Competitive Networks Social Media Presence Presentation, 13 Aug10
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Transcript of Competitive Networks Social Media Presence Presentation, 13 Aug10
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Competitive Networks Social Media Presence, Summer 2010By Jordan Banks
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+CBS Community Page
Wikipedia
+Discovery Channel Facebook Community Page
Users contribute in making official Facebook Page
+FOX’ s Glee Facebook Page
Full Episodes Video Player
Superfan video player launch
+FOX’s Glee Super Fan Video Player
Social Media Integration
+The History Channel’s America: The Story of Us Facebook Landing Tab
Link to Foursquare
+History Channel Social Media Integration
Social Tweet Facebook App E-mail Newsletter Sign-Up Tab
+TNT’s Memphis Beat Facebook Page Video Landing Tab
“Welcome” Tab
+Bravo Real Housewives of New Jersey Live Premium Party
Allows users to update status
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+CBS’s Facebook and Twitter Integration
Use Facebook and Twitter Accounts to Sign into CBS Community
+TNT’s Twitter Feed
Slogan incorporated in username
+Bravo TV Twitter Feed
Talk Bubble Link
“Bravolebrities” Publicity
Foursquare Integration
+FX Twitter Feed
New series promotional banner
Drive Network Tune-In
+CNN World Cup Twitter Feed
Timeline Chronicles Events of the World Cup
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Foursquare
+History Channel Foursquare PageHistorical
Facts on Local Landmarks
TV Banner Ad
Show Synopsis
Links to Series Website, Facebook, & Twitter
Brand Advertising
+CNN Foursquare Page for the World Cup
Customized Event Logo
Transition traffic to other social media outlets
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YouTube
+FOX YouTube Channel
Episode promotion
Drive online trafficShowcase
web exclusives
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truTV YouTube ChannelWhy don’t we use YouTube to air a video-blogging series featuring one of the network’s series stars??
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Digital Media Platforms
+TNT’s The Closer Fan Wiki Page
+Bravo Toolbar Download
Full Episodes
Games
Photos
+Bravo’s B-Hive Party Planner
Connect & Interact with Friends directly through the website
+Bravo’s Top Chef Recipe Widget
Embedded Video Player
+Bravo TV’s Talk Bubble Website
Measuring Twitter Activity
Posts divided into Bravolebrites, Facebook, and Twitter
+TBS’S Team Coco Website
Countdown to Series Premiere
Individual twitter updates
+My NBC: NBC.Com Community Page
+MyNBC Fan It
Games and Message board
Social Media Integration
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Integrated Social Networking in Media Platforms
+Discovery channel’s Shark Week
+Shark Week Page
Facebook Integration
+Discovery Channel’s Shark Week
Drive brand engagement on the Network site
+Discovery Channel Shark Week Twitter Feed
Driving Network Tune-In
+Discovery Youtube Channel
Exclusive videos for promoting Shark Week
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Comic-Con 2010 Coverage
+MTV Live Comic-Con Coverage on Myspace Page
Streaming Live Footage
Links to MySpace, Facebook & Twitter
+USA Comic-Con Live Panel Discussion
Users log in with Facebook, MySpace, or Twitter
Tweets from USA twitter feed
+SyFy Comic-Con Coverage
+CNN’s I-Report and Flip Cam Coverage for Comic-Con
+Recommendations
We should embed links into Twitter feed wallpaper
Video player into a Facebook Tab
We should start using the Social Tweet Facebook Application for better efficiency in integrating Facebook with Twitter
We should create wiki pages for truTV’s original series and Crime Library
Feature a Video Blogging Series featuring one of the starring characters from truTV’s original series on YouTube