CONTENTS · cartoons, graphic novels and underground comix. People of all ages can view original...

Who We Are

what we do

what’s next

our new home

The capital campaign

facility renovation

financial overview

06

08

09

10

12

14

20

CONTENTS

ABOVE:Artist rendition of new space at 781 Beach Street, San Francisco, Ca

OPPOSITE:Iron Man #1Gene Colan, Mike Esposito1968From the collection of David Mandel; featured in Gene Colan: Visions of a Man without Fear!TM and © Marvel Comics

CARTOON ART MUSEUM / 05

WHO WE ARE


RIGHT:Justice League of AmericaRamona FradonFrom the collection of John ButlerTM & © DC Comics

FOUNDEDIN 1984.

The Cartoon Art Museum has

something for everyone— from comic strips, superheroes and anime to political cartoons, graphic novels and underground comix. People of all ages can view original cartoon art at exhibitions and screenings, produce their own comics and animation at classes and workshops, research deeply into our collection and library, and mix and mingle with professional and aspiring cartoonists.

Our m ission is to ignite imaginations and foster the next generation of visual story- tellers by celebrating the history of cartoon art, its role in society, and its universal appeal.

OUR VISION IS to be the premier destination to experience cartoon art in all its many forms from around the world, and a leader in providing insight into the process of creating it.

LIBRARY: The Museum houses a research library containing hard-to-find graphic novels, reference and history books, instructional books, anthologies, and other publications.

EDUCATION PROGRAMS: The Museum offers classes and workshops for youth and adults, ranging from beginner classes for kids and activities for the entire family, to intermediate cartoon boot camp, master classes, and private classes for advanced artists.

PUBLIC PROGRAMS: Evening and weekend programs showcase an active roster of opening receptions, cartoonists-in-residence presentations, lectures and events featuring local, national, and international artists.

A BRIEF HISTORY

The Cartoon Art Museum was founded in 1984 by a dedicated group of collectors who strived to create a venue where the public could view and discuss original works of cartoon art. The Museum initially presented exhibitions and events at a variety of settings before opening our first site in 1987 with an endowment from Peanuts creator Charles M. Schulz. In 2001 the Museum moved to 655 Mission Street in downtown San Francisco, around the corner from SFMOMA, where we resided until 2015.

WHAT DO WE DO?

EXHIBITIONS: During the Museum’s past three decades, nearly 200 exhibitions have featured hundreds of artists from almost every continent and artistic style, including Mary Blair, Dan Clowes, Robert Crumb, Will Eisner, Phil Frank, Edward Gorey, Hayao Miyazaki, Spain Rodriguez, Charles Schulz, Ronald Searle, Dr. Seuss, Art Spiegelman, Garry Trudeau, Morrie Turner, Bill Watterson and many more.

COLLECTION: The Museum’s unique per-manent collection houses 7,000 pieces, including original Disney animation art from the collection of Mike Glad; historic comic strip art from Charles Schulz (Peanuts), Bill Watterson (Calvin & Hobbes), Bil Keane (Family Circus), Walt Kelly (Pogo), George Herriman (Krazy Kat) and Winsor McCay; political cartoons from Bill Mauldin and Lou Grant; comic book art from Bob Kane, Jack Kirby and Steve Ditko, and original works by many others.

PUBLICATIONS: In addition to critically acclaimed exhibitions, the Museum has produced more than thirty catalogs and publications celebrating and examining the art featured in animation, comics, graphic novels, zines, book illustration, and other topics.


More than 30,000 people walk through the Cartoon Art Museum’s doors each year to participate in our core programs:

BE WORLD CLASS:

• Prominent creators, emerging trailblazers and international artists will be featured in our exhibitions, film screenings and high profile events.

• Stellar exhibition production, interactive displays and hands-on educational activities will provide memorable experiences and insight into the art of cartooning.

• There will always be something fun going on at the Museum, from after-hours social events to artist demonstrations, book-signings, and discussions where creators share their talents and experiences with museum visitors.

