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    Corporate Governance A Conceptual Analysis

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    Introduction to CG Corporate governance is how a corporation isadministered or controlled.

    Corporate Governance is a set of processes,customs ,policies ,laws & instructions aectingthe way a corporations is directed ,administratedor controlled.

    The participants in the process include employeesand suppliers ,partners, customers , government

    and professional organization regulators ,and thecommunities in which the organization has apresence.

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    Definition of Corporate

    GovernanceIn other words ;CG may be de%ned as a set of systems, processes and principleswhich ensures that a company is governed in the best interest ofall the staeholders.

    t is the system by which the companies are directed andcontrolled. t is about promoting corporate fairness, transparencyand accountability.

    In other words, good corporate governance is siplygood business! It ensures"

    Ade#uate disclosures and e$ective decision a%ing to

    achieve corporate ob&ectives!

    'ransparency in business transaction!

    Statutory and (egal Copliances

    )rotection o* shareholder interests

    Coitent o* values and ethical conduct o* business

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    Diagram

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    Objectives of CorporateGovernance

    +! 'o build an environent o* trust andcondence aong those having copeting andcon-icting interest!

    .! 'o enhance shareholders value and protectinterest o* other sta%e holders!

    /! 'o have syste and procedure!

    'e0t 1oo% page +23!

    Advantages

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    '( )ight and *"uitable Treatment toshareholders.

    +( nterest of other taeholders.

    -( )ole and )esponsibility of the oard.

    /( ntegrity and *thical ehavior.

    0( 1isclosure and Transparency.

    Te2t boo page '3+

    Principles of CorporateGovernance

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    FRAMEWORK for CG

    STAKEHOLDERS

    Private EXTERNALINTERNALRegulatory

    SHAREHOLDERS

    BOARD OFDIRECTORS

    Appointsand

    MonitorsReports to

    MANAGEMENT

    Operates

    Core functions

    Financial Sector- Debt- Equity

    Markets- Competitive factors and

    foreign markets- Foreign Direct Investment

    - Corporate Control

    Reputational

    Agents- Accountants- Lawyers- Credit Ratings- InvestmentBankers

    - Financial media- Investment

    advisors- ResearchCorporateGovernance

    - Analysis

    Standards(for exampleaccounting and auditing)

    Laws and regulations

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    Introduction to Framework

    4+5'he shareholders are given necessary reports ,information to guide them in appointing and re4appointing an eective oard of 1irectors who managethe day to day operations of the company. There is a

    clear cut distinction between the owners and thestaeholders, the employees, the %nancers whoempower the oard of 1irectors to run the companyeectively. Thus ,the %rst principle in the frame wor isthat there is clear cut distinction between the 5wnership

    and the 6rofessional 7anagement of the Company. 8ndall the staeholders are informed about the day to dayoperations through various reports and data.

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    Introduction to Framework4.5 'here are any sta%eholder in the copany"

    9a( The shareholders which again can be further sub4divided as thegeneral shareholders, the employee shareholder who have got*56 9*mployee toc 5ption 6lan(,the nstitutional nvestors 98ll

    the "uali%ed nstitutional uyers( and %nally the promoter groupwho have considerable stae in the company. Their main ob$ective

    is to ma2imize the wealth of the shareholders.9b( The 1istributors or the channel partners are also the staeholders,

    their main ob$ective is to be part of a value chain and mae timelydeliveries across the country.

    9c( The Customers are also the staeholders whose main ob$ective is

    to get best "uality product or service at the most competitiverate.

    9d( The employees whose main ob$ective is to get the most lucrative

    salary and pers to motivate them to put in their very best.

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    Introduction to Framework4/5 'he reputational agents which would be part o*

    the Corporate 6raewor% would be!9a( 8ccountants.

    9b( :egal *2perts.

    9c( Credit )ating 8gencies

    9d( ;inancial and nvestment 8dvisors

    9e( ;inancial 7edia

    475 'he regulatory *raewor% includes all the regulatoryauthorities li%e S81I and the Stoc% 80change which would

    ensure that all the principles laid down are *ollowed!

    (ast para te0t boo% page +93

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    Framework of CorporateGovernance

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    FIVE GOVERNANCEPRINCIPLES FOR CG

    4A5!8$ective (eadership"The C*5

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    FIVE GOVERNANCEPRINCIPLES FOR CG

    415!Capable :anageent"Capable management includes setting in place the broad principlesunder which the agency operates , including setting clear ob$ectives and

    an appropriate ethical framewor operating in the public interest=establishing due process= de%ning duty of care to the agencies client

    group etc. 9Te2t boo>pg'@A(.

