Cosmopolitan Native Advertising and Video Content Strategy

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Transcript of Cosmopolitan Native Advertising and Video Content Strategy

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----- Meeting Notes (6/16/13 19:38) -----Liz!1

----- Meeting Notes (6/16/13 19:38) -----Caroline with the history Quote from Helen Gurley Brown 2

19653

HIT IT HOME 5

NEXT7

NEXT8

----- Meeting Notes (6/16/13 19:38) -----Caroline introduces Tra's part NEXT9

----- Meeting Notes (6/16/13 19:38) -----Tra with the solution hauling.NEXT10

----- Meeting Notes (6/16/13 20:22) -----stay on this until Tra says "To put things into perspective" 12

----- Meeting Notes (6/16/13 20:22) -----RECAP! SHOVE IT DOWN THEIR THROATS14

Match made in heaven 16

Blair Fowler Story before NEXT18

*Cosmo is a classroom*

----- Meeting Notes (6/16/13 19:38) -----Tra to introduce Liz - emphasis on objective and moving on to packages 19

*Google+ is a classroom*24

----- Meeting Notes (6/16/13 19:38) -----Tara 29

Advertisers message is lost -> NEXT30

Fun. Fearless. Female -> NEXT31

----- Meeting Notes (6/16/13 20:22) -----Sales are most important -> NEXT32

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deeplink.me on one slide with logo

for example...

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----- Meeting Notes (6/16/13 20:22) -----delete deeplink.mecomp with iphone and tweet-->make link deeplink.me/cosmo36

----- Meeting Notes (6/16/13 19:38) -----Liz with the wrap up!!!!37