Consumer Markets - September 2009

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Indicus Analytics, An Economics Research Firm http://indicus.net/Newsletter/ Consumer_Market.aspx Consumer Markets September 2009 From around India Lafarge Boral sees India as a key market The JV company sells around 5 million sq m of gypsum boards in India. Explaining the rationale behind choosing India as one of the four countries to launch ... India remains fastest-growing beauty market Despite the global economic downturn, India remains one of the fastest-growing beauty markets globally, growing at 13% per annum and valued at $6.3 billion. The market offers extensive opportunities for domestic and international players. Indian players test out 'shared ownership' There is considerable interest among industry players – both real estate and hospitality – in shared ownership, which has been fairly insulated, thanks to the long-term commitment of consumers Lamborghini to market lifestyle accessories in India

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From around India Lafarge Boral sees India as a key market The JV company sells around 5 million sq m of gypsum boards in India. Explaining the rationale behind choosing India as one of the four countries to launch ... India remains fastest-growing beauty market Despite the global economic downturn, India remains one of the fastest-growing beauty markets globally, growing at 13% per annum and valued at $6.3 billion. The market offers extensive opportunities for domestic and international players. Indian players test out 'shared ownership' There is considerable interest among industry players – both real estate and hospitality – in shared ownership, which has been fairly insulated, thanks to the long-term commitment of consumers Lamborghini to market lifestyle accessories in India With an explosion in the sale of computers, laptops, i-phones, BlackBerry and satellite phones, and i-pods in India, the company will sell its signature "computer backpacks, i-phone, BlackBerry, notebook and camera cases at the mega lifestyle retail A game change for mutual funds Sebi’s decision to abolish entry loads has given mutual funds a chance to relook their model which hasn’t caught the fancy of retail investors in a big way What makes eBay India tick? eBay India has worked towards evolving the e-commerce market. “One is, of course, the model that eBay has. Demand curve: Indicus-Mint Series The rapidly growing stable markets of southern India Good Governance, and high levels of public security have contributed to the success of the southern states About 30 of India’s top 112 cities are located in the four southern states—Andhra Pradesh, Karnataka, Kerala and Tamil Nadu; but the bulk of them are in India’s most urbanized large state, Tamil Nadu. About half of the state’s population lives in cities and most of these cities have a strong manufacturing base. While Chennai as the state capital is the financial and commercial hub, Thiruvallur also has a large tertiary sector. More…. Know about Indicus Products here Segment B3 from the Indicus Consumer Segment

Transcript of Consumer Markets - September 2009

Page 1: Consumer Markets - September 2009

Indicus Analytics, An Economics Research Firm http://indicus.net/Newsletter/Consumer_Market.aspx

Consumer Markets September 2009

From around IndiaLafarge Boral sees   India   as a key market The JV company sells around 5 million sq m of gypsum boards in India. Explaining the rationale behind choosing India as one of the four countries to launch ...India remains fastest-growing beauty marketDespite the global economic downturn, India remains one of the fastest-growing beauty markets globally, growing at 13% per annum and valued at $6.3 billion. The market offers extensive opportunities for domestic and international players.Indian players test out 'shared ownership'There is considerable interest among industry players – both real estate and hospitality – in shared ownership, which has been fairly insulated, thanks to the long-term commitment of consumersLamborghini to market lifestyle accessories in IndiaWith an explosion in the sale of computers, laptops, i-phones, BlackBerry and satellite phones, and i-pods in India, the company will sell its signature "computer backpacks, i-phone, BlackBerry, notebook and camera cases at the mega lifestyle retailA game change for mutual fundsSebi’s decision to abolish entry loads has given mutual funds a chance to relook their model which hasn’t caught the fancy of retail investors in a big wayWhat makes eBay India tick?eBay India has worked towards evolving the e-commerce market. “One is, of course, the model that eBay has. 

Page 2: Consumer Markets - September 2009

Indicus Analytics, An Economics Research Firm http://indicus.net/Newsletter/Consumer_Market.aspx

Demand curve: Indicus-Mint Series

The rapidly growing stable markets of southern IndiaGood Governance, and high levels of public security have contributed to the success of the southern states

About 30 of India’s top 112 cities are located in the four southern states—Andhra Pradesh, Karnataka, Kerala and Tamil Nadu; but the bulk of them are in India’s most urbanized large state, Tamil Nadu. About half of the state’s population lives in cities and most of these cities have a strong manufacturing base. While Chennai as the state capital is the financial and commercial hub, Thiruvallur also has a large tertiary sector. More….

Know about Indicus Products here

Segment B3 from the Indicus Consumer Segment

Page 3: Consumer Markets - September 2009

Indicus Analytics, An Economics Research Firm http://indicus.net/Newsletter/Consumer_Market.aspx

SEG

ME

NT B

3

B3

Group Profile577,000 (0.74 %) Indian Households

This segment consists of married couples with grown up children. The chief wage earners have good educational background and are majorly working in govt./ public sector companies at managerial level.

Chief Wage EarnerAge (Median): 49 YrsMarital status: 98 % MarriedEducation: 69 % GraduateIndustry: (Major) 38 % Financial IntermediationEnterprise: 60 % Govt./ Public Sector CompanyOccupation: 99 % Regular Salaried

Summary Statistics

SEG

ME

NT B

3

B3

AssetsAnnual Household Income: Rs. 441,000Annual Household Expenditure: Rs. 321,000Saving Rate 27 %

House Ownership: 78 %Type of Residence: 68 % Independent HousesTV Ownership: 99 %Four Wheeler Ownership: 40 %

Summary Statistics

Indicus Consumer Spectrum has been designed to help marketers understand the essence of 33 Consumer Segments, which together represent the entire urban spectrum of India. It highlights the key features which make each segment distinctive.

Page 4: Consumer Markets - September 2009

Indicus Analytics, An Economics Research Firm http://indicus.net/Newsletter/Consumer_Market.aspx

Insights from IndicusDemand Curve NE India - small, but with great prospects ahead

Cities of the west - powering India

Demand Curve - Glimpses into the Indian Economy and Consumers

FE Indicus Policy Series - Why doesn’t Infosys innovate

Demand Curve - Rural markets help makers of consumer goods grow steadily

Demand Curve - India needs cities network for easy rural urban shift

Snapshots from The Industrial Skyline of India

From around the world

Consumer confidence going up faster than expectedConfidence among U.S. consumers rose more than forecast in September as the pace of job losses slowed and the economy showed signs of pulling out of the recession.US consumer confidence hits 3-month highn its September preliminary report the Reuters/University of Michigan consumer survey rose from 65.7 to 70.2, beating Wall Street analysts’ expectations.Fed Watch: Quick Note on Confidence

Should the latest numbers on consumer confidence improve your confidence in the economy?Consumers' caution may bring on era of frugality

After a year of economic crisis and an even longer slump, the nation's retailers are facing consumers who are more reluctant to buy. Whether it's because of job losses, uncertainty about employment, banks tightening lending, high debt or eroding income, U.S. consumers aren't spending as much.

Page 5: Consumer Markets - September 2009

Indicus Analytics, An Economics Research Firm http://indicus.net/Newsletter/Consumer_Market.aspx

Here lies the Great American Consumer

REST in peace, Great American Consumer. We will not see your like again. Outstanding US consumer borrowing fell by a jaw-dropping US$21.6bil in July, according to data released last week by the Federal Reserve, five times more than analysts expected and the second largest monthly drop since the end of World War II.

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