Contributing to the Community Radio Network
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Transcript of Contributing to the Community Radio Network
Contributing to the Community Radio Network
What is CRN?
• The CBAA’s program distribution service– Delivering
• National Radio News• The Wire• Specialist talks and music programs• About 100 regular programs each week• Segments and extras• Live broadcasts
- Content that individual stations may find a challenge to produce themselves
What is CRN?
• The CBAA’s sustaining service for stations
– A 24/7 signal to keep stations on the air• Good Morning Country breakfast program• Evening programming• Overnight programming• An emergency audio feed
What is CRN aspiring to develop?
• National community radio flagship programming• The best of community radio• A centre for program development
• But keep in mind, run by a skeleton staff
How do stations/broadcasters use CRN programming?
• Live-to-air (fader on desk or automated switching)
• Record and rebroadcast full programs• Play segments within local programming• Chop up content for use within local
programming• Keep it on file as a backup program
I want my show to go national!
What you need
• A creative idea• Suitability for a national audience• Support from your station• Self-sufficiency• Some technical nous• Playlists & cue sheets• Backup programs & systems• Patience!
The audiences to consider
• Station personnel• Broadcasters• Listeners – particularly those in rural and
regional Australia• CRN staff? Not necessarily – we’re not going to
hear your program every week.
What do you get?
• Develop your broadcasting skills• A wider network• Kudos for your station• Everlasting fame and fortune • Weekly feedback• Warm fuzzy feeling of contributing to the
sector
Your pilot - technical
• Create a broadcast-quality pilot• Record and mix down to linear PCM (WAV)
format• Use CD-quality source material • Get into the habit of using WAV files – storage
is cheap!• Levels normalised to -3db
Good audio levels
Not-so-good audio levels
Your pilot - technical
• How will you produce your show?– One-shot recording, as if live– Record with some post-production– Build program in session form (see over)
A multi track session
Your pilot – content & presentation
• Call CRN to discuss your idea• Guided by the codes of practice• Program length – do you need to send CRN
the entire show, or could you cherry-pick a segment?
• Drop weather, time call, local sponsorship announcements
OK - I’ve sent my pilot to CRN. What now?
The clock ticks, the days pass....
• The program will be assessed by CBAA staff and/or the Satellite Advisory Committee
• This can take some time• CRN staff will work with you on any aspects of
the presentation that require addressing• This can also take some time
Success!
• CRN will start running your program• Publicity material required• Don’t expect 100 stations to use your content
immediately – it takes time to grow your audience
• Consistency, reliability, and interesting content helps!
DDN uploading
• Program contributors maintain an online profile at the station ordering website
• Ideally you will upload your content to CRN via the DDN Plus website and it will be presented to stations like this... (see over)
End of this session
• For more information contact CRN staff at the CBAA office:– 02 9310 2999– [email protected]– http://www.cbaa.org.au/crn