Cracking Big Content
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Kalev Peekna shares how you can avoid the experience of information overload by Cracking Big Content.
Transcript of Cracking Big Content
- 1. 1,000,000+60 Hours of special interestvideo 750 Tweets groupsuploaded per secondevery minute
- 2. 40000 Publications 40,000300002000010000 4,000 40 0 2001 2012 2022
- 3. Whatinterests me What you offer
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- 8. Search is probablythe most powerful,most useful tool wecan offer ouraudiences.Its why Google is averb, and Yahoo is acautionary tale.Its also imperfect.
- 9. Its widely observed that social networksare becoming the primary informationsource for many users.Social brings together two powerfulfunctions that help people find the rightinformation: influence and curation.
- 10. Trust & Worthy is a productof our research into our allthese techniques can becombined in a simple,unified, interactiveexperience.http://examples.onenorthinteractive.com/trustworthy
- 11. ?In between good content and a great interactiveexperience is a lot of analysis.And currently, almost all that analysis must be done bypeople. That means you.
- 12. First Last Contributors Source Attachments BodyContent Entry StructureScore Tag Relate
- 13. By 2022, these analysis engines will be available as on-demand services that all kinds of other systems can use. Web CMS Content Data
- 14. WHAT DO YOU MEAN, IT DOESNT POP? CMHERE.ILL SHOW YOU POP