Core Concepts: Using the SEM Framework · 2019. 11. 14. · SEM Core Concepts 5 Changes and...
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Core Concepts: Using the SEM Framework Susan Gottheil Vice-Provost (Students), University of Manitoba Clayton Smith Vice-Provost, Student Affairs and Dean of Students, University of Windsor SEM Summit Winnipeg, MB April 19, 2015
Transcript of Core Concepts: Using the SEM Framework · 2019. 11. 14. · SEM Core Concepts 5 Changes and...
Core Concepts: Using the SEM Framework
Susan Gottheil Vice-Provost (Students), University of Manitoba
Clayton Smith
Vice-Provost, Student Affairs and Dean of Students, University of Windsor
SEM Summit Winnipeg, MB April 19, 2015
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WELCOME!
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• What is SEM?
• What Challenges Are Canadian PSE Institutions Facing?
• Emerging SEM Issues
Outline
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Changes and Pressures …
• Institutional differentiation, marketing, re-branding • Demographic shifts • Developing more flexible pathways between colleges
and universities • Enhancing the student experience and student
engagement • Student success (e.g., persistence, graduation, time-to-
completion)
… Have Led to Need for a New Framework and Vision
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The Classic Admissions
Funnel
Prospects
Matrics
Admits
Applicants
Inquiries
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Promoting Student Success: The Student Success Continuum
Recruitment / Marketing
Admission
Orientation
Co-curricular support
Degree/goal attainment
Academic support Retention
Financial support
Student’s College/University Career
Classroom experience
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The Student Success Continuum
Recruitment / Marketing
Admission
Orientation
Co-curricular support
Degree/goal attainment
Academic support Retention
Financial support
Student’s College/University Career
Classroom experience
Traditional Enrolment Perspective
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The Student Success Continuum
Recruitment / Marketing
Admission
Orientation
Co-curricular support
Degree/goal attainment
Academic support Retention
Financial Aid
Student’s College/University Career
Classroom experience
The SEM Perspective
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SEM is a comprehensive approach to integrating all of a college or university’s programs, practices, policies and planning related to achieving the optimal recruitment, retention and graduation of students.
- Kalsbeek, 2009
What is SEM?
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The range of activities that influence a student’s initial and continued enrolment
The programs, policies and processes that impact institutional enrolment
The organizational framework and structure that supports institutional and student goals
It is tied into the institutional academic and strategic plan
SEM is…
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The Enrolment Funnel is Different for Different Students
Student Type: Aboriginal Students New Canadians International Students First Generation Students Northern Canadians Rural Students Students with Disabilities Dislocated Workers Francophone Students Sole Support Parents Low-income Students Visible Minority Students High-Achieving Students
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Establishing clear goals for the number and types of students
Promoting student academic success by improving access, transition, retention, and graduation
Enabling effective strategic and financial planning
Supporting the delivery of effective academic programs
SEM is Achieved by…
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Creating a data-rich environment to inform decisions and evaluate strategies
Improving process and organizational efficiency
Establishing top quality student-centred service
Strengthening communications and collaboration among departments across the campus
- Bontrager, 2004
SEM is Achieved by (Cont’d)…
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WHAT CHALLENGES ARE CANADIAN PSE INSTITUTIONS FACING?
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Challenges • Changing student population:
⁻ Increasing diversity: commuters, part-time study, work and family responsibilities
⁻ “Swirling” – increased demand for more credit transfer
⁻ More on-line enrolment
⁻ Increase in underprepared students
• Increased competition:
⁻ Tiering of institutions and reputational ranking
⁻ Demographic shifts
⁻ Need to find new markets
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Challenges (Cont’d) • Enhanced service expectations
⁻ Changing student behaviours
• Academic:
⁻ Large(r) class sizes, classroom/lab space constraints and less scheduling flexibility
⁻ More use of sessional and part-time instructors
⁻ Enhanced need for more technological supports
⁻ Emergence of teaching and learning centres
⁻ More focus on enhancing the student experience, student retention and success
⁻ Focus on “skills training” and experiential learning opportunities
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Challenges (Cont’d) • Accountability:
⁻ Government and governing boards call for increased accountability and transparency
⁻ Concern about outcomes of targeted populations (e.g., international, Indigenous, first-generation students)
⁻ More collaboration across the PSE sector to enhance student mobility
⁻ Pressure to enhance administrative efficiencies
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Focus on the Student Experience
and Student Success
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Factors Contributing to Student Success
• Student attitudes and satisfaction (e.g., self-motivation, sense of belonging, connectedness)
• Individual factors (e.g., socioeconomic status, parental education/role models, financial resources, family/work commitments)
• Institutional factors (e.g., support/mentoring/advising from staff and faculty, academic and administrative policies and procedures)
• Student academic preparation
• Academic engagement
• Student academic performance and progression
• Student social integration
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The SEM Framework
Provides a holistic view of the student life cycle
Analyzes processes, policies, programs and outcomes from both the student and institutional viewpoint
Offers an intentional planning tool that is data-driven and evidence-based
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