    4C5!Diligent :onitoring"1iligent 7onitoring of riss, and the eectiveness of mitigatingstrategies, should include processes to access the delivery of outputsand "uality of control systems overtime enabling the identi%cation of

    corrective actions for continuous improvement. ystems operating in achanging environment re"uire close monitoring. 9Te2t boo>pg'@A(.

    4D5!esponsible is% :anageent"

    )esponsible ris management establishes process for identifying,analyzing and mitigating riss that could prevent the agency fromachieving its business ob$ectives 9Te2t boo>pg'@A(.

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    FIVE GOVERNANCEPRINCIPLES FOR CG

    485!Clear Accountability and esponsibility"Clear accountability and responsibility is primarily through the C*5 to theresponsible 7anagers and the *2ecutive 1irectors>.. 9Te2tboo>pg'@'(

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    Advantages/Benefits of

    Corporate Governance

    9'(. *nhancing overall company performance.

    9+(. 6reparing a small enterprise for growth, and sohelping to secure new business opportunities when they

    arise.9-(. ncreasing attractiveness to investors and lenders ,which enables faster growth.

    9/(. ncreasing the company

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    Corporate Governance :

    Principal Agency Relationship

    Principal

    Agency

    Agent Third Party

    Principals obligation toperfor

    mcon

    tract

    Contract with third party onbehalf of principal

    Wh P lA

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    What is Principal AgentRelationship

    8 principal4agent# relationship arises when the personwho owns a %rm is not the same as the person whomanages or controls it.

    ;or e2ample ,investors or %nanciers 9principals( hiremanagers9agents( to run the %rm on their behalf.

    nvestors need managers specialized human capital togenerate returns on their investments, and managersmay need investors< fund since they may not have

    enough capital of their own to invest.n this case there is a separation between the %nancingand he management of the %rm, i.e there is a separationbetween ownership and management.

    P lA

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    Principal-AgencyRelationship

    ;urther reading>.page '@0.

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    Models of the CorporationSHAREHOLDER MODEL STAKEHOLDER MODEL

    1.In its narrowest sense (ShareholderModel), corporate governance oftendescribes the formal system ofaccountability of senior management tothe shareholders.

    1.In its widest sense (StakeholderModel) ,corporate governance can beused to describe the network of formaland informal relations involving thecorporation.

    2.More recently ,the stakeholder approach emphasizes on contributions by

    stakeholders that can contribute to the long-term performance of the firm andshareholder value ,and the shareholder approach also recognizes that businessethics and stakeholder relation can have an impact on the reputation and long-term success of the corporation.

    3.Therefore, the difference between these two models is not as stark as it seems,

    and instead a question of emphasis

    Conti.page 174 Conti.page 175

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    Agency Theory'.8 simple agency model suggests that , as a result of

    information asyetries 4all the sta%eholders nothaving all the in*oration about the copany!'here ay be *ew who %now ore about thecopany than others, this is called in*orationasyetry5!

    +.They would be led by self interest. The principals wouldalso lac trust as regards their agents and will see toresolve these concerns by putting in place mechanisms toalign the interests of the agents with the principals and

    to reduce the scope for information asymmetries andopportunistic behavior.

    -.This is done through periodic reporting of the %nancialaspects of the company.

    This B1*5clip will mae it clear as to what are the

    C G

    http://c/Users/Administrator/Videos/RealPlayer%20Downloads/Principal%20Agent%20Problem%20-%20YouTube.mp4http://c/Users/Administrator/Videos/RealPlayer%20Downloads/Principal%20Agent%20Problem%20-%20YouTube.mp4
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    Corporate GovernanceCodes

    Introduction"

    Governance occurs $ust as a corporate entity ac"uires life andparticularly when ownership of the enterprise is separated from

    its management.

    The governance phase was not in vogue in the management

    literature until 'DA.

    8dam mith recognized the importance of corporate governancelong bac though he did not use the phrase.

    8ccording to him,

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    Corporate GovernanceCodes

    :eaning > Denition

    8 code is a set of rules ,which are accepted as generalprinciples, or a set of written rules ,which states how thepeople of a particular organization or country should behave#

    Thus it is a set of standards agreed by a group of people whodo a particular $ob. 8 regulation is an o!cial rules that laysdown how things should be done. oth codes andregulation are set of rules# or principles# or standards#that and are intended to control, guide or manage behavior orthe conduct of individuals woring in an organizations, thebasic dierence being that codes are

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    Benefits of self-regulatory Codesnternational Capital 7arets Group 9'+( listed the following bene%ts of selfregulation.

