer/communications technology Centres of Excellence which recognize and leverage

complementary competencies are established within the network.

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Ideas

Instruct a learning intranet within each organization.

Cross connection between learning intranets (networks) centers.

Encourage participants to be certified and update certification

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Project

Collecting learning materials related and may be unrelated to the speciality of the organization ; publishing these materials through the intranet website and update those materials ; to ensure the sharing of knowledge and experience between employees with compensation mechanisms. Materials for adapting the Egyptian employee for the job or the service he was responsible about .

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Activities: Market Positioning

Urgent (address immediately) Set mechanisms and/or systems to align the internal environment with the

external environment. Integrate these mechanisms and/or systems into organizational strategies and

policies. Redefine the role of “Information Technology Manager” as “Knowledge

Manager” . Increase the sensitivity of the organization’s intelligence-gathering

mechanisms to capture critical information from non-traditional sources.

Important (address within 3 months) Developed techniques within the organization to prioritize new business

opportunities within the context of current strategy. Apply these techniques consistently so that insights can be compared and

contrasted with validity in the marketplace. Link the organization’s intelligence-gathering system to the corporate library /

information system. Integrate the data obtained by the organization’s intelligence-gathering

system into the day-to-day operations of all personnel who have a need to know.

Continue (keep supporting) Make sure the organization’s range of vision consistently and accurately

captures signals from diverse competitors (both current and future).

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Ideas

Establish a sub-unit to conduct market studies.

Preparing periodic reports (encompassing performance measures) that outline market position.

Make results of market studies available to the entire unit.

Use results in determining strategy.

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Project

Establish a market study unit to prepare market studies about competitors and about the market as a whole.

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Activities: Products / Services

Urgent (address immediately) Products and services which are currently being marketed to customers as part of the

normal business sale could be either “unbundled” or “bundled,” and marketed at a premium.

Establish methods to standardize some customized services, so that the revenues can be optimized.

Follow product design principles and processes which emphasize the development of products and services which have embedded knowledge support.

Create products and services to meet the unserved needs of the marketplace. Create products and services to meet the unserved needs of the marketplace ahead of the

competition. Set aside investment capital to fund and nurture a sufficient percentage of new ideas to

stay ahead of the competition. Develop a sufficient percentage of new products and services each year to stay ahead of

the competition.

Important (address within 3 months) Create products and services to meet the unarticulated needs of the marketplace ahead of

the competition. Create products and services to meet the unarticulated needs of the marketplace.

Continue (keep supporting) Unrealized competencies exist within the organization (i.e., content and process) which

could be used to develop unique, highly marketable products and services.

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Ideas

Set up an innovation sub-unit responsible for innovation.

Provide funding to implement new ideas.

Integrating feedback into a process to innovate.

Provide services to customers in customisable packages.

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Project

Using input from all the different sub-units and customers and stakeholders in order to design new and innovative services better suited to serving the employment market.

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Activities: Market Penetration

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Urgent (address immediately) The entity should have strategies in place for capturing learning from

partner interactions, in addition to reaping the traditional return on investment. The entity should has strategies in place to monitor the strategic alliances of its partners.

The entity’s strategic alliance process defines new rules of participation. The entity has strategies in place to monitor the strategic alliances of its competitors.

Important (address within 3 months) The entity uses alternative channels of distribution for its

products and services. The entity’s view of the “enterprise” includes stakeholders,

partners, and customers. The entity’s strategic alliance process defines measurable

activities and standards of performance. The entity has defined its plans for future evolution. Within its network of strategic alliances, the entity maintains a

balance between cooperative and collaborative relationships.


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Define a plan for future evolution Prepare a map of the existing network of

strategic alliance. Formation of a network of strategic alliances.


Small project of Market Penetration

– Formation of a network of strategic alliances in the marketplace.– Project description: The employment entity will be in need of a

network of strategic alliances, such as training centres, educational institutes, universities, etc, in addition to monitoring the private sector and other governmental entity working in the same field.

– Project activities:– a pre-study of the private and non private organizations working

in the field of employment .– a pre- study of the educational institutes which can be a strategic

alliance.– Evaluation of these studies in order to form a map of strategic

alliances in the field of education and employment.– The relation between the entity and its strategic alliances can be

in a formal or informal, in case it is in a formal manner, the entity will be responsible to Draft a memo of understanding between the entity and its strategic alliance. Whether the relation is informal or formal, it will be affected by the personality of the leader in terms of influences, his ability to negotiate and bargain, etc.

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Activities: Market Image

Urgent (address immediately) The entity’s competencies support its marketing messages. The entity’s advertising conveys a balanced message regarding its

current position and its future direction. Within the entity, the difference between a marketing strategy and an

advertising campaign is clearly defined. The entity has strategies in place to assess receptivity to new, untested

ideas within the marketplace ahead of the competition. The entity’s advertising messages are based upon knowledge-based

competencies, instead of product attributes. The entity’s image campaign is sufficiently multifaceted to penetrate

existing markets. The entity’s image campaign is sufficiently multifaceted to create new

markets.

Important (address within 3 months) The entity’s image campaign is based upon its inherent capabilities. The entity’s culture supports its marketing messages. The entity’s advertising defines its uniqueness in the marketplace.

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Ideas: Market Image

Marketing the message or the mission of the entity through mass media , traditional and non traditional tools of exchanging and sharing information.

Study the workforce market in the targeted area in order to tackle all the current vacancies and the needs of the market (required skills and qualifications)

Forecasting studies to overcome any future challenges In the workforce market.

