Copy of Hospital Management

8/12/2019 Copy of Hospital Management

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NAME OF STUDENTROLL NO

TANK JHALAK J. 55

CLASS: F.Y.A&F

Subject: BUSINESS COMMUNICATIONTOPIC: HOSPITAL

FACULTI MR.PRITI OZA


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INTRODUCTION OF HOSPITAL MANAGEMENT

Today the hospital is a place for the diagnosis & treatment ofhuman ailments & restoration of health & well-being. The basic

function of a hospital is to give proper treatment to the injured &

sick without having any social, economic & racial discrimination.

The hospital in an integral part of a social & medical organization,

the function of which is to provide for the population, complete

health care both curative & preventive in nature.

CALASSIFICATION OF HOSPITALS

There are different types of hospitals as there is a distinction in

their structure function & performance.

A) ON THE BASIS OF OBJECTIVE

Teaching-

cum-Research

eneral !pecial


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B) ON THE BASIS OF MEDICINE

C) ON THE BASIS OF OWNERSHIP

D) ON THE BASIS OF SIZE

"#!$%T'!

llopathic yurvedic "omeopathic (nani #ther

"#!$%T'!

overnment !emi-ovt. )oluntary

gencies

$rivate

*haritable

"#!$%T'!

Teaching +istrict TehsilTaluka $rimary

"ealth

*enters


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IMPORTANCE OF MARKETING IN HOSPITAL

SERVICES

%f we want ualitative & uantitative improvement in the hospital

services then principles of marketing management be applied. The

marketing principle aims at satisfying the user & further makes the

hospital self-supportive.

The following point justifies the importance of marketing

management principles in hospital services.

. *reation of additional services.

/. 0otivation potential users.

1. Refined behaviour of the provider.

2. ggravating health consciousness.

3. 0aintaining financial viability.

4. enerating internal resources & become self-supportive.

5. 0aking refined treatment available.

OBJETIVES OF IXTH PLAN 1997-2002 RELATING

TO HEALTH SERVICES

. 67pansion & strengthening of 8ational "ealth $rogramme

for effective implementation for achieving the goals of

8ational health policy.


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/. *onsolidation of the infrastructure created up to )%%%th plan

under minimum needs programme.

1. %mprovementation of 0ental health policy & provision of

0ental "ealth !ervices at grass root level through the

e7isting infrastructure.

2. Training Reorientation for the medical & para-medical

health services providers who are at the grass-root level &

with whom the community have direct contact.

3. 6ffective implementation of %+! control programme with

state support as per reuirement.

4. !trengthening of transfusion of blood & blood product

services through state blood transfusion *ouncil.

5. Taking special steps for controlling 6pidemic situations in

Tribal, !ub-plan rea especially !ensitive %ntegrated Tribal

+evelopment $rojects.

9. $roviding adeuate coverage to %ndigenous systems of

0edicines :%!0; such as yurveda, (nani, and !idda &

"omeopathy.


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JASLOK HOSPITAL & RESEARCH CENTRE

The


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A!!#/"". The erstwhile $rime 0inister 0rs. %ndira andhi

inaugurated the hospital on 4th 51.


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to !enior *itizens and an active social work department helps the

needy patients with donations from Trusts.

Cell-developed specialties and services are available at


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!aturday E am-/ noon

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http://www.ivfclinicindia.com/http://www.jaslokhospital.net/hospital/Psychiatry.htmhttp://www.jaslokhospital.net/hospital/women.htmhttp://www.jaslokhospital.net/hospital/lact.htmhttp://www.jaslokhospital.net/medical_specialities/pain_mgmt.htmhttp://www.parkinsonsdiseasesurgery.net/http://www.ivfclinicindia.com/http://www.jaslokhospital.net/hospital/Psychiatry.htmhttp://www.jaslokhospital.net/hospital/women.htmhttp://www.jaslokhospital.net/hospital/lact.htmhttp://www.jaslokhospital.net/medical_specialities/pain_mgmt.htmhttp://www.parkinsonsdiseasesurgery.net/


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MAR5ETIN6 MI7 OF JASLO5

s you can see from above diagram


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+igital G-Rays

8uclear 0edicine

$athology

"ematology

0icrobiology"istopathology and 6lectron 0icroscopy

?iochemistry

%mmunology

R.%.. :Radio-%mmunoassay;

0olecular 0edicine & enetics

Pa+(en+ Fa3("(+(e!

