Content plan branding for Barcelona Styles
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Transcript of Content plan branding for Barcelona Styles
Content plan
About Us section needs a description
We need to create a timeline
cover for you complete with your branding.
We will customize
these Icons to match your pages style
Icon & Possible Facebook Timeline
KW 15
KW 15
Great Job!! When we redesign your homepage, we will include your like button and additionally we will add a “follow” button for you twitter.
KW 15
You Have a Twitter! We are already following people who will love your fashions and we will continue to do so. The next step is to design a Twitter Background that matches your Facebook.
It will be really beneficial to have your Facebook be as personalized as possible as if your posts are coming from you. A great example of this is Betsey Johnson’s page.
Branded Weekly Posts
Monday- Mondays With Meirav
Tuesday- Product Spotlight
Wednesday- Coupons/Game Day
Thursday- Think Like a Diva Thursday
Friday- Friday Fashion Flops/Blog Spot
Mondays With Meirav
Every Monday we can feature a quote, funny
story, really anything you want to give your
audience a personal understanding of who
you are and why you choose the collections
that you do. An example of a quote could be:
“Fashion can make a statement, give voice to a movement, even unite us.”
–Meirav
Tuesday Product Spotlight
Tuesdays we will focus on a product and use a fabulous description with a link to the product as your post for the day. Example:
With Falls unpredictable temperatures taking over, try pairing a colorful scarf like this one from Desigual’s Fall Collection with a Plain Tee, for the perfect amount of warmth. LOVE? Click to Buy!
WednesdayCoupons-
Game day-
Hurry Over to Barcelona-Styles.com!
For today only we’re offering 20% off any regular
priced item of your choice! Enter code: FBOOK12 at
checkout to redeem your coupon!
We’re going to devote Wednesdays for games, trivia, polls, and coupons. We can also introduce contests like photo tagging or short stories on these days.
Why Wednesday? It’s the most popular day for social media sites!
Below is an example of a coupon. We have found that 10% is not enticing enough to drive web traffic. It’s better to release a more incentivized coupon once or twice a month, than a weekly coupon that offers only a small discount
Thursdays we’re going to feature famous fashion quotes, photos of up-and-coming designers, photos of fashion fun, artists, and more. It’s really a day for improvising and to see what your fans respond most to.
We will also use inspirational quotes pushing individualism.
Think Like a Diva
Thursday/ThrowbackThursday
Throw Back Thursday: Thank you 1960’s & 1970’s for forever inspiring designers to bring bright and colorful clothing to our closets!
Friday Blog Spot
Fridays are going to be used to feature the blog post that we have for the week. The posts will vary depending on the season, upcoming holidays, and more but the focus will be on putting outfits together from Barcelon-Styles.com. Example:
Weekend Look: For the business woman who craves color, this beautiful genuine leather hobo bag compliments the latest Desigual long sleeve Fall tunic and your oh-so-comfy Desigual Dream jeans.