EXPAND OUR INFLUENCE:

• A major marketing and PR initiative will generate high visibility, while impactful online strategies, robust media sponsorships and publicity will attract broad audiences.

DEEPEN OUR REACH:

• Program alliances with schools, libraries, and social service organizations, along with scholarships for low-income youth, will ensure that our local community has access to everything the Museum offers.

• Dynamic collaborative programs with art schools, cultural institutions, and the comics / animation industry will help foster the next generation of aspiring artists and animators.

WHAT’S NEXT?OUR NEW VENUE WILL...


OUR NEW HOME

• You and your entire family are excited to see all kinds of cartoon art, discover how it was created, and meet the artists who made it.

• You chuckle while you gain insight into various political viewpoints, cultures, and historical eras—without needing to study.

• You look around and—no matter where you were born—you always see a bit of your world on display.

• You can mine the depths of research and closely inspect our vast collection of original cartoon art and publications.

• You relish getting your hands messy and feel energized when you admire your new creation.

• Your child dreams about becoming a cartoonist while enjoying our classes— and scholarships are available to ensure that every child can become easily inspired.

OUR NEW HOME PROVIDES:

• 7,800 square feet in an expansive floor plan to accommodate the liveliness of all our programs.

• A perfect location in San Francisco—with a stunning view of the bay and the Golden Gate Bridge—just one block from Ghirardelli Square, Aquatic Park, the Maritime Museum, and the Hyde Street Cable Car turnaround.

• Heightened visibility—you can’t miss our prominent storefront entrance, well branded signage, and the beautiful historic façade of our stand-alone building.

• The best of both worlds—our street presence offers abundant tourist foot traffic, and the picturesque setting makes it an ideal venue for locals to ‘get-away’ in their own city.

• Easy access with convenient public transportation, ample nearby parking, and a fully accessible entrance.

• Long-term security with an affordable 10-year lease, 3% annual rent increases, a five-year option for renewal, and opportunities for increased earned revenue.

Our new space will be designed by acclaimed architect Robert J. Geering and Aetypic Architects to create an inviting, interactive atmosphere with a well-lit, natural flow— it will be polished and highly professional, yet always fun, engaging and kid-friendly.

Geering’s 50-year career as an architect features numerous accolades and awards for designing and leading the creation of public and private facilities throughout California, as well as internationally in China, Japan, Holland, and Spain. His many projects include the Chabot Observatory & Science Center in Oakland, Golden Gateway Commons in San Francisco, the City Hall of Redwood City, and facilities at UC Berkeley, UC Davis, UC Irvine, UC Riverside, and Stanford University. Geering was a founding design principal at Fisher-Friedman Associates, and he serves as the Lead Consultant with Aetypic Architects.


When you envision the Cartoon Art Museum’s new home, think of a place where…

OUR NEW LOCATION AT781 Beach STREET HAS A BAY VIEW!

Creating a Fantastic Future is a capital campaign raising funds to transform the Cartoon Art Museum’s new site and enhance the future of our programs. The campaign will support the project’s costs, including contractor and professional fees, permits, construction, ventilation, plumbing, electrical systems, lighting, equipment, and furnishings.

THE MUSEUM’S STRATEGIES for the first phase of the campaign have paid off! With a lead gift of $150,000 and additional major contributions from the Museum’s trustees, we raised nearly $300,000 to launch the campaign before it became public.


THE CAPITAL CAMPAIGNHELP US CREATESOME DUST.

RIGHT:Sandman, Issue 2Sam Kieth, Mike Dringenberg1989From the collection of John Butler, featured in Grains of Sand: 25 Years of the SandmanTM and © DC Comics

1. Highly visible signage and a prominent storefront to attract a wide range of local, national, and international visitors.

2. AN INVITING LOBBY * staffed by Museum personnel as an area for visitors to interact with guest artists and cartoonists-in-residence.

3. A WELL-LIT SMALLER GALLERY * to feature changing exhibitions of work that is primarily curated from the Museum’s holdings, as well as other private collections.

