Continued strong sales and earnings trend January-June 2007
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Continued strong sales and earnings trend January-June 2007 Ray Mauritsson, CEO Fredrik Sjöstrand, CFO
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Continued strong sales and earnings trend January-June 2007. Ray Mauritsson, CEO Fredrik Sjöstrand, CFO. Today's agenda. This is Axis Q2 2007 Product launches High activity in the market The future. This is Axis. Founded in 1984 An IT-company driving the network video market - PowerPoint PPT Presentation
Transcript of Continued strong sales and earnings trend January-June 2007
Continued strong sales and earnings trend
January-June 2007 Ray Mauritsson, CEO
Fredrik Sjöstrand, CFO
This is Axis
Q2 2007
Product launches
High activity in the market
The future
Today's agenda
This is Axis
Founded in 1984
An IT-company driving the network video market
Worldwide presence in 18 countries, 504 employees
Product areas, Network Video Solutions Network Print Servers
Net sales in 2006: SEK 1 202 (US$163M)
Global partnerships through distributors, resellers and system integrators
Listed on OMX Nordic Exchange, StockholmLarge Cap and Information, Technology exchanges
Global distribution and sales
Distributors
Resellers System integrators
End user
The market’s broadest video portfolio
Fixed cameras Domes & PTZ’s Video servers Management SW
AXIS 223MAXIS 221AXIS 225FDAXIS 216FD AXIS216MFDAXIS 216FD-VAXIS 211 and 211AAXIS 211MAXIS 210 and 210AAXIS 207 and 207W AXIS 207MWAXIS 206AXIS 209FD-R
AXIS 232D+AXIS 231D+AXIS 213 PTZAXIS 212 PTZAXIS 214 PTZAXIS 215PTZAXIS 233D
AXIS 240Q & BladeAXIS 241Q & BladeAXIS 241S & 241SAAXIS 241S BladeAXIS 243SAAXIS 243Q BladeAXIS 291 1U RackAXIS 242S IVAXIS 247S
ACSACM
ADP > 400 Partners
Total net sales 748 (540) MSEK
Total growth + 39%
Stable growth within video + 44%
Growth in all regions
High activity in the marketTransportationRetailGovernment
Highlights January-July, 2007
Sales January - July, 2007
Total sales 748 MSEK (540)
Growth 39%
Currency effects - 44 MSEK
Video sales 677 MSEK (469)
Growth 44%
MSEK Growth
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140%Video sales
Video growthTotal growth
Operating expenses
Q2, 2007 Q1, 2007 Q2, 2006
Selling and marketing costs - 76 059 - 66 112 -58 345
Administrative costs -13 915 - 16 322 -12 285
Research and development costs - 44 566 -43 015 -38 423
Total costs -134 540 - 125 449 -109 053
EBIT and Gross margin
Gross margin 56.3% (54.6%)
Operating margin 23.1% (15.3%)
Profit margin 23.0% (15.2%)
MSEK Margin
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Gross margin
EBIT margin
Q2 2007
Sales in the product areas
Q2 2007
Video + 48% Print + 22% Scan & Other + 30%
Growth in all product areas
Sales in the regions
Q2 2007
Americas + 53% EMEA + 35% Asia + 57 %
Growth in the regions
Shipping &invoicing
Shipping &invoicing
Logistic CentreLund/Asia
Logistic CentreLund/Asia
ManufacturingAsia/Europe
ManufacturingAsia/Europe
Scalable production
ComponentpurchasingComponentpurchasing
ForecastsForecasts
OrdersOrders
Latest news
License agreement for print server software, June
AXIS Document Server Bundled with New HP Scanjet, June
Product launches - AXIS 216MFD- AXIS 211M- AXIS 215PTZ- AXIS 247S
Mega pixel cameras – See what you have been missing
AXIS 216MFD Fixed dome megapixel network camera Offering high levels of details Ideal for stores, schools,
airports, banks or government buildings
AXIS 211M Provides three times better resolution
than traditional analog camera Delivers crisp and clear images Perfect for identification of objects and people
AXIS 215PTZ
Provides full 360 degree panning
Places that require both overview and zoom functionality; shops, reception areas, schools, offices and other
Professional and discreet design
Customer segments
Banking & Finance
Education
Government
Industrial
Retail
Transportation
High market activities
Security exhibitions IFSEC in UK
ISC WEST in US
Retail exhibitions Loss Prevention, USA
Retail Solutions, UK
Why focus on retail surveillance
CCTV is already a well-known and much-used technology in the segment
Accounts for approximately 25% of the surveillance market (analog and digital)
Shrinkage is affecting the retail industry's bottom line
Up sell and control in retail
Flow control Analyzes routes and customer behavior
People counting Store utilization Lane control Staff allocation
Zone monitoring Increased merchandising effectiveness
Parking lot surveillance Marketing purposes Secured area for customers
Growth of the global market
Growth10%
CCTV
Growth40%
NetworkVideo
Future outlook, Axis goals
Focused product range Aggressive product development
Intelligent solutions
Focused business model Channel partnerships
Focused companyMarket leadership
Professional Network Video
