Concept of Digital measurement, block Diagram & study of Voltmeter
CONCEPT is the first building block of your image. It is ...
Transcript of CONCEPT is the first building block of your image. It is ...
CONCEPTisthefirstbuildingblockofyourimage.Itisthefirstandmostimportantchoiceyoumake.ThesecondyoushouldconsiderisCOMPOSITION.
KayNeilsen,SixSwans
Compositionformsthestructureorfoundationontopofwhichtheimagerests.Justlikeabuilding,agreatimageisbuiltfromthegroundup,onastrongfoundation.
Conversely,greatsubjectmatteranddrawing,willalwaysbeundonebypoorcomposition.
CONCEPTisthefirstbuildingblockofyourimage.Itisthefirstandmostimportantchoiceyoumake.ThesecondyoushouldconsiderisCOMPOSITION.
GaryKelley,JazzIllustration
Youmaybeusedtohearingthewordcomposerwhenreferringtoagreatpieceofmusic.Acomposerchoosesthedifferentmusicalelementsthatheorshewillarrangetofilltheframeworkofaparticularpieceofmusic.Composinganimageisverymuchthesame.The"artisticcomposer"choosesthedifferentelementsthatwillfilltheframeworkofthatparticularpieceofart.WerefertothatframeworkasthePicturePlane.
DirectionalLinesTheArtistsofthe16thcenturyBaroquemovementusedexaggeratedmotionandclear,easilyinterpreteddetail,andstrongdiagonalcompositionwithinastaticframe.Thismakesitfairlyeasytoidentifythedirectionallinesintheircompositions.
GuidoReniStMichaelArchangel
NoteintheseBaroquepaintingshowthesetwodifferentdirectionallines,highlightedinblueandred,areclearlycomposedatoppositeangles,andareusedasatooltoguidethevieweroverandoveragain.
GuidoReni,St.Sebastian.
NoteintheseBaroquepaintingshowthesetwodifferentdirectionallines,highlightedinblueandred,areclearlycomposedatoppositeangles,andareusedasatooltoguidethevieweroverandoveragain.
GuidoReni,St.Sebastian.
InthisimagebyillustratorGoniMontescanyouseesomeofthesamedirectionallinesarebeingusedtoguideusaroundthepictureandproduceafeelingsofdrama?
DirectionalLinesContemporaryUse
Sometimesitsaboutwhatyouleaveout.Magiccansometimeshappensintheemptyspacebetweenmarks…
NegativeSpace
AubreyBeardsley
…Orintherestingthespacefortheeye,spacethatisleftintentionallyempty.Werefertothisareaofopennessonthepictureplaneasnegativespace.
TomerHanuka
UseNegativeSpace:Tocreatearestingplacefortheeye.Inthisimage,theartistAubreyBeardley—amajorfigureofthe19thcenturyArtNouveaumovement—chosetoleavealmosthalfofthecompositionasthewhiteofthebackgroundpaper.Whywouldhedosuchathing?
TomerHanuka
TakealookathowJ.C.Leyendecker,oneofthepreeminentAmericanillustratorsoftheearly20thcentury,usesnegativespaceintheseillustrationsofhisadvertisingcharacterknownasTheArrowCollarMan.
J.C.Leyendecker
UseNegativeSpace:Tocreatecontrastthroughmissinginformation.
Theblackofthegroundandtheblackofthisdappercharacter'stuxedobecomeoneform.Theeyeisdrawnbothbythecontrastinvalues(lightanddark)andthestrikingshapesofthemissinginformation.
ContemporaryIllustratorEdwardKinsellausesmuchthesametrickintheseportraitsofpopcultureiconsDavidBowieandMarilynManson.
EdwardKinsella
UseNegativespace…Tocreatetensionthroughspacebetweenopposingelements:
NormanRockwellusesthenegativespacewithintheillustration,LetNothingYouDismay,tomanipulatetheviewer’semotions.Herethespacebetweencharactersbecomesfilledwithtension.It'slikethevisualversionofthelongpauserightbeforesomethingimportantorshockingissaid.Thecompositionmakestheviewerfeeleveryinchofthatcouch.