4. A LARGE STATE-OF-THE-ART GALLERY * equipped with the flexibility of movable walls to accommodate major exhibitions of cartoon art created in all sizes and mediums.

5. A SCREENING AREA that can be configured to accommodate intimate groups or large crowds, newly outfitted with a high-definition projector, speakers, and a ceiling recessed retractable electric screen— all using the latest technology.

6. AN EMERGING ARTISTS * exhibition space for work by up-and-coming artists.

7. A CLASSROOM * with enhanced materials, equipment and technology to house a wide range of classes where young people work with professionals and learn to create everything from comic strips to animation.

THE MUSEUM’S FANTASTIC FUTURE CAMPAIGN SUPPORTS THE SITE’S RENOVATION AND DEVELOPMENT OF:

8. AN EDUCATION CENTER & LIBRARY * where visitors of all ages can experiment with making works of cartoon art or enjoy the library’s reading area and stacks of unique publications.

9. A COLLECTIONS FACILITY secured in a climate-controlled room for the Museum’s vast holdings of original art, open to the public by appointment for research, class visits, and curatorial inquiry.

10. THE CAM BOOKSTORE, with its own storefront and interior access from the lobby, stocked with a wide variety of perennial favorites, unique items, and merchandise related to our exhibitions—all displayed in a curated boutique-style store.

11. OFFICES for the Museum’s personnel.

12. A SMALL KITCHEN with appliances and plumbing to accommodate catering for a wide range of public and private events.


* Indicates areas with naming opportunities for gifts of $50,000 and above. All donors of $1,000+ may designate their name, or memorialize another, for recognition on our donor wall.

COLLECTIONS

CLASSROOM

# 9

# 8

# 7# 10

# 11# 12

# 5

# 2# 3# 1

# 4

# 6

FACILITY RENOVATION

781 beach street

BELOW:New York Journal color supplement advertisementR.F. Outcault and Archie Gunn1896Gift of Mike and Jeanne Glad

PREVIOUS LEFT:Krazy KatGeorge Herriman1922Gift of Garry Trudeau

ABOVE:Tales of the New Teen Titans #53George Perez, Romeo Tanghal1985Gift of Graham NashTeen Titans © DC Comics

PREVIOUS RIGHT:Artist rendition of new space at 781 Beach Street, San Francisco, Ca

RIGHT:TeenaHilda Terryca. 1955Gift of Hilda TerryTeena © The Estate of Hilda Terry

CARTOON ART MUSEUM / 21CARTOON ART MUSEUM / 20

FINANCIAL OVERVIEW

San Francisco’s rapidly changing real estate market has impacted the entire city during the past few years, and nonprofit arts spaces and galleries have been hit particularly hard by escalating rents.

• Although the Cartoon Art Museum had a good relationship with the landlord at our downtown site, we were unable to extend our lease when it expired.

• During the final full year at our downtown site (2014-15), our annual rent was $270,500 for the 8,600-sq. ft. space. The landlord informed us in 2015 that the rent would double to more than $500,000 annually (80% of our entire 2014-15 annual operating budget).

• The Museum’s annual rent at our new location in Fisherman’s Wharf is $292,531 for the 7,800-sq. ft. space, with 3% annual increases throughout the tenure of our 10-year lease.

FINANCIAL OVERVIEW

The Cartoon Art Museum has maintained a commitment to responsible fiscal management. Our annual operating budget has nearly doubled throughout the past ten years as our support base has grown with the success of our acclaimed exhibitions and education programs.

Operating Budget Expenses

(Fiscal year ends March 31)FY 2014–15: $656,347 Operating surplus: $31,947 added to cash

reserveFY 2013–14: $533,268 Operating surplus: $86,507 added to cash

reserveFY 2012–13: $437,898 Operating deficit: -$32,366 subtracted

from cash reserve because a -$43,000 adjustment was made to the bookstore inventory to make it concur with the wholesale valuation, instead of retail.

