CONNIE & LARRY GIBB

Farmers who conduct DEKALB® Market Development trials are provided with seed at no charge. Individual results may vary, and performance may vary from location to location and from year to year. This result may not be an indicator of results you may obtain as local growing, soil and weather conditions may vary. Growers should evaluate data from multiple locations and years whenever possible. ALWAYS FOLLOW GRAIN MARKETING AND ALL OTHER STEWARDSHIP PRACTICES AND PESTICIDE LABEL DIRECTIONS. Details of these requirements can be found in the Trait Stewardship Notice to Farmers printed in this publication. © 2017 Monsanto Canada Inc.

His day includes research, strategic planning, market analysis, genetics, chemistry and lots of hard work. When Larry chooses to grow canola, he chooses DEKALB® Genuity® Roundup Ready® canola.

Visit DEKALB.CA for more info or call 1-84-GO-DEKALB

Mother Nature is our biggest competitor.

THIRD GENERATION

HILL SPRING, AB

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With a beautiful view of Old Chief Mountain from their kitchen sink, its no wonder the Gibb Farm has been in the family since 1912. In 1987, Larry Gibb and his wife, Connie, took over the family farm that Larry grew up on. He has fond memories of his father, uncle, and grandfather working on the farm together. “They were a great example for me, I really looked up to them; not only for financial and business reasons, but for their relationship and respect for each other as well,” explained Larry.

The Gibbs operate a calf/cow operation and a small feedlot in addition to growing canola, wheat, and barley. They raised their 5 children on the family farm and now enjoy having their 18 grandchildren around the farm as well. Larry was quick to speak up about his wife’s contribution to the operation, “Connie has been a great support. She does a lot more than she leads on. She was the bookkeeper and helped out a lot at seeding and harvest.” Connie quickly laughed, “But I’m retired now.”

Although canola is a huge part of their operation now, the Gibb’s relationship with canola had humble beginnings. It started in the early 1980’s. Larry explained that the support that is available now for canola farmers didn’t exist at that time. So, when their canola crop was overtaken by a mystery weed (that they later found out was Lamb’s Quarters), they shaved it down and didn’t think they would ever consider growing canola again. That was until they were introduced to the Roundup Ready® system. With the added control of that terrible weed that once ruined their entire crop,

Larry said “it changed everything.” To this day, they still choose to grow Genuity® Roundup Ready® canola.

When deciding which Genuity® Roundup Ready® canola hybrid to choose, Larry consults his local DEKALB Territory Account Manager, Danielle MacCallum, for recommendations and looks at product performance data in trials near by. But in the end, like most farmers, he likes to try it out on his land first.

Larry has grown DEKALB 74-44 BL since it was launched in 2012 and has always been impressed by its yield performance. So, when Danielle recommended trying DEKALB 75-45 RR and DEKALB 75-65 RR, Larry was skeptical - that was, until he saw the results. “With the advancements now in plant research and breeding on early maturing canola hybrids, you don’t lose yield

growing 75-45 RR. 75-45 RR actually yielded better than 74-44 BL on our farm.” Larry told us. Being so close to the mountains, they have a short season so the early maturity of 75-45 RR helps get their crop to harvest.

Larry is also trying out 75-65 RR again this year, and although his intentions aren’t to straight cut it, with the ability to delay swathing 75-65 RR, he thinks growing it along hybrids with different maturities will be a good way to manage harvest timing and spread out the risk that comes along with hot dry weather. Larry joked that “Mother Nature is our biggest competitor.”

We thank Larry for choosing DEKALB Brand seed for his farm and wish him and Connie safe and successful harvest this year and for many generations to come. Check out the results of farm-managed Market Development trials on DEKALB.ca this fall.

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INTRODUCINGTHE GIBB FAMILY

LARRY SCOUTING FOR ROOT MAGGOTS IN HIS DEKALB 75-45 RR CANOLA WITH DEKALB AGRONOMIST, MEGHAN DESJARDINS AND DEKALB TERRITORY ACCOUNT MANAGER, DANIELLE MACCALLUM.

Seed 75-45 RR canola first and you can be first in your field at harvest. This broad-acre hybrid has been a top yielding hybrid across 2 years of DEKALB MD Trials*. *SOURCE: 2015-2016 DEKALB MD TRIALS.

First To Mature. First To Yield. #FinishFirst • 1-84-GO-DEKALB • DEKALB.ca

FIRSTWITH DEKALB® 75-45 RR CANOLA

FINISHING