Content Marketing Examples - Big Digital Adelaide - James Norquay
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Transcript of Content Marketing Examples - Big Digital Adelaide - James Norquay
James Norquay 10+ years SEO and Digital Marketing(2006-2009) Started and grew my own media sites when I was young 25 million + visitors.(2009-2012) Started SEO team for Australia’s largest PPC company Columbus. (2012 – now) Started my own Agency Prosperity Media (Content Marketing & SEO Focus)Work with companies such as -
Featured on sites such as -
@connections8
@connections8
1. Get your Facebook Fans to help make your blog content and then get them to share it!!!
@connections8
http://jamesnorquay.com/an-interview-ex-member-matt-cuttss-search-quality-team/
2. Interview someone REALLY interesting
@connections8
2. Interviews can yield HUGE shares and links
Giving out gifts and getting links and social traffic3. Blog Give Away
3. Influencers are important!
3. Influencers are important!
@connections8
4. April Fools Blog Content – One
opportunity a year.
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5. Fix or remove low quality on site content
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6. Competitions
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7. Blog Award Badges
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8. Blog Quizzes
9. Survey Data - Yearly
10. EGO Bait
@connections8
11. Email influencers and ask them to SHARE blog content
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11. Engaging with influencers can lead to meetups
12. Yearly ranking updates infographic
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13. Produce highly technical content for niche communities
14. Creative Web Application on your blog
15. Weekly Blog Roundups of content
16. Reviews targeting influencers = retweet
17. Slide Share Your Best Content Assets and Presentations on your blog & Cross promote
18. Screaming Frog look for broken internal links on blog posts
www.screamingfrog.co.uk/seo-spider/
@connections8
19. How to Find Creators = Buzzsumo.com & Followerwonk.com
20. Using SEM Rush.com for content ideas from competitors
21. Ahrefs.com Top Content Tool Great for competitive research
smo.knowem.com
22. Ensure all content is marked up with Social Media
Optimizer Tool
23. Ensure you monitor website content Bing Webmaster Tools +
Google Search Console
http://www.bing.com/toolbox/webmaster
24. Remember to start planning EARLY for all blog content at the
START of the year.
Q&A