Balanceinartreferstothewaysinwhichthedifferentelementsofapiece(suchaslines,shapes,colors,andtextures)arearrangedintermsoftheirweight.
Balance
Hokusai
Balancecanbesymmetrical,withelementsarrangedequallyfromanimaginarylineinthemiddleofapiece.Balancedoesn'tnecessarilyhavetomeansymmetry,though.
Balance
Hokusai
Asymmetricalbalanceisachievedwhenelementsarearrangedunevenlyinapiecebutworktogethertoproduceoverallharmony.
Balance
Hokusai
Symmetricalvs.AsymmetricalBalanceNotewhathappenswhenRockwelltakesthesamebasiccompositionbutshiftsoverthecompositionalweighttocreateanAsymmetricalBalance.Inthistheweightisfocusedontheleftsideofthepage,pullingustowardtheboy.Notonlydoeshesupportthegirlphysically;heactuallyanchorsthewholecomposition.
NormanRockwell
UnityUnityistherelationshipamongtheelementsofavisualimagethathelpsalltheelementsfunctioncohesively.Unitygivesasenseofwholenesstoavisualimage.Therearemanywaystocreateunityinanimage.Itcanbedonethroughplacementandcomposition,shape,symmetry,color,concept,andsoon.InAmericanGothic,howmanydifferentwayscanyoufindthattheartistcreatedunity?
GrantWood,1930
UnityHereContemporaryillustratorGoniMontesusesthesametechniqueswithacompletelydifferentresult.Hecreatesaunifiedwholethough:•Overallwarmcolorpalette•Markmaking&brushstroke•AndOverallMovementandFlow
GoniMontes
Movementisaninstability,orasenseoftimetakingplacewithintheimageitself.Futurismwasanartmovementinearly20thcenturyItaly,obsessedwiththeideaofmovement.Futuristsusedtheprinciplesofdesigntodepictthemesofthecontemporarysocialissuesofthetime.
UmbertoBoccioni,1911
Rhythm&Movement
GiacomoBalla
Movementcanbeachievedbyusinggraphicelementssuchasdirectionallinesthatdirecttheeyeinaspecificdirection,muchasanarrowwould,orthoughcurvedformswhichmoresoftlypulltheviewer’seyes,orthroughaseriesofrepeatingforms.
DavidWeisner
Nowthatwecanrecognizethisdesignprincipleintheabstract,letslookatitinamorerepresentationalstyleofart.
ConsiderhowWeisnerusesallofthesetechniquestoconveyasenseofmotionintheseillustrationsfromhisCaldecottwinning,silentchildren’sbook,Tuesday.
CompositionalMovementcanbereinforcedbyusingrenderingtechniquessuchasinthisillustrationwherefabricdraperyisamotionindicator.Butanillustrationsuccessfullyconveyingmovementmusthavethisprincipleintegratedintoitscompositionalunderpinnings.
RhythmRhythm,design’sfirstcousintoMovement,isaprincipleofartthat'sdifficulttoverbalize.Rhythminart—justlikerhythminmusic—isaunifyingforceundulatingthroughouttheoverallpiece.ConsiderhowrhythmisbeingcreatedabstractlyinthispiecebyBalla.
GiacomoBalla’s“Automobileincorsa”(1913)
NownoticehowthesametechniquesareappliedinthemorerepresentationalimagebyIllustratorGaryKelley.Rhythmsignifiesthatthevariousdesignelementsareallworkinginunisontoleadtheviewer'seyethroughacompositioninaspecificorder.Assumingthatyou'veheardrhythminmusicbefore,trytotranslatethattosomethingyou'dseeinsteadofhear.Rhythmisessentiallyavisualbeat.
PastelIllustratorGaryKelley'sworkisinfusedwiththissenseofavisualbeat.InHarlemHeateventhebuildingsandskyseemtodance.Allofthecurvilinearformsreinforceasenseofmusicwithinthepiece.