CONTACT FOR JOURNALISTS - at.gmund.com€¦ · Letterpress printing is especially popular nowadays....
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GMUND | PRESS RELEASE Let’s be merry and stylish! Gmund, 22. August 2016 – Christmas is a celebration of love. And of Yuletide cards. Everyone from friends, through business associates, to your grandma shares season’s greetings by writing and sending Christmas cards. But only truly special cards win a place of honor atop the window sill or mantelpiece. With a Christmas card from Gmund Paper, you’ ll send a title favorite to compete for the winning place in the annual race. The difference is noticeable at first glance. And at first touch. Gmund Paper is palpably different. Because natural paper has an unmistakable character. The new Christmas cards from Gmund Paper include stylish creations for every taste. Each sender can choose among diverse designs and printing methods to convey personal Yuletide greetings in the most appropriate way. Bavarian, green and flowery! Letterpress printing is especially popular nowadays. This artisanal printing method is particularly well suited for the noblest of all Gmund papers: soft Gmund Cotton. Made from 100% cotton fibers, it lets you not only see the printing, but also feel it. A card letterpress-printed wants to be touched – and touches everyone who touches it. This is impressively shown by the two models “Bavarian Christmas” and “Green Christmas.” But if these names make you think of classical Yuletide evergreen boughs, think again! These cards won’t disappear into the “red-green craziness” at Christmastime, because Gmund Paper chose an appealing color scheme of pastel red and stylish petrol. The creative minds in Gmund also opted for these colors in the “Flowery Christmas” cards. The Yuletide graphic combines aesthetically with a clear typeface, and everything is letterpress printed on the finest Gmund paper. The result is a timelessly unmistakable Christmas card. From left to right: “Flowery Christmas” in offset printing; “Bavarian Christmas” and “Green Christmas” in letterpress printing. Format: DIN B6. Price: €5.
Transcript of CONTACT FOR JOURNALISTS - at.gmund.com€¦ · Letterpress printing is especially popular nowadays....
GMUND | PRESS RELEASE
Let’s be merry and stylish!
Gmund, 22. August 2016 – Christmas is a celebration of love. And of Yuletide cards. Everyone from
friends, through business associates, to your grandma shares season’s greetings by writing and
sending Christmas cards. But only truly special cards win a place of honor atop the window sill or
mantelpiece. With a Christmas card from Gmund Paper, you’ll send a title favorite to compete for
the winning place in the annual race.
The difference is noticeable at first glance. And at first touch. Gmund Paper is palpably different.
Because natural paper has an unmistakable character. The new Christmas cards from Gmund
Paper include stylish creations for every taste. Each sender can choose among diverse designs and
printing methods to convey personal Yuletide greetings in the most appropriate way.
Bavarian, green and flowery!
Letterpress printing is especially popular nowadays. This artisanal printing method is particularly
well suited for the noblest of all Gmund papers: soft Gmund Cotton. Made from 100% cotton
fibers, it lets you not only see the printing, but also feel it. A card letterpress-printed wants to be
touched – and touches everyone who touches it. This is impressively shown by the two models
“Bavarian Christmas” and “Green Christmas.” But if these names make you think of classical
Yuletide evergreen boughs, think again! These cards won’t disappear into the “red-green
craziness” at Christmastime, because Gmund Paper chose an appealing color scheme of pastel red
and stylish petrol.
The creative minds in Gmund also opted for these colors in the “Flowery Christmas” cards. The
Yuletide graphic combines aesthetically with a clear typeface, and everything is letterpress printed
on the finest Gmund paper. The result is a timelessly unmistakable Christmas card.
From left to right: “Flowery Christmas” in offset printing; “Bavarian Christmas” and “Green Christmas” in letterpress printing. Format: DIN B6. Price: €5.
Christmas in all its shining glory
Additional Christmas cards with glossy hot-foil embossing on Gmund Colors Metallic add special
radiance to festive days and evenings. World famous thanks to the Oscar, Gmund Gold shines so
beautifully that the glossy pink phrase “Merry Christmas and a Happy New Year” adorns the card
in sleekly simple perfection. Likewise simple, but highly impressive: two cards in white and pastel
blue with a pattern of golden dots. And for those who prefer a more traditional look, Gmund offers
a Christmas card with a festive wreath or a sprig of mistletoe. This year too, Gmund Paper proves
that high-quality paper stands on its own and conveys the loveliest messages.
From left to right: “Flowery Christmas” and “Merry Christmas Crème” with hot-foil embossing and Gmund Gold envelope; “Merry Christmas Lime Gold” with hot-foil embossing; “Christmas Garland” with letterpress printing; “Sprig of Mistletoe” with offset printing; “Dots Merry Christmas Crème” with hot-foil embossing. Price: €5.
About Gmund Paper
Gmund Paper has stood for the culture of paper and the ecological production of unique
communications media from natural paper since 1829. Custom-tailored solutions for sustainable
brand presences are created at the development and production site in the town of Gmund on the
shores of Lake Tegernsee. Circa 75% of the papers are exported. Gmund Paper is a family-owned
business and is presently directed by fourth-generation papermaker Florian Kohler.
CONTACT FOR JOURNALISTS:
Further information about Gmund Paper is available for you from Caroline Pastor, Public Relations,
tel. +49 (0)8022 7500-73, [email protected] or at www.gmund.com.
