Copy Of Sales Seminar Version 12
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Transcript of Copy Of Sales Seminar Version 12
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Discover Condo Ownership
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Orange Beach/Gulf Shores Alabama
The Orange Beach/Gulf Shores area is in an ideal location with over $20 million people living wthin 650 miles – a destination resort area easily accessible by major highways.
Our 32 miles of sugar white beaches is arguabley the best in the continentalUnited States. We have the only growing beach in this country. This growing (accruing) beach is comprised of a 6-8 mile stretch near the Alabama Gulf State Park to Perdido Key, Florida. Source –Dauphin Island Sea Lab Dr. Grosier.
Baldwin County Alabama is economically strong. In 2008 Baldwin County (primarily the Coastal Region ) had:
• 4.6 million Annual Visitors
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Things To Do
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2008 Baldwin CountyTourism Facts
4.6 Million Annual Visitors
$2.3 Billion Travel-related
Expenditures
41,567 Travel-related Jobs
$928 Million Travel-related Wages
Source: Economic Impact Report of Alabama Travel Industry 2008
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2008 Lodging Revenue $1.1 Billion – 3%∆
Jefferson
18%$198
M1%∆
Baldwin
25%$279
M-1%∆
Madison9%
$96 M9%∆
Montgomery6%
$67 M5%∆
Mobile
10% $109
M5%∆
Source:Center for Business and Economic Development, Auburn University Montgomery
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Lodging Rentals & Market Share
2008: $1.1 Billion, 1.2% growthBay
Panama City
19.2%$222 M1.9%∆
WaltonSandestinSeaside24.1%$277 M
3%∆
Okaloosa
Fort WaltonDestin18.6%$214 M-.9%∆
Santa Rosa
Navarre2.0%$23 M1.7%∆
Escambia
Pensacola
11.9%$137 M4.2%∆
BaldwinGulf
ShoresOrange Beach24.2%$279 M-1%∆
Source: Center for Business and Economic Development, Auburn University Montgomery, Haas Center for Business Research & Economic Development
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City Size by Transient Lodging Units
Fort Myers – Sanibel16,400
Atlantic City15,000
Ft. Walton/Destin14,456
Alabama Gulf Coast16,044
Charleston, SC14,000
Daytona Beach, FL13,000
Source: DMAI 2008 profile
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Brett/Robinson Brief History
• Established over 40 years• Began Selling Real Estate
– Homes– Land– Commercial Properties
• Started Our Trade Mark Work Ethic– Built a Family Tree of Customers
• Building Homes Early 70’s• Subdivisions
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Brett/Robinson Brief History
• Coastal Area in Early 70’s
• Condo’s in 1979
• Completed 18 Buildings
• 1 Under Construction
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Developments
• Island Winds East• Phoenix I• Phoenix II• Phoenix III• Phoenix IV• Phoenix V• Phoenix VI• Phoenix VII• Phoenix VIII• Phoenix East
• Phoenix East II• Phoenix X• Phoenix on the
Bay• Phoenix on the
Bay II• Phoenix All Suites• Phoenix All Suites
West• Phoenix IX• Phoenix West• Phoenix West II
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Why the Name Phoenix
• Wanted the Name to be Different
• Phoenix Bird Rising out of the Ashes
• First Building had an old house that had burned out
• Name signifies resiliency, strength, and purpose
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Typical Construction Types
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The Brett/Robinson The Brett/Robinson Construction DifferenceConstruction Difference
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Solid pre-cast pilings 75 feet in the ground
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After pilings – the foundation
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Steel ReinforcedConcrete Walls
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Steel reinforced, concrete walls
separating each unit.
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Thick, high
impact glass
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Finished product withstands the elements and the test of time
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How The Phoenix Buildings Perform
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Debris from Ivan
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Phoenix VII indoor pool after Ivan
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Phoenix VII outdoor
pool after Ivan
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Phoenix X lobby after Ivan
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Phoenix X outdoor pool
after Ivan
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Rental ProgramRental Program
• Leader on Alabama’s Gulf Coast
• 13% of Lodging Units and 23% of Lodging Business in Area.
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Rental ProgramRental Program
• Ease of Owning– Full Service
Property Mgmt– Maintenance– Housekeeping– Bill Pay
Services– Open 24x7
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Condo AssociationCondo Association
• You own the building
• We provide professional services with experience and knowledge
• Day-to-Day operations of the association
• Building cleaning, maintenance & books
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In times of crisisIn times of crisis
• Preparation– Stage equipment– Agreements for
recovery– Secure the buildings
• Recovery– We’re a construction
company– Pics of recovery on
web site– Information on each
unit on web site– Call
• Where does the recovery money come from– Cash Reserves– Insurance– Home Owners
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Cost of Owning
• Dues– Building
Utilities– Labor– Insurance– General
Maintenance– Cash
Reserves
• Special Assessments
• Personal Property Insurance
• Phone• Business
License • Taxes• Electricity
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Condo’s vs. Securities
• Tangible• Estate Planning• Long term
growth
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Status of Condo Market
• Hype – “Slow Market”– Fact – Over 13% of the 14,000
condos along the beach sold and closed in 2008!
– YTD 2009 – 6% through July.
• Hype – “Too many listings”– Fact – about 1,200 of the 14,000
condos along the beach are listed today. (Just 8.5%)
– Only 333 Gulf Front in a tower.– 10% annual turnover is normal.
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Status of Condo Market
• Hype – “Nothing is selling”– Fact – Over 1,856 condo units
sold in 2008.– YTD 2009, 973 have sold.
(through July)
• Hype – “Overbuilding”– Fact - Only 2 buildings are under
construction along the beach.
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Our Products
• Phoenix West
• Phoenix West II
• Phoenix on the Bay II
• Phoenix IX
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Phoenix West
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Phoenix West II
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Phoenix West II Lazy River
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Building Amenities
• Enclosed Parking
• Enclosed Walk Ways
• Elegant Lobbies
• Lazy River
• Indoor/Outdoor Heated Pools
• Hot Tubs/Fitness Center/Saunas
• Large Meeting Rooms
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Building Amenities
• Spacious Floor Plans
• Floor-to-Ceiling Windows
• Whirlpool Tub in Master Bath
• Wet Bar with Ice Maker
• Crown Molding and Oversized Molding Throughout
• Upgraded Kitchen Package
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Furnished Models Open
Phoenix on the Bay II (East Canal Rd)
Phoenix IX (Near FloraBama)
Phoenix WestPhoenix West II
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Why Choose Brett/Robinson
Why Choose Brett/Robinson
• Over 40 years in the business• Full time agents
– 24 hrs– Agents on Duty 7 Days a Week
• Agents on site everyday• No one knows this market like we do
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All Services Just One All Services Just One CompanyCompany
1. Developers
2. Sales
3. Construction
4. Building
Management
5. Rental
Management
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How can you own?
• Cash• Bank Loan• 1031 Exchange• Partnering
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Frequently Asked Questions
1. How much “out of pocket” expenses can I expect at closing?
2. How much are the monthly association dues and what do they pay for?
3. How much can I expect to pay for insurance on my condo?
4. What kind of rental income can I expect from my condo and how does it get booked?
5. How much are property taxes for my condo?
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Questions