Corporate culture

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CORPORATE CULTURE TEACHER: Rocio Díaz García INTEGRANT: Romina Eslava Tello GLOBAL MARKET PERSPECTIVES

description

cultura corporativa

Transcript of Corporate culture

Page 1: Corporate culture

CORPORATE CULTURE

TEACHER: Rocio Díaz García

INTEGRANT: Romina Eslava Tello

GLOBAL MARKET PERSPECTIVES

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DEFINITION

Can be defined as :

The set of beliefs Values Customs and

practices

of a group of people forming an organization.

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The corporate culture also has an impact on:

The morale

Productivity

Satisfaction of employees of a company,

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“Corporate culture is key to business success”

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