Competitive advantage
23
Business Principles presenting by Sugiharto, SH. MM Mr. Ugik Management Class 2011 business principles Presented by Sugiharto, sh. mm
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Transcript of Competitive advantage
Business Principles presenting by Sugiharto, SH. MM
Mr. Ugik Management
Class 2011
business principles
Presented by Sugiharto, sh. mm
Business Principles presenting by Sugiharto, SH. MM
The B u s i n e s s principles
c o m p e t i t i v e
T H E i n t r o d u c t i o n
a d v a n t a g e s
Business Principles presenting by Sugiharto, SH. MM
The B u s i n e s s principles
c o m p e t i t i v e
T H E d e f i n i t i o n
a d v a n t a g e s
Business Principles presenting by Sugiharto, SH. MM
The B u s i n e s s principles
c o m p e t i t i v e
T H E F i r m ’ s i n t a n g i b l e
r e s o u r c e s
a d v a n t a g e s
Business Principles presenting by Sugiharto, SH. MM
The B u s i n e s s principles
c o m p e t i t i v e T H E F i r m ’ s i n t a ng i b l e r e s o u r c e s
@ H u m a n R e s o u r c e a d v a n t a g e s
Business Principles presenting by Sugiharto, SH. MM
The B u s i n e s s principles
c o m p e t i t i v e T H E F i r m ’ s i n t a ng i b l e r e s o u r c e s
@ I nno v a t i o n R e s o u r c e a d v a n t a g e s
Business Principles presenting by Sugiharto, SH. MM
The B u s i n e s s principles
c o m p e t i t i v e T H E F i r m ’ s i n t a ng i b l e r e s o u r c e s
@ R e p u t a t i o na l R e s o u r c e a d v a n t a g e s
Business Principles presenting by Sugiharto, SH. MM
The B u s i n e s s principles
c o m p e t i t i v e
T H E F i r m ’ s t a n g i b l e
r e s o u r c e s
a d v a n t a g e s
Business Principles presenting by Sugiharto, SH. MM
INNOVATION
No Advantage Lasts Very Long Anyway
The B u s i n e s s principles
c o m p e t i t i v e
THE BUSINESS winner
a d v a n t a g e s
Business Principles presenting by Sugiharto, SH. MM
The B u s i n e s s principles
c o m p e t i t i v e
THE IMPORTANCE OF
Competitive
advantage
a d v a n t a g e s
Business Principles presenting by Sugiharto, SH. MM
The B u s i n e s s principles
b e g i n n i n g
THE BUSINESS COMPETITIVE
ADVANTAGES
Knowing what customer want
Attracting
more customer
Big
Profit
Successful businesses
constantly seek new
forms of competitive
advantage
Business Principles presenting by Sugiharto, SH. MM
The B u s i n e s s principles
c o m p e t i t i v e a d v a n t a g e s
Technology application and
development creates …
Business Principles presenting by Sugiharto, SH. MM
The B u s i n e s s principles
c o m p e t i t i v e a d v a n t a g e s
Business Principles presenting by Sugiharto, SH. MM
14
The B u s i n e s s principles
c o m p e t i t i v e a d v a n t a g e s
Business Principles presenting by Sugiharto, SH. MM
15
The B u s i n e s s principles
c o m p e t i t i v e a d v a n t a g e s
Business Principles presenting by Sugiharto, SH. MM
16
The B u s i n e s s principles
c o m p e t i t i v e a d v a n t a g e s
Business Principles presenting by Sugiharto, SH. MM
17
The B u s i n e s s principles
c o m p e t i t i v e a d v a n t a g e s
Business Principles presenting by Sugiharto, SH. MM
18
The B u s i n e s s principles
c o m p e t i t i v e a d v a n t a g e s
Business Principles presenting by Sugiharto, SH. MM
The B u s i n e s s principles
c o m p e t i t i v e a d v a n t a g e s
Business Principles presenting by Sugiharto, SH. MM
The B u s i n e s s principles
c o m p e t i t i v e a d v a n t a g e s
Business Principles presenting by Sugiharto, SH. MM
The B u s i n e s s principles
c o m p e t i t i v e a d v a n t a g e s
Business Principles presenting by Sugiharto, SH. MM
The B u s i n e s s principles
c o m p e t i t i v e a d v a n t a g e s
Business Principles presenting by Sugiharto, SH. MM
THANK YOU FOR LISTENING
Business Principles
STIE GiCI Business School
September 2011
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