Establish a marketing unit which is assigned to create a convenient market image of the entity.

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Small Project: Market Image

Project Name: Establishment of marketing sub unit within the employment entity. Project description: Marketing unit is a sub unit in the employment entity, which is responsible

of the market image of the whole entity, includes advertisement campaigns and policies, and anticipatory (preventative) marketing strategies.

Project activities: -Create a market image of the whole entity, taking into consideration the

tangible and non tangible resources within the entity and the targeted objectives.

-Build up an advertisement campaign and policy in form of its messages to the whole community included the stakeholders, taking into consideration the current status and the future trends.

- Anticipatory (preventative) marketing strategies to have a future to overcome inevitable challenges.

-Create unique market position for the entity. -Study the current status of the youth workforce and the expected one in a

comparative manner to figure out the most required.Time required : 6 months before the establishment of the project .Success criteria: It can be measured through the number of stakeholders who

know about the entity activity.

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Activities: Leadership / Leverage

Urgent (address immediately) As an entity leader, you can define your sphere of influence across sectors (e.g., government,

industry, education, or non-profit). As an entity leader, you can define your sphere of influence within the world community. As an entity leader, you use multiple strategies to enhance your own intellectual leadership. As an entity leader, you have developed internal mechanisms to capture expertise in ways that

enhance the entity’s business performance. As an entity leader, you have developed internal mechanisms to codify expertise in ways that

enhance the entity’s business performance. As an entity leader, you have developed internal mechanisms to feed-forward expertise in ways

that enhance the entity’s business performance. As an entity leader, you perceive external leadership activities as integral to the business. As an entity leader, you have put mechanisms in place to legitimize employees’ sharing of

knowledge and expertise. As an entity leader, you have put mechanisms in place to reward employees for sharing

knowledge and expertise. Important (address within 3 months)

As an entity leader, you can define your sphere of influence within the industry. As an entity leader, you have effective strategies in place to disseminate your knowledge to the

marketplace. As an entity leader, you have effective strategies in place to apply your competencies in the

marketplace. As an entity leader, you use the knowledge gained from external leadership activities to

develop new internal business strategies. As an entity leader, you have put mechanisms in place to encourage employee’s sharing of

knowledge and expertise.

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Ideas: Leadership / Leverage

Well defined job description ( job requirements and tasks) of the leader (manager) and all the subordinates in the entity.

The leader should translate the main objective of the entity (employment of youth) into applicable measurable tasks.

The leader should form strategies, taking into consideration the competencies, recourses of the entity.

Set up rules within the entity to encourage sharing of knowledge and experience among employees with compensation mechanism.

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Small project : Leadership / Leverage

Project name: - The formation of HR sub unit within the entity to guideline the frame of

which each candidate is working in. also , it prepares job description and job performance appraisal.

Project description : -The establishment of a new entity requires a detailed job description and

compensation tool of each candidate within the entity. These tasks cannot be undertaken except by HR unit, which can guarantee flexibility and achievement of the key activities of the entity, and as a result the achievement of the main goals of the entity.

Project activities - Collect and examine detailed information about job duties. - Prepare job description and job specifications of each job. - Recruitment and selection of the entity staff and the leader who will be

the image of the whole entity in addition to the nominated HR manger who will be represent their ministries in the entity.

- Ensure complete assignment of duties of each candidate. Through Performance appraisal

- Develop compensation plan. - Develop training courses .

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Activities: Technology / Internet

Urgent (address immediately) The entity has sufficient flexibility to capitalize on the benefits of current information

technology. Within the entity, career paths are developed to motivate optimal innovation. Within the entity, incentives/rewards are built into the system to motivate optimal

innovation. Within the entity, innovative ideas are well-received. Within the entity, the locus for project initiation is clearly identified. Technology is used within the entity to promote collaboration between employees who

work in different areas. Collaboration and interaction of employees across organizational boundaries is tracked. Collaboration and interaction of employees across organizational boundaries is

measured in terms of value-added contributions. Important (address within 3 months)

Within the entity, there is a well-defined technical infrastructure. Within the entity, there is a well-defined managerial infrastructure. The most current advances in information technology are in use within the organization. A network of expertise exists within the entity to provide assistance to employees in the

areas of technology, organizational behavior, and general information about the business.

The persons comprising the network are easily identified by employees. Within the entity, roles are clearly defined to motivate optimal innovation. Within the entity, technology is perceived as an enabler, rather than an end in itself. The entity uses cyberspace as a learning tool.

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Ideas: Technology / Internet

Make sure of using all the advanced IT within the entity such as the usage of intranet as a network between all sub units within the same governorate and among governorates in Egypt to facilitate communications and interactions among them.

Creation of IT sub unit within the entity to technically support employees and to introduce any new technology.

Creation of innovation unit to gather innovative ideas within a motivating system ( in terms of compensations)

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Small Project: Technology / Internet

Project name: Establishment of Information Technology sub unit . Project description: The IT unit is a sub unit under the supervision of employment

entity . it will be responsible of providing support to the employees to use the technological techniques and responsible of introducing new technology that can be used to facilitate the flow of work, communication and interactions.

Project activities: - gathering of IT specialists and experts to form the sub unit - Provide the technical support for the whole project and for

the employees through training. - Introduction of new technology to the entity. - Design training courses for the applicants. -Maintenance of the infrastructure .

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Request

Our project is tackling an economical and social issue of vital importance and widespread implications.

We urge the different ministries to take action to implement this project.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. ...

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Transcript of Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. ...