Consumer Receiver Availability The Battle For The Dash€¦ · On Channel (IBOC) digital...
Transcript of Consumer Receiver Availability The Battle For The Dash€¦ · On Channel (IBOC) digital...
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HD Radio Advancements and Trends
Alan Jurison
iHeartMedia
Introduction
• HD Radio™ – In the US, many broadcasters have employed HD Radio™, an In-Band
On Channel (IBOC) digital transmission technology from iBiquity Digital Corporation as a method to provide digital transmission alongside analog transmission on the FM and AM bands.
– Initial focus of many broadcasters implementing HD Radio was to provide digital audio delivery to consumers.
– Emphasis on this has changed in recent years.• Artist Experience (Album Art)• Data Services
– Common question from broadcasters, where are the receivers?
Almost 25 Million HD Radio Units Currently In The M arketplaceContinued Rapid Receiver Growth Forecast
Information courtesy iBiquity Digital
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CY 2010 CY 2011 CY 2012 CY 2013 CY 2014
Consumer Electronics / Auto Aftermarket
OEM Automotive
All Numbers in Millions
5
0
10
15
25
Cumulative
Annual
17.52
10.51
4.942.96
2023.13
� Receiver sales growth is also reaching critical mas s
Consumer Receiver Availability
Information courtesy iBiquity Digital
Vehicle Brands (Chevy, Ford etc.)
Vehicle Models (Malibu, Focus etc.)
HD Radio Technology Standard
� All major auto brands now offer factory-installed HD Radio Technology on at least one model
The Battle For The Dash
2010 2011 2012 2013 2014
28
154
67
16
86
3621
109
6133
166
92
36
198
76
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Information courtesy iBiquity Digital
� Percentage of new cars delivered with factory-insta lled HD Radio receivers
2005 - 2010 2011 2012 2013 2014
The Battle For The Dash
6%
14%
26%
33%
43%
• Over 5.7 million new HD Radio Equipped Cars Shipped in 2013.• Over 7.3 million new HD Radio Equipped Cars Shipped in 2014.• About 50% models offer it as standard equipment.• 33% of vehicles in 2013 shipped with HD.• 43% of vehicles in 2014 shipped with HD.
Available Artist Experience Receivers
OEM Automotive:
GMC Acadia
Chevrolet Traverse
Buick Enclave
Available Artist Experience Receivers
OEM Automotive:
Lexus
Available Artist Experience Receivers
OEM Automotive:
Toyota
Photo courtesy iBiquity Digital
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Available Artist Experience Receivers
OEM Automotive:
Volkswagen
Available Artist Experience Receivers
OEM Automotive:
BMW
Photo courtesy iBiquity Digital
Available Artist Experience Receivers
Aftermarket Automotive:
JVC (Upper)
Kenwood (Lower)
Available Artist Experience Receivers
Aftermarket Automotive:
Pioneer
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Available Artist Experience Receivers
Aftermarket Automotive:
Sony
Available Artist Experience Receivers
Aftermarket Automotive:
Alpine
Available Artist Experience Receivers
Portable
Insignia
Tabletop
Insignia
OEM Driving Advanced HD Radio Data Services to the Consumers
• HD Radio Data Programs in Production• Toyota and Lexus
� Traffic/Predictive Traffic/Traffic Maps/Weather Forecasts/Doppler Radar
• Mazda� Simple Traffic Maps
• Mitsubishi� Traffic/Weather Forecasts/Fuel Prices
• Honda� Traffic
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Mitsubishi HD Radio Data Services - Traffic, Weather, Fuel Prices
Audio Screen Weekly Weather Forecast ScreenCurrent Weather Screen
Real Time Traffic Screen Traffic Incident Detail ScreenFuel Price Screen
Photos courtesy iBiquity Digital
Honda HD Radio Data Services - Real Time Traffic
Real-Time Traffic Image Showing Flow and Incident
Traffic Incident Details
HD Radio Audio Screen
Photos courtesy iBiquity Digital
Toyota/Lexus HD Radio Data Services
Current Weather Forecast Screen 3-Day Weather Forecast Screen Doppler Radar Images
Traffic Flow ImagesReal-time Traffic (Incidents, Construction, Predictive)
Photos courtesy iBiquity Digital Mazda HD Radio Data Services - Traffic Map Images
Traffic Flow ImagesHD Radio Audio Screen
Photos courtesy iBiquity Digital
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HD Radio™ Emergency Alerts
Reliable, enhanced emergency notifications through your radio!