    '.n self regulation# it is possible to ipose ethical standards, whichgoes beyond those, which can be imposed by statutory legislation.

    +.#elf4regulators are directly accountable to the members of their groupE.elf4regulatory systems have built4in motivation to regulate for eectivenessand least interference.

    -. elf4regulation operates in an environment where there is a willingness toaccept regulations formulated from with in the common good of the group.

    /.The regulated have an opportunity to participate at all levels of the self4regulatory process. This mae it easier for them to appreciate and acceptnew regulation.

    0.elf4regulators has a build4in system of checs and balances as the

    regulated see it as their duty to e2pose non4compliance.3.elf4regulators can identify comple2 regulatory problems at an early stageand develop suitable solution before these problems reach a stage that candisrupt group operations

    @.elf4regulations are more comprehensive than o!cial regulations and areeasier to operate and implement.

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    Role and Responsibilities of TopAuthority in CorporateGovernance C8O

    C?AI:A@

    1OAD

    :A@AGI@G DI8C'O

    IG?'S o* I@8S'O and S?A8?O(D8S

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    Roles of a Chief Executive Officer

    Leader Visionary/InformationBearer

    Decision Maker

    Manager

    Board Developer

    Responsibilities of CEO

    1.Board Administration and Support

    2.Programe ,Product and Service Delivery

    3.Financial ,Tax, Risk and Facilities Management

    4.Human Resource Management

    5.Communication and Public Relations

    6.Fundraising (nonprofit organisation)

    Ch

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    ChairmanTo be read from pg 'A+ eth 6ublication

    Board-Role & responsibilityTo be read from pg 'A+ eth 6ublication

    BOARD MEMBERS

    a) The Officer

    b) The President

    d) Secretary

    c) The Vice President

    e) Treasurer

    f) Executive Director g) Board Committee andCommittee

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    Different CommitteeExecutive Committee

    Budget and Administration Committee

    Nominating Committee

    Governance Committee

    Revenue Generation Committee

    Policy Committee

    Medical Advisory Board

    Program Committee

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    Managing DirectorThe %rst building bloc of Corporate Governance to be put up inplace in a company is the 7anaging 1irector 9also nown as theChief *2ecutive(.n startups this position is generally %lled by thefounder.

    Fhatever the size or nature of the company, the role of the

    7anaging 1irector?Chief *2ecutive is to ensure that the companyachieves its strategic ob$ectives and to provide leadership anddirection to sta.

    is her role depends on the stage of growth of the company.Typically, the scope of the role becomes more clearly de%ned as

    the company develops and the supporting Corporate Governanceframewor re"uired is clearer. ;or e2ample, once such aframewor is developed ,the 7anaging 1irector?Chief *2ecutivemay delegate some responsibilities to members of the7anagement Team.

    Rl fM i

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    Role of ManagingDirector/Chief Executive

    )age +B9 Seth )ublication

    Riht fI t d

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    Rights of Investors andShareholders

    +! oting )owers on :a&or Issues!

    .! Ownership in a )ortion o* copany8arnings

    /! 'he ight to 'rans*er

    7! ight to receive dividend

    2! Opportunity to Inspect 1oo%s o* accountsand records!

    9! 'he right to sue *or wrong*ul act!

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    Distinguishing the Roles of

    Board and ManagementConstitutions of more and more companies stressand underline that the businesses is to be managedby or under the direction of the board.#

    n such a practice, the responsibility for managing

    the business is delegated by the board to the C*5,who in turn delegates the responsibility to othersenior e2ecutive.

    Thus, the board occupies a ey position between

    the shareholders 9owners( and the company

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    Separation of the roles of the CEO and Chairperson

    To be read from pg.'@@&'@D

    Should the board have Committees??

    Appointments:- The Board and the Directors Re-elections

    Remuneration of Directors and Executives Remuneration.Disclosure and Audit

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    Role and Responsibility of a Non-executive Director

    BOARD OF DIRECTORS

    Executive Non-executive

    Though the law treats them simply as directors and both carry equal

    responsibility ,they have different roles to play. The non-executiveindependent directors are generally given the chairmanship of important

    committee like Audit Committee, Nomination Committee andRemuneration committee

    They are closer to action. They can question the executives directly. They

    observe from a distance how well executives are performing their duties.

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