Consumer Electronics: Designing with Flexibility for Reliability
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Transcript of Consumer Electronics: Designing with Flexibility for Reliability
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q This webinar will be available afterwards at www.designworldonline.com & email
q Q&A at the end of the presentation q Hashtag for this webinar: #DWwebinar
Before We Start
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Meet your Speakers
FEATURED SPEAKER
Jason McGough Engineering Sales Representative Ellsworth Adhesives
Ryan Schneider Application Engineer & Technical Service, Electronics Dow Corning Corporation
FEATURED SPEAKER
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Consumer Electronics Market Trends
Consumer demand for water and element (dust) proof mobile devices
CONNECTIVITY EVERYWHERE
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Consumer Electronics Device Design/Manufacturing Needs (Voice of Customer)
Reliability/Design Flexibility – • Smaller form factors in devices require materials with
the ability to be precisely dispensed in a narrow bead. • New devices utilize various surfaces with different
adhesion needs. Reworkability – • Defects can be costly to manufacturers if a device
needs to be scrapped at the end of a production line.
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Efficiency – • Manufacturers require more automation
and increased throughput to reduce wait time between process steps.
Consumer Electronics Device Design/Manufacturing Needs (Voice of Customer)
Cost Reductions – • Market demand for lower priced devices has caused OEMs to apply pressure
on device manufacturers for cost reduction.
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Meet Your Speakers
Jason McGough is an Engineered Sales Representative with Ellsworth Adhesives in the Silicon Valley area. He has been helping customers specify engineered adhesives and tapes into the industrial and electronics markets for 12 years.
Ryan Schneider is an Application Engineer and Technical Service Specialist with Dow Corning Corporation. He currently supports electronics adhesive and protection materials and applications for consumer, communication and transportation electronics.
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Introducing NEW Dow Corning Silicone Hot Melt Technology
• Reliability/Design Flexibility • IP67 Rating (waterproof, dustproof, chemical resistant) • Precision narrow beading • Instant adhesion to a multitude of hard to stick to and traditional
surfaces • Examples: PC, PMMA, PET, PTFE, Mg, Glass, Al and SUS
• Reworkability • Silicone hot melt can be reworked without solvent so devices can be
repaired even after going through an entire production line.
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Introducing NEW Dow Corning Silicone Hot Melt Technology
• Efficiency • Devices can be assembled within minutes of dispensing and with
instant green strength to move to the next processing step. • Automation of dispensing reduces scrap and manual placement of
double-sided tape.
• Overall Cost Savings • Silicone hot melt can save up to 5x when compared to the total cost of
using double-sided tape. • Compared to polyurethane and other hot melts, reworkability can save
$$ in not having to scrap devices.
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Applications – Mobile Phone
Main Frame (Window) Bonding
Mobile Phone Camera Module Assembly
Metal and Plastic Bonding
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Applications – Tablet
Display Window Bonding Battery Sealing/
Bonding
Back Cover to Metal Frame
Bonding Primary & Secondary Camera Module -Not Pictured-
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Applications – Laptop
Window Bonding
Battery Bonding & Sealing - Not Pictured -
Camera Lens & Logo
Back Cover Bonding
Various Plastic & Metal Bonding
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Applications – Other
Bezel-less TV Metal Frame Bonding Earphone Assembly
Plastic Bonding & Joints
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Dispense Process (30 cc syringe in automated dispenser)
Open Vacuum Sealed Pouch and Remove
Syringe
Insert Syringe Into Dispenser and Heat
Dispense
*Also available in 300 cc cartridge
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Dow Corning Silicone Hot Melt Dispensed Using Fisnar Robot
17
To be inserted by Design World
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Custom Specialty Chemical Packaging
Custom Specialty Chemical
Formulation
Dispensing & Related Equipment
Specialty Adhesives & Distribution
Low-pressure Injection Molding
Inventory Solutions
Global Source for Materials, Equipment & Expertise • Over 40 years of industry experience • Sales and distribution offices around the world, as well as related
manufacturing and specialty service companies. • Assist customers in the Design, Production, and Supply processes
• Strength, durability, aesthetics, thermal & electrical properties • Improve productivity, increase quality • On time delivery, accurate lead times
CONFIDENTIAL
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Who is Dow Corning? • A joint venture of the Dow Chemical Company
and Corning Incorporated • A global technology leader in silicon and silicone
development since 1943. • Headquartered in Midland, MI, USA • $5.65 billion USD in sales • $563 million USD net income • 7,000 products and services • 25,000 customers • 11,000 employees • 3-4% investment of sales in R&D • 3,059 active patents • 60 offices and manufacturing locations
*Approximate numbers as of December 31, 2015.
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Contact Information
Ellsworth Adhesives W129 N10825 Washington Dr.
Germantown, WI 53022 Toll free: +1 800 888 0698
Dow Corning Corporation Corporate Center
PO Box 994 Midland, MI 48686-0994
United States Toll free: +1 800 248 2481
If you have questions, please contact us:
Thank You!
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Questions?
FEATURED SPEAKER
Jason McGough Engineering Sales Representative Ellsworth Adhesives
Ryan Schneider Application Engineer & Technical Service, Electronics Dow Corning Corporation
FEATURED SPEAKER
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q This webinar will be available at designworldonline.com & email
q Tweet with hashtag #DWwebinar
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