Content Curation
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![Page 1: Content Curation](https://reader038.fdocuments.us/reader038/viewer/2022110118/5550a925b4c90595208b50b6/html5/thumbnails/1.jpg)
CONTENT CURATION
![Page 2: Content Curation](https://reader038.fdocuments.us/reader038/viewer/2022110118/5550a925b4c90595208b50b6/html5/thumbnails/2.jpg)
Agenda
What is Content Curation Popular Content Creation Sites How can you find content Strategies for Success
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What is Content Curation
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“Curation doesn’t involve the sometimes painstaking process of creating your own content, but rather gathering and amassing interesting things you find across the web and sharing those things.”
- http://bit.ly/16wQWrx
![Page 6: Content Curation](https://reader038.fdocuments.us/reader038/viewer/2022110118/5550a925b4c90595208b50b6/html5/thumbnails/6.jpg)
Popular Content Curators
![Page 7: Content Curation](https://reader038.fdocuments.us/reader038/viewer/2022110118/5550a925b4c90595208b50b6/html5/thumbnails/7.jpg)
George Takei
![Page 8: Content Curation](https://reader038.fdocuments.us/reader038/viewer/2022110118/5550a925b4c90595208b50b6/html5/thumbnails/8.jpg)
Guy Kawasaki
![Page 9: Content Curation](https://reader038.fdocuments.us/reader038/viewer/2022110118/5550a925b4c90595208b50b6/html5/thumbnails/9.jpg)
![Page 10: Content Curation](https://reader038.fdocuments.us/reader038/viewer/2022110118/5550a925b4c90595208b50b6/html5/thumbnails/10.jpg)
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Popular Content Creation Platforms
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"People stare into a fire hose of information every day, and it's having an impact. They're actively seeking ways to not only filter and organize what they find, but also to less stressfully consume more content. That is the behavior Pinterest exploits.“ http://bit.ly/16wSsKc
![Page 13: Content Curation](https://reader038.fdocuments.us/reader038/viewer/2022110118/5550a925b4c90595208b50b6/html5/thumbnails/13.jpg)
![Page 14: Content Curation](https://reader038.fdocuments.us/reader038/viewer/2022110118/5550a925b4c90595208b50b6/html5/thumbnails/14.jpg)
http://pinterest.com/momblogger/content-curation/
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Tumblr
![Page 17: Content Curation](https://reader038.fdocuments.us/reader038/viewer/2022110118/5550a925b4c90595208b50b6/html5/thumbnails/17.jpg)
Retweet Tweet Links
Facebook Share Embed Content
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Finding Content
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Tumblr
![Page 23: Content Curation](https://reader038.fdocuments.us/reader038/viewer/2022110118/5550a925b4c90595208b50b6/html5/thumbnails/23.jpg)
Video
YouTube Vimeo Vine/Cinegram (Find on Twitter)
![Page 24: Content Curation](https://reader038.fdocuments.us/reader038/viewer/2022110118/5550a925b4c90595208b50b6/html5/thumbnails/24.jpg)
Tip follow not just people but hashtags
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Other Great Content Sources
Delicious Slideshare Google+ Subscribe to
Newsletters Google Alerts
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Strategies for Success
![Page 27: Content Curation](https://reader038.fdocuments.us/reader038/viewer/2022110118/5550a925b4c90595208b50b6/html5/thumbnails/27.jpg)
Create a Strategy
Pick Specific Platforms. You can’t do everything○ Facebook○ Twitter○ Pinterest○ LinkedIn○ Tumblr
Create a Social Media Plan
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Why is Content Curation So Important?
Growing quantity led to sinking quality
Trust is invaluable We live in a social world Content is powerful
http://onforb.es/16wSYYx
![Page 29: Content Curation](https://reader038.fdocuments.us/reader038/viewer/2022110118/5550a925b4c90595208b50b6/html5/thumbnails/29.jpg)
Tools to Assist with Publishing
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Analyze
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Who uses what?
Facebook Twitter Pinterest LinkedIn Tumblr
Do You/ Your library use these platforms?
Who is your audience on this platform?
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Analyze Your Users
Twitter Facebook Pinterest Google Analytics
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Tips
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Marketing Yourselves
Expert in a niche “Trusted source” Every platform needs its own
strategy Target different markets
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Tips for Success
Choose materials with care Know Your Audience Post Regularly Keep focused Stay organized Think before you Link Collaborate Promote
http://bit.ly/103a1xN
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Divide Your Time
Create your own blog posts, articles, videos, infographics, pictures, etc.
Share content from an external source Engage in conversations and ask
questions
http://bit.ly/16wTAgS
![Page 41: Content Curation](https://reader038.fdocuments.us/reader038/viewer/2022110118/5550a925b4c90595208b50b6/html5/thumbnails/41.jpg)
Rules of Engagement
Share others and share with others Engage on platforms – it’s a 2 way
street
![Page 42: Content Curation](https://reader038.fdocuments.us/reader038/viewer/2022110118/5550a925b4c90595208b50b6/html5/thumbnails/42.jpg)
Tips for Tumblr
Think Visual…but allows for much more
Eye-catching and quick-to-consume
Use Social Mentions and Hashtags
Pick a niche
http://bit.ly/16wQWrx
![Page 43: Content Curation](https://reader038.fdocuments.us/reader038/viewer/2022110118/5550a925b4c90595208b50b6/html5/thumbnails/43.jpg)
Questions
![Page 44: Content Curation](https://reader038.fdocuments.us/reader038/viewer/2022110118/5550a925b4c90595208b50b6/html5/thumbnails/44.jpg)
Contact Me
[email protected]/dee987/contentcuration
slideshare.net/dee987 www.facebook.com/NovareLibraryServices
877-816-9638
Diana Silveira
Visit our booth
ALA - #250