Information and photos courtesy iBiquity Digital
Emergency Alerts Receiver – Enhanced Features
� “Wake-up” receiver� Visual notification� Alert reminders� History log
Pop-up alert message with user action request
Active FunctionalityReceiver wake-up functionSpecial-needs functionality product
User customized receivers Language optionsLocation filteringMessage type filteringSleep-mode / Wake-up options
Information and photos courtesy iBiquity Digital
HD Radio™ Emergency Alerts
Photos courtesy SAGE, Comlabs, Nautel, GatesAir, and Broadcast Electronics
• Encoders: ComLabs EMNet, SAGE ENDEC
• HD Radio Exporters– Broadcast Electronics –v4.3.2P5 (BE version - Embedded exporter v1.03)
– GatesAir - v4.3.2P5 and above (GatesAir version – v4.3.18 and above)– Nautel – v4.4.7 (Nautel version – 1.7.0.2 or higher required)
HD Radio™ Emergency Alerts
Information courtesy iBiquity Digital
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� How HD Radio-on-FM Analog Translator works
� Station upgrades to HD Radio Technology, broadcasts an HD2 (or HD3/HD4) channel;
� Feeds separate programming on HD2 channel (AM simulcast, niche format, foreign language, syndicated show etc.);
� Simulcasts digital HD2 channel on an existing analog FM translator;
� Files appropriate paperwork with the Federal Communications Commission (FCC).
� Creates unique analog FM signal in the market – immediate ROI !
� Creates subleasing opportunities on your stations – immediate ROI !
Monetizing HD Radio Technology
AnalogOnly
Translator
Analog +Digital
HD2 Content
Information courtesy iBiquity Digital
Why It MattersYour listeners already have HD Radio receivers
More listeners are getting HD Radios
Your signal configuration affects their experience
A consistent user experience is good for everyone
Listeners that have a problem call the car dealership, not the station
Diversity Delay
More than 300 samples offset is audible
Level alignment
AES Phase
TX Gain
Ballgame mode
Diversity Delay
More than 300 samples offset is audible
Level alignment
AES Phase
TX Gain
Ballgame mode
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Diversity Delay
More than 300 samples offset is audible
Level alignment
AES Phase
TX Gain
Ballgame mode
Diversity Delay
More than 300 samples offset is audible
Level alignment
AES Phase
TX Gain
Ballgame mode
Diversity Delay
More than 300 samples offset is audible
Level alignment
AES Phase
TX Gain
Ballgame mode
Program Service Data
No PSD (title/artist)
Stalled PSD (title/artist) data feed
Unfiltered and unformatted
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Artist ExperienceMissing images
• Station logos
• Music cover art
Image formats: JPEG (non-progressive scan) or PNG
Compatible size (200x200 Pixels)
File size (24 Kbytes max.)
HD Exporter / Importer Configuration
Review your HD Exporter Configuration
Missing information
Improper configuration
Remove default manufacturer information (www.HDradio.com)
• Station Name Short
• Station Name Universal
• Station Name Long
• Station Slogan
• Station Message
• Program Type
Correcting Issues
Monitoring
• Belar
• DaySequerra
• Inovonics
• Worldcast (Audemat)
• Inovonics
Automated alignment control
• BE
• GatesAir
• DaySequerra
Background of Digital Power Level• Commission’s Third Order in 2010 approved
• Blanket authorization of increased digital power to -14dBc for most stations.
• A procedure for some stations to increase from -13.9dBc to -10dBc with a special engineering exhibit.
• Special procedures for grandfathered super-powered stations.
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WHTZ FCC F(50,50) 54dBu Service Contour
Area inside WHTZ 54dBu Service Contour
WLTW FCC F(50,50) 54dBu Service Contour
Area inside WLTW 54dBu Service Contour
WHTZ -20dBc OEM Antenna WLTW -14dBc OEM Antenna
New York City – Empire State Building This is your station in analog� This is your radio station in analog (no RDS)
Factory Installed Toyota Radio shown (comes standard)Photo courtesy iBiquity Digital
Your station with HD Radio Technology
Factory Installed Toyota Radio shown (comes standard)Photo courtesy iBiquity Digital
� This is your HD Radio station
Acknowledgements
• Special thanks to Jeff Detweiler, Marek Milbar, Russ Mundschenk, Mike Raide et. al. iBiquity Digital Corporation for providing certain content in this presentation to further the education and understanding of this technology.
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Questions?