-#$+ !ervices

-%n $atients !ervices

-*asualty

-$reventive "ealth *heckup

-+ay *are

-?lood ?ank

-$ackages #ffered-dmission $rocedure

-+ischarge $rocedure

-+iagnostic !ervices

-uidelines

-"ospital Timings

-Tariffs

-#ther Dacilities

-"elping "and

-%nternational $atients


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2Ca'(#"#01

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2U"+'a!#/n

2U'#"#01

ABOUT THE DEPARTMENTThe +ept of nesthesiology provides anesthesia services to

patients undergoing surgical procedures.

FACILITIES & SERVICES

$re-operative check-up,

$re-medication and conduction of anaesthesia.

cute pain care & post operative pain relief

naesthesiaF eneral, regional and local

%ntensive monitoring and peri-operative monitoring

#bstetrics analgesia

0onitoring of critically ill or seriously injured patients. +iagnosis and treatment of painful syndromes.


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O/+!(e +he #e'a+(#n +hea+'e +he Dea'+en+ '#(e!

9OPD)

#$+ anaesthesia services

cute pain, and chronic pain relief analgesia.

'abour analgesia

$ost-operative pain relief via continuous epidural service and

$*.

!ervices as part of the hospital@s emergency Red lert calls

for patients reuiring cardio pulmonary resuscitation.

naesthesia for day care surgery

0onitored anesthesia care is provided for

*ardiac *ath 'ab

%maging including radiography, *T and 0R%.

8eurology

astroenterology

Radio diagnosis & radiotherapy

8uclear medicine

?#(T T"6 +6$RT068T

The


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E/(en+ aa("a,"e

%t has two fully euipped, !tate-of-rt, digitized and functioning*ath-'abs, being amongst the few in the city, which are available

for carrying out procedures round the clock.

This permits us to perform $rimary ngioplasty for patients

with acute heart attack in the shortest time, thereby saving many

lives.

Se'(3e! Aa("a,"e

To facilitate successful angioplasty in comple7 cases the cath

labs are euipped with intravascular ultrasound, Rotablator,

$T0R, %$?, special thrombus e7traction catheters and

delivery catheters.

%nsertion of a variety of stents including the latest medicated,

drug coated stents.

'atest euipment for 6$ study and Radio freuency ablation

for diagnosis and treatment of *ardiac arrhythmias.

%mplantation of %*+s and combination devices. ?iventricular pacing for heart failure.

?alloon 0itral )alvuloplasty.

N#n2Ina!(e Ca'(#"#01 !tress test, /+-6cho and *olour +oppler

Transeosoplageal 6chocardiography.

/2 hr. mbulatory "olter 0onitoring

denosine thallium and dobutamine /+-6cho


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Pae(a+'(3 Ca'(#"#01

+iagnosis by *ardiac *atheterisation and interventional treatment

including closure of $+, !+ and pulmonary and aortic

valvuloplasty in children.

ABOUT THE DEPARTMENT

The department of *ardiovascular and thoracic surgery is one of

the leading departments in the city with some of the best

consultants surgeons in the city. The spectrum of cases coveredincludes all age groups from neonates to octogenarians.

The department of cardiovascular and

thoracic surgery provides a wide range

of very uniue services, all of which

are absolutely state of the art and on a

level of results that is on par with

international standards.


The spectrum of cases covered includes all age groups from

neonates upwards.

Ca'(a3 !/'0e'1 #**e'e


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*ongenial heart surgery

0itral valve repair

!ingle and double valve replacement

ortic root replacement

C#'#na'1 a'+e'1 !/'0e'1by various approaches and focused on

total revascularisation

$rovides permanent and long term results

Thoracoscopic surgery done routine by on a large number of

patients

%n addition to the above, modified maze procedure for mitral valve

repair or replacement is also performed.

S/'0e'1 #n e(a+'(3 a+(en+!by minimal invasive techniue

Va!3/"a' !/'0e'(e!

%ncludes aortic surgeriesand peripheral vascular surgeries

*ombined carotid and bypass procedures



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its toll through its programs for $rimary $revention.

