Course Manual Business Administration: Introduction

Course ManualManagement and Organization for Technological Innovation (MOTI)

2015-2016Introduction

This manual of Management and Organization of Technological Innovation 2015-2016 (x_420565) is part of the bachelor program Science, Business and Innovation and Information, Multimedia and Management and also open for other students who are interested in and want to study management and organization for technological innovation. Students are advised to read this manual at the start of the course. In this manual basic information is presented on: study credits, literature, staffing, learning objectives, teaching elements and grading.

Credits

6 ects (160 hours)

The estimated time students can spend on basic study activities is:

Attending at Lectures and Exam

30 hoursWorking on assignments

30 hoursWorking with the literature

100 hours

160 hours

Requested Readings for the ExamBoddy, D. (2014) Management An Introduction. 6th edition. Harlow: Pearson Education, pp. 685.Staffing

Lecturer and Supervisor of this MOTI-course is prof.dr.ir. B.A.G. (Bart) Bossink (b.a.g.bossink@vu.nl).Learning objective

Students learn to understand theoretical concepts in the field of management and organization and to apply them in cases where technological innovation is crucial.The basic management and organization concepts focus on:

The environment in which organizations function; The primary, supporting and management processes in an organization; Formal and informal organization structures; Human behavior in organizations; Decision making processes in organizations; Organizations corporate strategies; Marketing approaches in organizations.These concepts can be applied in cases where technological innovation is crucial, i.e. be applied in five technologically innovative stages in an organization:

Research stage: delivers the scientific and technological ideas that can be used; Development stage: translates these ideas into new product and service designs; Demonstration stage: produces the new product and service designs; Deployment stage: enables larger scale production, distribution and sales of the innovative products and services; Improvement: adapts and renews the innovative products and services on the basis customer wishes.When all this is put into a picture, Figure 1 originates. The course teaches students how the M&O-concepts can be applied in the five stages of technological innovation in organizations.

Figure 1. Using M&O-concepts to influence technological innovation in organizations

At the end of this course students who pass have shown the ability to explain why and how M&O-concepts:

drive and hinder the technological innovation stages in organizations;

can be used to drive the technological innovation stages in organizations; hindering effect on technological innovation stages in organizations can be decreased;

can be used simultaneously to drive technological innovation stages in organizations; can be used to as an integral collection to construct and apply a technological innovation strategy for an organization.Teaching elements

The course consists of Plenary Interactive Lectures, Film-based Feedback Lectures, Questions & Answers (Q&A), and Assignments. In the Plenary Interactive Lectures the basic M&O-concepts of the course are explained and applications of these concepts in the various technological innovation stages are exemplified. In the Film-based Feedback Sessions the requested readings are visualized by film, and it further exemplified and explained how M&O-concepts influence technological innovation stages in organizations. Q&A. All lectures will provide lots of opportunities to ask questions and receive answers. In most cases one students question will lead to an answer many students can benefit from. Students who want personal advice or instruction, read carefully here, there are possibilities for that, but please be aware that this is a massive course with almost 200 students and 1 teacher, which means that you have to be effective and efficient in your requests for one-on-one attention and guidance. As noted there are possibilities for personal attention from the course supervisor: before the lecture, during the break, and when the lecture ends. In addition to that, you can book a 5 minute-appointment in the supervisors agenda. In case you use personal time of professor Bossink, be prepared, and be aware that you have to be sure of what you want to ask and what you want to know. Personal 5-minute appointments will be scheduled in professor Bossinks agenda will be scheduled on Fridays (week 36-41) between 15:00-17:00 PM. For an appointment, send an e-mail to b.a.g.bossink@vu.nl.The Assignments will help you to work with the M&O-concepts and to explore, explain and exemplify their influence on the technological innovation stages in organizations.Program

The course schedule can be found at https://rooster.vu.nl/. Watch out: lecture rooms can vary!

