CONVENTIONS

CONVENTIONS OF A MAGAZINE

Strap line

Mast head

Splash

KickerBarcode and price

Button

Cover line

Teaser

CONVENTIONS OF A MUSIC VIDEO

This is the music video for dog days are over by Florence and the machine.

Florence and the machine is one for the largest indie bands around. And this video shows that well.

This video has an abstract narrative it is created by the unusual mise-en-scene to show the diversity of Florence and her music. Meaning that she is trying to create her own story by giving the audience the location and the people involved, but they then have to decide what to do with them and how people got where they are now. In this case decide what is going to happen to the main characters . . I have showed this in my magazine by having a unique style and design.

From the start of the video you can tell that its an indie song as it shows independence as the video is very different compared to any other video. In my magazine I have shown independence by having new ideas, but at the same time keeping to most of the conventions. The lyrics are also very different and the video doesn’t match them. Florence and the machine is breaking the conventions of a normal music video, but is following the indie conventions.

Also this shows the rise of female artists in the music industry as Florence has now done will for her self and has been able to make a video. And also followed the stereotype that indie is very rural and country by having the set for her video in a wood. I have also shown these in my magazine by having a female for my main feature and by having part of my photo shoot in a field.

HOW MY MAGAZINE FOLLOWS THESE CONVENTIONS.

Strap line

Mast head

Cover line

Splash Barcode and price

Cover line

Columns

Title, issue number and web address

Pictures with page numbers

Pictures

Columns of information (Q & A)

Page number

Title and web address.

Conventions In my magazine I have tried to use all the conventions that

most magazines use. The only conventions I didn’t use was a kicker and a button, I didn’t us these because I didn’t feel they where needed and I also wanted to keep my front cover simple and having all the different forms of presentations would have been to much. I followed the conventions of having a barcode and price, large mast head, a strap line a cover line and a picture of my main feature.

The conventions of a contents page are having regulars and features which I have followed, this I felt was very important and necessary so people can easily tell what is inside the magazine. I also had small pictures of other people featured in my magazine to get people interested and it is quick for them to see who else is inside.

The conventions for a double page are that there tends to be one page with writing and the other pictures or a large picture with writing down the side but for my magazine I decided to mix the pictures and writing. I followed these as you have to have them other wise it wouldn’t been a double page spread, and its people always like to look at picture of there favourite artist.

Forms For the forms I made sure that my mast head and the

picture on my front cover where the main things that you saw when you first looked that the magazine and all my writing for my cover line is clear and readable. Also another form is to have a contents page/s, I have one page for my contents page as my magazine isn’t massive and I don’t think I would have been able to fill two pages but on my page I have regulars and features with pictures which is what is needed from a magazine contents page. For my double page spread I made sure that I have enough information and also pictures to draw the reader to the article. And I made sure that I didn’t have too much writing so they wouldn’t get board and to keep them reading.