Income from Foundations, Corporations, & Government Sources:

FY 2014–15: $52,815 = 8% of total incomeFY 2013–14: $78,370 = 15% of total incomeFY 2012–13: $87,005 = 20% of total income

Income from Individuals:


Income from Events:


Earned Income comprises approximately 50% of The Cartoon Art Museum’s operating budget each year.

THE NEED TO RELOCATE.

ABOVE:Wee PalsMorrie Turner1965© The Estate of Morrie Turner


ABOVE:The SpiritWill Eisner1987Gift of Will EisnerThe Spirit © and TM Will Eisner Studios, Inc.

RIGHT:The Many Adventures of Winnie the PoohCel and background setupWalt Disney Studios1977Gift of Mike and Jeanne GladWinnie The Pooh TM and © Walt Disney Studios

Booklet design and production courtesy of Butler, Shine, Stern & Partners.

The Cartoon Art Museum (CAM) is founded by Malcolm Whyte and a dedicated group of cartoonart enthusiasts.

A generous gift from Peanuts creator

Charles M. Schulz establishes CAM’s endowment fund.

CAM opens its first home at 665 Third Street in downtown San Francisco. The inaugural exhibition, Drawn to Excellence: Masters of Cartoon Art, showcases original works of comic strip art; the catalog includes a forward by Wayne Thiebaud.

1984

The Cartoon Art Museum will open a new state-of-the-art facility in San Francisco’s Fisherman’s Wharf neighborhood.

2017

1987

CAM doubles its gallery space at 665 Third Street.

1991

CAM aquires its initial collection of cartoon art with original animation cells, comic stripsand comic book art including Bugs Bunny, Winnie the Pooh, Charles M. Schultz’s Peanuts, Morrie Turner’s Wee Pals, Bill Keane’s Family Circus and many others.

1986

CAM’s Batman show opens to rave reviews with innovative exhibition design featuring a Bat Cave entrance to the gallery.

1989

CAM launches the nation’s first Cartoonists-in- Residence program to provide opportunities for visitors to engage with artists as they create their work.

1989

1987

CAM moves to the second floor of 814 Mission Street (@ 4th St.) in San Francisco.

1995

Unveiling of an original George Herriman Krazy Kat Sunday comic strip donated to the Cartoon Art Museum’s collection by Garry Trudeau, who presented it at CAM during the National Cartoonists Society conference.

2003

Art of Coraline exhibition featuring stop-motion animation puppets, set pieces,and concept art by creators Neil Gaiman, Henry Selick and LAIKA Animation Studios attracts record-breaking crowds.

2009

CAM moves to a storefront at 655 Mission Street near SFMOMA in downtown San Francisco’s Yerba Buena district.

2001

With a Smile and a Song: The Animation Art of Snow White exhibition opening event attended by Marge Champion (original model for Snow White) and four of “The Nine Old Men” (Ward Kimball, Marc Davis, Frank Thomas and Ollie Johnson) who were core animators of many Disney classics.

1993

Out of Chaos: Art of the Brothers Crumb exhibition and event opens at CAM with Terry Zwigo� (director of Crumb), Maxon Crumb, and Jesse Crumb in attendance.

1998

CAM establishes the Sparky Awards to honor, support, and celebrate cartoon artists who embody the talent, innovation, and humanity of Charles M. Schulz. The first awards are bestowed upon Charles M. Schulz, John Lasseter and Chuck Jones.

1998

A rare exhibition of Bill Waterson’s Calvin & Hobbes: Sunday Pages attended by more visitors than any prior exhibition at CAM.

2002

The Art and Flair of Mary Blaire, Blair’s first solo exhibition opens at CAM and travels internationally. An unsung cartoon artist during the 1940’s and 50’s, Blair created concept art for Disney’s classics, uncluding Cinderella, Alice in Wonderland, and Peter Pan.

2007

Grains of Sand: 25 Years of the Sandman,a retrospective of the groundbreaking DC Comics series, launched with an exhibition catalog and lecture series featuring artists Mike Dringenberg, Barron Storey, Gary Amaro, Steve Leialoha, and J.H. Williams III.