Program:

WeekTopics, requested readings

36M&O-concepts: Managing organizations Tuesday: Plenary Interactive Lecture. Requested reading: Chapter 1 and 2 of Boddy, D. (2014) Management An Introduction. 6th edition. Harlow: Pearson Education, pp. 685. In this session also the first assignment will be introduced.Technological Innovation Stages: Research Friday: Film-based Feedback Session. The session shows a film about Research: Top 10 of Scientific Discoveries, followed by explanations of the relation between M&O-concepts and Research.

37M&O-concepts: Environment of management Tuesday: Plenary Interactive Lecture. Chapter 3 and 4 of Boddy, D. (2014) Management An Introduction. 6th edition. Harlow: Pearson Education, pp. 685. In this session also the second assignment will be introduced.Technological Innovation Stages: Development Friday: Film-based Feedback Session. The session shows a film about Development: Cutting-edge technology for human health, followed by explanations of the relation between M&O-concepts and Development.

38M&O-concepts: Planning and Decision making Tuesday: Plenary Interactive Lecture. Chapter 6 and 7 of Boddy, D. (2014) Management An Introduction. 6th edition. Harlow: Pearson Education, pp. 685. In this session also the third assignment will be introduced.Technological Innovation Stages: Demonstration Friday: Film-based Feedback Session. The session shows a film about Demonstration: the Future of cleantech, followed by explanations of the relation between M&O-concepts and Demonstration.

39No lecture on Tuesday!Plenary Q&A Friday; Also parts of the proof-exams are explained.

40M&O-concepts: Strategy and Marketing Tuesday: Plenary Interactive Lecture. Chapter 8 and 9 of Boddy, D. (2014) Management An Introduction. 6th edition. Harlow: Pearson Education, pp. 685.Technological Innovation Stages: Deployment Friday: Film-based Feedback Session. The session shows a film about Deployment: Functioning of a mass-production system, followed by explanations of the relation between M&O-concepts and Deployment.

41M&O-concepts: Structure and Culture Tuesday: Plenary Interactive Lecture. Chapter 10 and 11 of Boddy, D. (2014) Management An Introduction. 6th edition. Harlow: Pearson Education, pp. 685. Also parts of the proof-exams are explained.Technological Innovation Stages: Improvement Friday: Film-based Feedback Session. The session shows a film about Improvement: Effect of design innovation, followed by explanations of the films relation between M&O-concepts and Improvement.

AssignmentsStudents form a team of three students. In the first Plenary Interactive Lecture the division of tasks in the team will be explained. During the course the teams work on three assignments.

WeekAssignment

36Pick someone you know from private, working or public life; someone you consider to be a manager. 1. Try to describe how this person performs the ten management roles of Mintzberg (1973). 2. Try to explain how and why this persons behavior in terms of Mintzbergs classification, contributes to, and/or hinders innovation. Write a report of 600 words (including word count, and plusminus 10%). Deadline: sept 4, 17:00 PM

37Pick an organization you know from your own experience, television or the news; an organization you consider to innovative. 1. Try to analyze how the five forces of industry competition of Porter (1980) influence the innovativeness of this organization. 2. Try explain how and why these five forces contribute to, and/or hinder innovation.Write a report of 600 words (including word count, and plusminus 10%). Deadline: sept 11, 17:00 PM

38Pick a group you are in, in your own life (sports, leisure, politics, family, friends, school). 1. Try to explain how all possible biases in making decisions (paragraph 7.6) can have an effect on your groups decisions to do new thing. 2. Try to explore how and why these biases contribute to, or hinder innovation. Write a report of 600 words (including word count, and plusminus 10%). Deadline: sept 18, 17:00 PM

39In case you want to deliver an improved version of one or more of these three assignments, this is possible. Day of delivery (also deadline): sept 25, 17:00 PM.

Deliver your assignments in this mailbox: b.a.g.bossink@vu.nl. Each week you will get a grade and feedback form via e-mail.Grading and passing the courseThe final grade of the course is determined by a written exam (70%) (for dates and locations see https://rooster.vu.nl/) and the assignments (each assignment counts for 10%; in total: 30%. To pass the course, both exam and the average of the assignments should score a 5.5 or higher.15