Content Farms PowerPoint project

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Google Asks Users to Weigh In on Content Farms By Claire Cain Miller Nytimes.com

description

Project for digital public relations class on content farms and data mining

Transcript of Content Farms PowerPoint project

Page 1: Content Farms PowerPoint project

Google Asks Users to Weigh In on Content Farms

By Claire Cain MillerNytimes.com

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Google is under pressure

The search engine results yield a notable amount of links that lead to content farms.

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Users can block results

Google Chrome users can install an extension that allows them to choose which sites to block.

Google will research this data and determine the most unwanted sites.

It will modify its algorithms to place the least desired sites towards the back of the search engine results.

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AlgorithmsHow “Key words” and “Tags” search for websites.

provided by Ricky Ho

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What does this mean for online public relations and writers?

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Audience, Demographics, and Receivers are all on a database

FirstWeek

ID PagePageviews

Unique Pageviews

Page Time Average

Bounce Rate

Exit Percentage

Earned Amount

1 /dance-clubs-in-newark/trenton-rocks-out-on-wednesdays

6 5 26 0 0.666666667 0

2 /dance-clubs-in-newark/featured-artists-at-kat-man-du-s-acoustic-showc

3 2 11.66666667

0 0 0

3 /dance-clubs-in-newark/featured-artists-at-kat-man-du-s-acoustic-showc

3 2 4.333333333

0 0 0

4 /dance-clubs-in-newark/featured-artists-at-kat-man-du-s-acoustic-showc

3 2 6.5 0 0.333333333 0

5 /dance-clubs-in-newark/firkin-tavern-has-a-variety-of-activities-and-a

3 3 0 1 1 0

6 /dance-clubs-in-newark/featured-artists-at-kat-man-du-s-acoustic-showc

2 2 6 0 0 0

7 /node/29220811/friends_family

2 1 1892 0 0.5 0

8 /node/29545646/friends_family

2 2 0 1 1 0

9 /dance-clubs-in-newark/featured-artists-at-kat-man-du-s-acoustic-showc

1 1 2 0 0 0