2013

CAM’s Spider-Man exhibition opening, attended by artists John Romita Sr. and John Romita Jr.; a live segment of NBC’s Today Show is produced at CAM and aired on national TV.

2002

• HONORARY CAMPAIGN TEAM •

Alison Bechdel, Award-winning cartoonist, MacArthur Fellowship recipient

Michael Capozzola, Comedian, cartoonist, promoter

Pete Docter, Pixar Animation Studios Academy Award-winning Director

George Lucas, Filmmaker and founder of Lucasfilm and Industrial Light & Magic

Michael Jantze , Cartoonist (The Norm)

Ben Katchor, Cartoonist (Julius Knipl, Real Estate Photographer) and MacArthur Fellowship recipient

Artist (Family Circus)

Keith Knight, Gentleman Cartoonist (Knight Life, K Chronicles, (th)ink)

Steve Morger, Attorney at Wendell, Rosen, Black & Dean, LLC.

Jean Schulz, widow of Charles Schulz

Raina Telgemeier, Cartoonist, Eisner Award recipient, New York Times bestseller

Peter Westley, Investment Advisor and Partner at Blum Capital Partners

Malcolm Whyte, Founder and Chair Emeritus, owner of Word Play Publications

Gene Yang, National Ambassador for Young People's Literature, Graphic Novelist and MacArthur Fellowship recipient

• BOARD OF DIRECTORS •

Ron Evans (Board Chair) is a freelance writer and was senior editor at VIA magazine.His articles have appeared in The San Jose Mercury News, The Oakland Tribune and other publications.

Dr. Michael B. Johnson (Vice Chair) Dr. Johnson is Pre Production Architect at Pixar Animation Studios. He has a Ph.D. in Computer Graphics & Animation & a Masters of Visual Studies from MIT’s Media Lab.

He has been at Pixar Animation Studios since 1993, and on the CAM board since 2002.

John Butler one of the largest independent marketing and advertising agencies on the West Coast.

Mischa McLachlan is a senior product designer at Apple. His interests includegraphic design, film production, and visionary art.

Malcolm Whyte (Founder/Chair Emeritus) launched the Cartoon Art Museum in 1984. He is President of Word Play Publications, serves on the Board of Directors

of the Book Club of California, and has produced nearly 200 books during the past forty years.

THE CARTOON ART MUSEUM TEAM

• STAFF TEAM •

Executive Director

Summerlea Kashar has been with the Cartoon Art Museum since 1998, and has served as Executive Director since 2010. She holds an MA in Arts Management from City University, London, and currently serves on the Board of the Yerba

Buena Community Benefit District.

Curator

Andrew Farago has overseen more than 100 exhibitions of cartoon art. His bibliography includes The Looney Tunes Treasury, Teenage Mutant Ninja Turtles: The Ultimate Visual History, along with other articles and writings on pop

culture, comics, and animation.

Program Coordinator

Nina Taylor Kester holds a BFA in Cartooning and Illustration from the School of Visual Arts in New York andhas been involved in digital marketing for Archie Comics, Peanuts and the webcomic startup Tapastic.

• CAPITAL PROJECT TEAM •

Campaign Counsel

Sharon Tanenbaum has more than thirty years of executive leadership guiding nonprofit arts institutions and foundations through periods of substantial growth. She served as the director of the Artists’ Legacy Foundation, SF Camerawork, and

the Hospitality House Arts Program before establishing her consulting firm specializing in capital campaigns, capacity building, and comprehensive planning.

Marketing Consultant

David Perry and Associates, Inc.full range of public relations and social marketing options and opportunities, press/media relations, and community and

Project Manager

Ventura Partnersexperience in developing and managing commercial and nonprofit properties. Drawing from experience in all aspects of

• ARCHITECTURAL TEAM •

Robert Geering has a 50-year career as an architect, garnering numerous accolades and awards for designing and leading the creation of public and private facilities throughout California, as well as internationally in China, Japan, Holland, and Spain. His many projects include the Chabot Observatory & Science Center in Oakland, Golden Gateway Commons in San Francisco, the City Hall of Redwood City, and facilities at UC Berkeley, UC Davis, UC Irvine, UC Riverside, and

Stanford University. Geering was a founding design principal at Fisher-Friedman Associates, and he serves as Lead Consultant with Aetypic Architects.

