Jack Hanlon

What you get on front covers

1.2.3.4.5.6.8.9.10.12.13.14.15.16.MastheadKickerCover LineSecondary LeadPlugGraphic Feature or PuffSelling Line or BannerTaglineFeature Article PhotoAnchorageFlashMenu StripBar CodeDate Line11.HeadlineCaption7.Web-links?Ears?

The masthead is behind the feature photo and displays the name of the magazine, eg. Rolling Stone/Kerrang. This signifies the importance of the artist as they are placed infront of the magazines name. The anchorage helps to show readers what story will be used involving the artist shown on the cover. The language used in the anchorage will usually match the mood/pose displayed by the artist.The use of language in general seen throughout the cover is usually exciting and lively. Aiming to draw readers in further and persuade them to purchase the magazine and read further on the interesting stories within the magazine. For me, the main image is the most important feature on the cover, as this is the feature that viewers immediately notice, meaning a successful image will initially draw buyers to the magazine more than anything. The tone is always dramatic and over the top. This is to emphasise how interesting the stories are. The style is usually fast paced and snappy, in order to provide informative pieces of information quickly.

How front covers are conceived and laid out

Direct mode of address can appear in yer face, serious, warmIndirect mode of address can be mysterious, lively, sombreCreates a wacky, fun image, sharing an identity with the reader that offers the independence of indie music.Enigma what are they getting up to now?

COLOUR The masthead remains completely consistent throughout every issue, keeping the same colour, size and position. The colour scheme behind the main artist displayed on the front cover changes with every issue, depending on the artist. In my case, the cover shows Rick Ross with an all white background, which further emphasises Rick Ross photograph on the cover.

FONTS Apart from the classic font used for the Rolling Stone masthead, all other font used is a fairly basic sans serif font. With colours kept to black, grey, yellow or white.STYLE All of the style and the feeling of the cover is created by the image, as it completely dominates the cover with very little else featuring on the page.USE OF SPACE The masthead is positioned at the top of the page, and along with Rick Ross head, dominates the top third of the cover. The majority of the page is taken up by Ricks body, with the headline positioned within the middle third and slightly to the left. CONCLUDE It is designed the way it is to match the personality of Rick Ross, he needs no other people or graphics to add to his personality, his pose alone is enough to draw the attention of a reader.