+epartment of $reventive *ardiology and *ardiac Rehabilitation

are euipped with Telemetry euipment to monitor online 6* for

a completely supervised program as well as e7ercise euipment.


$rimary & !econdary $revention is addressed and individualized

program provided through a well-designed risk stratification

system, which involvesF

6valuation and stratification of risk factors present

6valuation of body composition to find out areas which need

to be strengthened

$rovide an individualized prescription based on the

assessments for physical activity, nutrition, and treatment of

the risk factors that may be present

*ounselling on lifestyle factors and providing relevant

guidance for preventing cardiovascular disease manifestation $roviding educational material

%ndividualized interventions for effective behavioural modification


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The %ntensive *are (nit has the latest state-of-the-art euipment

and is well known for highly ualified and e7perienced specialists.

%t has bed strength as much as 45 as follows F

Me(3a" & Ca'(a3 ICU %(+h ;< Be! for cardiac

problems, post open-heart surgery patients, pulmonary and

other medical problems.

S/'0(3a" ICU %(+h ;= Be!for general, thoracic and onco-

surgery patients.

Ne/'#"#01 an ne/'#2!/'0e'1 ICU %(+h ;> Be!

In+en!(e Pae(a+'(3 Ca'e Un(+ with 9 beds caters to

paediatric including neonate age groups.

H(0h eenen31 /n(+ %(+h < Be!

P#!+ An0(#"a!+1 Un(+ %(+h ? Be!

5(ne1 T'an!"an+ R## %(+h @ Be!


E/(en+

ll %*(s are euipped with state-of-the-art ventilators and

monitors with modular pressure transducer system

%ntra-aortic balloon pump

$ortable 7-ray facilitiesemergency lab investigations

6uipped to measure all haemodynamic and ventilatoryparameters

rterial blood gas measurement by modular system

Two cardiac catheterisation laboratories available round the

clock.

*T scan & 0R% facilities available round the clock


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67pert senior intensivists are available round the clock in all %*(s.

Ot!" F#$%%t%!'

Ca+e'(n0 Se'(3e!

modern and most hygienic kitchen with

ualified chefs and with well-trained waiters

serve the meals to patients under supervision of

dieticians. The relatives staying with patients

may also utilize the meal facility in the dining hall and the cafeteria

in the podium.

Ban$(n0 Fa3("(+(e!

?anking facilities to deposit the advance,

interim and final bills are available. *redit

cards :limited; are also accepted.

Pha'a31


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Round the clock pharmacy services are available.

Se'(3e! Aa("a,"e

+istribution of medicines !urgical itemsprescribed from the hospital are supplied

directly to patients in the various %*(s

and floors and to the operation theaters.

#n line computer system. The $harmacy

is connected to all the floors as well as to

every department and the drugs can be reuisitioned on line.

#$+ patients are also permitted to purchase medicines from

the pharmacy. !pecial discounts have been approved by0anagement on some costly cancer & cardiac drugs

:conditions apply;. connected to all the floors as well as to

every department and the drugs can be reuisitioned on line.

#$+ patients are also permitted to purchase medicines from the

pharmacy. !pecial discounts have been approved by 0anagement

on some costly cancer & cardiac drugs :conditions apply;.

F"#'(!+

florist shop is available in the podium of the

hospital for providing facilities to friendsrelations


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who want to convey good wishes to the patients through flower

bouuets.

A,/"an3e

/2 hours ambulance service is available with

highly skilled team of doctors and paramedics, to

facilitate the movement of patients.

PLACE OF JASLOK

s you@ve probably noticed, things are changing at the hospital. ?y

keep these things in mind they place


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s you know place of


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This site contains web pages created by "ospital 8ewspaper &

third party content providers. This $rivacy statement only applies

to data collected by hospital newspaper on this website.

W#'$ Sh#

%ts mission is to provide, Assurance to healthcare worldwideB &

also to bring healthcare of international standards within the reach

of every individual at much lower cost.

PEOPLE OF JASLOK

The


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PRICE MIX OF JASLOK

%t is very important J$@ in the whole marketing mi7. s the


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%t includes the surrounding as well as the inner atmosphere of the

hospital. #n the backside of

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