Aetypic Architects is an integrative design practice in architecture and engineering for the built environment. Their emphasis on diverse, well rounded, innovative designs have resulted in numerous awards, and their design and engineering projects encompass adaptive reuse, urban infill, civic spaces, higher education, residential, restaurant, retail, mixed-use,

Wong, Vice President Mark Steppan and Senior Architects Gary Lamb and David Tritt.

GIFT LEVEL REQUESTING

GOAL: $1,100,000

$100,000 or above

TOTAL:Gifts of $1,000+ Needed: 70

RECEIVED: 43

BALANCE OF GIFTS Needed: 27

TOTAL GOAL: $1,100,000

COMMITTED: $968,100

TOTAL TO RAISE: $131,900

4

$50,000 - $99,000 4

$25,000 - $49,000 5

$15,000 - $24,000 7

$6,000 - $14,000 12

$3,000 - $5,000 15

$1,000 - $2,900 24

<$1,000

THANK YOU SUPPORTING THE CARTOON ART MUSEUM’S FUTURE HOME!for

Many

TotalINCOMEContributed Board $230,000 Individuals & Businesses $470,000 Private Foundations $250,000 Local Government & Non-profit Displacement Mitigation Program $150,000 Total Contributed $1,100,000

EXPENSESPlanning / Design / Consultation Project Manager $45,000 Architectural Design/ Services $55,000 Site Analysis / Engineer (as req/needed) $10,000 Campaign Counsel $50,000 Communications (Marketing/ PR) Consultant $20,000 Legal / Real Estate Contracting Services dnik ni Development Sta� $10,000 Marketing Costs $35,000 Subtotal Planning & Consultation $225,000

Construction Plan Review/ Permits $15,000

$120,000 Fire/ Safety/ Security/ Sprinklers (as needed) $25,000 Build-Out (Framing, Drywall, Insulation, ADA as req) $293,000 Finishing (Paint, Tile, Flooring, Windows, Doors, etc) $40,000 Subtotal Construction $493,000

Equipment / Furnishings AV Systems / Projectors $18,000 Computer Equipment / Software $10,000 Furniture/ Shelving $15,000 Phone/ Internet/ Network Systems $4,000 Signage (Exterior/ Interior) $10,000 Subtotal Equipment / Furnishings $57,000

Carrying Costs & Deposit $200,000 Contingency $100,000 Working Capital Reserve $25,000Total Expenses $1,100,000

CARTOON ART MUSEUM: CAPITAL PROJECT BUDGET 2016

$0

$100,000

$200,000

$300,000

$400,000

$500,000

$600,000

$700,000

$800,000

Actual FY 14–15

ACTUAL FY 15–16

Current Year Fy 16–17

Projected FY 18–19

Projected Fy 17–18

NET INCOME TOTAL CONTRIBUTED INCOME TOTAL EARNED INCOME TOTAL EXPENSES TOTAL INCOME

ACTUAL FY 14-15

ACTUAL FY 15-16

CURRENT YEARFY 16-17

PROJECTED FY 17-18

PROJECTED FY 18-19

TOTAL CONTRIBUTED INCOME

269,612 221,307 304,000 339,000 344,000

TOTAL EARNED INCOME

418,682 207,030 64,000 402,000 418,000

TOTAL INCOME 688,294 428,337 368,000 741,000 762,000

TOTAL EXPENSES 656,347 408,592 362,917 739,196 761,202

NET INCOME 31,947 19,745 5,083 1,804 798

PROFIT & LOSS

PROFIT & LOSS

CONTENTS · cartoons, graphic novels and underground comix. People of all ages can view original...

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Transcript of CONTENTS · cartoons, graphic novels and underground comix. People of all ages can view original...