Content Management Best Practices - Social@Scale Summit - Nissan - Sprinklr
47
DISCLAIMER KITTEN
-
Upload
miia-bayard-saunders -
Category
Business
-
view
489 -
download
0
description
Presentation of Content Management Best Practices in Social Media for the Social@Scale Summit conference at Nissan put on by Sprinklr. Presented by Bayard Saunders, The General and Michelle McManus, AIG.
Transcript of Content Management Best Practices - Social@Scale Summit - Nissan - Sprinklr
DISCLAIMER KITTEN
3
4
5
Best Practices - Social Media
6
7
8
9
10
11
13
14
15
16
17
18
23
24
25
26
27
28
30
31
34
35
36
37
38
39
40
Best Practices
• Check your policies
• Form your teams
• Train your staff
• Select your channels
Best Practices
• Select the right tools
• Set up your listening program
• Empower your staff
• Connect multiple channels
• Prioritize
• Automate
Best Practices
• Meet customer expectations
• Don’t be a stalker
• Gain customer insights
44
45
46
47
Q & AKittens
