Corkboard Projects 2007
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![Page 1: Corkboard Projects 2007](https://reader033.fdocuments.us/reader033/viewer/2022061206/5483f14eb47959e70c8b4aa4/html5/thumbnails/1.jpg)
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Microsoft Mobile Solutions Partner Program
Description: Developed a master database of Microsoft partners that deploy Windows Mobile devices. These go-to mobility partners were then connected to businesses looking to deploy mobility and wireless carriers.
Responsibilities: Successfully recruited Information Technology professional partners of Microsoft into the Mobility Solutions Provider Program. This included developing relationships with partners and assisting them in meeting qualifications for the program.
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Microsoft Mobility Partner Events
Descriptions: Worked with members of the International Association of Microsoft Certified Partners to promote mobility amongst other partners and customers.
Responsibilities: Coordinated with International Association of Microsoft Certified Partners to host Mobility Partner Events.
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Microsoft Mobility Event Management
Description: Market Windows Mobile devices and the mEvent conference program to businesses around the United States.
Responsibilities: Mobility expert at Microsoft events. Coordinated and distributed Windows Mobile devices to participants and taught them to use the mEvent conference program as well as troubleshoot.
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Windows Mobile Legal Marketing Initiative
Description: Develop marketing materials including presentation decks, micro sites, and reference sheets for mobile operators and value added resellers to sell to the legal Vertical.
Responsibilities: Developed marketing collateral for mobile operators and resellers to sell to the legal vertical. This included researching applications pertinent to attorneys.
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Sony Ericsson/Brightpoint Print Campaign
Descriptions: Sony Ericsson and Brightpoint partnered to target wireless resellers on new mobile devices.
Responsibilities: Analyzed media and coordinated timeline for targeting mobile resellers. Analyzed publication calendars and looked at budget to determine the most appropriate buy for the target.
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Pinnacle Marketing Group Website Copywriting
Description: Update Pinnacle Marketing Groups website.
Responsibilities: Sent out RFP and screened website developers for Pinnacle Marketing Groups website update. Wrote copy for the website biographies and work samples.
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Novatel New Business Pitch
Description: New client pitch presentation development.
Responsibilities: Researched and developed initial branding presentation deck for perspective clients. This included looking at their current activity and relationships and studying the habits of the market place.
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Microsoft/Palm/4Smartphone Hosted Exchange Campaign
Description: Market Hosted Exchange offer from Palm, Microsoft and 4Smartphone.net to small and growing businesses.
Responsibilities: Analyzed and bought media for the Hosted Exchange Marketing Campaign. Worked with Entrepreneur.com, Inc.com and BizJournals.com to target small and growing businesses with online banner ads, newsletters and e-mail blasts.
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Bag Borrow or Steal Online Campaign
Description: Market Bag Borrow or Steal online using search engine marketing and display advertising.
Responsibilities: Reported, analyzed and optimized online search and display campaign for Bag Borrow or Steal. This included but was not limited to A/B copy testing, daily and weekly reporting, creative optimization, and keyword bidding.
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Redfin Online Campaign
Description: Develop regionally targeted online marketing campaign for homebuyers.
Responsibilities: Account managed and developed presentation for new client pitch. Worked with designer and client on producing online display ads. Worked with publications on reporting and optimizing creative campaign.
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Jackson Auto Group Video-on-Demand
Description: Create innovative interactive marketing tactic for Jackson Auto Group.
Responsibilities: Bought media, coordinated video production and wrote copy for Jackson Auto Groups Video-no-Demand segments. This included the organization of over 35 separate 2-minute segments. The segments provided a direct call-to-action from the television commercials and allowed for customers to shop for cars in the comfort of their home without the pressure of a salesperson.
Award: 2006 Mixx Awards VOD and Interactive Television Award.
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National Kidney Foundation Events
Description: Promote awareness of kidney disease to the general public.
Responsibilities: Organized, developed and facilitated events for patients with kidney disease and their families. Organized, developed and facilitated educational events and kidney screenings for the public.
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