RESUME

Raghav Sharma Email: raghav.gaur1985@gmail.com

Phone: +91-9980223007& 7532020414

Professional Abstracts

Over 7 years of demonstrated expertise in Corporate Communication Handled various positions for corporate planning, Currently advising organizations on corporate planning, communications, media management

and branding

WORK EXPERIENCE OVERVIEW

Independent consultant (Jan 2015 – Present)

Working with: M/s Rays Power Infra Pvt. Ltd

Brand equity analysis and strategy

Using a mix of online and physical channels, collate information to analyze organization’s current brand equity, brand retention value.

Aligning to organizational goals, create a brand strategy document, gain general approval on the same.

Create and help execute the brand strategy to gain the requisite amount of brand recognition and retention values leading to increase in bottom line performance.

Content development and positioning

Coordinating all activities in the finalization of Press Releases for the targeted media Collating and analyzing media coverage Writing and editing in-house

Events management

Coordinating all activities in the finalization of Press Releases for the targeted media Collating and analyzing media coverage Coordinating all activities in the finalization of development, production and delivery of

projects from proposal right up to delivery Travelling to onsite inspections and project managing events

Internal communication

Coordinating all activities in the finalization of Press Releases for the targeted media Collating and analyzing media coverage Coordinating all activities in the finalization of Press Releases for the targeted media Collating and analyzing media coverage Writing and editing in-house magazines, case studies, speeches, articles and annual reports Providing leadership, motivation, direction and support to the team

M/s Rays Power Infra Pvt. Ltd where had been overlooking the corporate communication planning , event management , identity management for the brand and implementation of communication/media strategy for Renewable Energy -India Expo - 2015 (which is one of the biggest shows in Renewable Energy Sector), Solar Finance Tour India 2015 and Inter Solar Exhibition 2015.

BrainSTARS Pvt. Ltd.: Manager – Communications, (Feb 2014 –Jan 2015) Job Profile:

Managing brand identity of the organization Coordinating all activities in the finalization of Press Releases for the targeted media Collating and analyzing media coverage Writing and editing in-house magazines, case studies, speeches, articles and annual reports Preparing and supervising the production of publicity brochures, handouts, direct mail

leaflets, promotional videos, photographs, films and multimedia programs. Organizing events including press conferences, exhibitions, open days and press tours Maintaining and updating information on the organization’s website Managing third party Public Relations Agency for wider coverage

Adwit India Ltd.: Sr. Account Executive(May 2013 to Feb - 2014)Job Profile:

Handling publicity for Central Govt. Ministries, PSUs and State Govt. bodies Contributing in building and maintaining professional working relationships with key media

people at local and national levels Managing client’s content, both website and documents like newsletters, annual reports etc. Taking Client briefs and managing layout design and conceptualization of ad. campaigns

adhering to client requirements Ensuring publishing of tender and display advertisements in local, and national level Communicating, maintaining and developing client relationships

Sifter International: Manager - Corporate Communications, (Oct 2011 to May - 2013)

Job Profile:

Projecting and maintaining a positive public image of the organization

Managing content for company website, social media, publicity material, press releases etc. Liaison with vendors and strategic partners, and assisting executives with public speaking

skills in their respective fields. Playing the role of organization’s primary media spokesperson Contributing in building and maintaining professional working relationships with key media

people at local and national levels Using a Media Mix for better and widespread publicity (Newspapers, TV, Radio, Publications,

Journals, online portals etc.) Coordinating projects with outside PR agencies and in-house media relations team

Genpact: Process Developer(Sep 2006 to June 2008)Job Profile:

Attended Customer Calls, Provided solutions to their queries according to international business standards, Monitored call quality and guided new batch of trainees.

EDUCATIONAL QUALIFICATION

Masters - Journalism and Mass Communication: Amity University, Noida-UP, (2009-11)

Project Undertaken in Amity: Documentary on Slum Development Clay animation on ZOO. Head Gear and Candles Photo Shoot for Amity Photo Shoot for PIXELS Photo Exhibition for Amity Successfully completed two Research projects for Amity

GRADUATION- English (Hons.): Delhi University, (2006-09)

XII (CBSE)-DlDAV Model School, New Delhi, (2004)

INTERNSHIPS

Red Cross Society: Public Relations Officer, 3 Months (Jan 2011 to March 2011)

Job Profile: Planning and coordinating events like blood donation camps, AIDS awareness camps, Disaster Management Training Camps.

Creating publicity material and other material for various campaigns undertaken, Events planning in consultation with Secretary General

Chalking out promotional activities in consultation with seniors towards the objectives of RCS

Plan and coordinate all media events to promote corporate image of the Organization

ONGC (Oil and Natural Gas Corporation): Executive-Corporate Communications, 1 Month (May 2010 to June 2010)Job Profile: Helping in Planning, developing and implementing PR strategies

Managing content for company website, social media, publicity material, press releases etc. Organizing events including press conferences, exhibitions, open days and press tours Preparing and supervising the production of publicity brochures, handouts, direct mail

leaflets, promotional videos, photographs, films and multimedia programs

AWARDS and APPRECIATION Recognized as employee of the Month by successfully getting the batch certified with high

performance Winner for several months in the contest for Team Captains based on their team’s

performance Moments of Magic for various months, Won several Quarterly and monthly contests

EXTRA CURRICULAR ACTIVITIES

Have handled position of State Secretary for Rotary Downtown at school level. Took active participation in social activities like Blood donation camps, AIDs awareness

camps, children education etc. Have worked for gender sensitization and voiced cause of women empowerment