Compass Company Overview Q2 2017

COMPASS COMPANY OVERVIEW | 2017 PG. 1

Company Overview2017


The Opportunity What’s broken for buyers

What’s broken for sellers

What’s broken for agents

The real estate industry is a $217 trillion global asset class. And yet, the industry has been largely untouched by technology. Today, most real estate decisions are made via gut instinct and outdated information. We think that people deserve better.

After selecting properties of interest, there are no tools to support every other step in the home buying process

In-contract pricing information is not available and most data is 90+ days old, making it difficult to develop an informed offer

Agent-client communication is dispersed across saved searches, emails, texts and phone calls, which can overwhelm the buyer

Low levels of confidence that agents have the clients’ best interests in mind rather than their own

Insufficient data tools to inform pricing decisions or set expectations on days on market

Advances in targeted digital marketing have not reached real estate; indiscriminate mass marketing approaches are still all too common

9 out of 10 sellers use an agent, but 70% of people don’t trust their agent

Insufficient knowledge bases and data transparency to learn about the market and competitive properties

Brokerages have not built technology for their agents

There are 250+ third-party software tools for agents that don’t work together

Very few tools are mobile-friendly

Too much time spent on low-value tasks and busywork prevents agents from growing their business

Traditional brokerages not built on a culture of excellence; agents not proud or inspired by their peers

Agents generally treated as salespeople instead of CEOs of their own businesses


Our Mission At Compass, our mission is to help everyone find their place in the world The decision to buy, sell or rent a home is too important to get wrong. We all know the feeling of stepping into a place where you feel a strong sense of belonging. We believe everyone should have that experience in their daily life.

We are building the operating system for real estate

An end-to-end platform built to support the home buying, selling or renting process, based on an agent’s workflow. By elevating the most personal parts of the process and using technology to simplify the rest, Compass delivers an incomparable experience to each client in service of our mission.


Not Just a Better Brokerage

Are we a brokerage or are we a technology company? We’re both.

At Compass, we have 1600 of the country’s top real estate agents who work with clients to help them buy, sell and rent homes. In this way, we are a brokerage.

We have our own proprietary technology. A full suite of tools for agents and clients alike. This technology helps agents grow their business faster, makes their lives simpler, and creates better outcomes for their clients. In this way, we are a technology company.


Our TechnologyThe Compass technology suite empowers agents to become trusted advisors to their clients, build their network and grow their business.

We provide value through technology and data to our agents so they can help their clients make smart real estate decisions.

Insights Efficiency Relationship Building

Advanced Search Agent Mobile App Listing Strategy Markets App Network Performance Metrics Valuation

Deal Closer Documents Listing Presentation Showsheets Toursheets

Collections Open House App Client Portal


Our CompetitiveAdvantage

Generate more buy-side leads

Marketing Support

Consumer Search

Mobile Consumer App / Markets App

Agent Performance Tool

Open House App

Collections

Win more exclusive pitches

Valuation Tool

Listing Exposure Tool

Listing Strategy Tool

Listing Presentation Tool

Spend more time serving clients

Mobile Agent App

CRM Technology

Showsheets Tool

Toursheets Tool

Agent Search

Deal Closer Tool

Traditional brokerage


Our Nationwide Network

1600+

30

10

Agents in

offices across

major regions

San FranciscoSanta Barbara & MontecitoLos AngelesOrange CountyAspen

West

BostonNew York CityThe HamptonsWashington DCMiami

East


2012October 2012Ori Allon and Robert Reffkin found Compass

November 2012Establishes first HQ in SoHo; Closes $8M seed round

2013May 2013Publicly launches as Urban Compass in NYC with Mayor Bloomberg

August 2013Launches consumer mobile app

September 2013Closes $25M Series A round of financing

2014 June 2014Leonard Steinberg joins as President

July 2014Closes $42M Series B round of financing

November 2014Launches 2nd market: Washington D.C.

December 2014Opens new HQ at 90 Fifth Avenue

2015January 2015Reaches 500 agents

February 2015Rebrands from Urban Compass to Compass

July 2015 Launches Property Valuation tool

August 2015Launches 3rd market: Miami

September 2015Closes $60M Series C; Launches 4th market: Boston

October 2015Launches 5th market :The Hamptons, Releases Markets App

November 2015Launches 6th market: Los Angeles

2016February 2016Launches 7th market: Santa Barbara

April 2016Launches 8th market: Aspen

May 2016Releases Open House App

August 2016Closes $90M Series D with a reported valuation over $1 billion

September 2016Launches 9th market: San Francisco; Reached 1,000 agents

November 2016Releases Collections

2017January 2017Maelle Gavet joins as Compass COO

February 2017Launches 10th market: Orange County

May 2017Releases new Agent Mobile App

June 2017Reaches 1,600 agents

Momentum


Drive Toward Market Leadership

#1

$18O

#1

98%

Compass is ranked as #1 overall brokerage in

Washington D.C.

Compass nearly tripled its 2016 revenue year-over-

year to more than

Compass is ranked as the #1 listing brokerage in single-family home sales in San Francisco

Our technology and agent support has led Compass

to achieve industry-leading retention of

Compass is a top 5 brokerage by market share in New York, San Francisco,

LA, Miami, D.C. & Boston

5TOP

M


Our Investors

Rudin Management Company

Ken Chenault—CEO of AMEX

Marc Benioff—CEO of Salesforce

Compass has raised $225 million in financing from the same investors who have backed world-class technology companies such as Facebook, Instagram, Twitter, Airbnb, Uber and Lyft.

Venture Capital

Real Estate Developers Strategic Investors


A Team of Experienced InnovatorsOri Allon, PhDFounder & Executive Chairman—Former Director of Engineering at Twitter. Founder and CEO of Julpan,a social search engine sold to Twitter. Developer of Orion search engine, bought by Google.

David SniderChief Financial Officer—Prior positions at Bain Capital Real Estate and Bain & Co. Author of Money Makers, published by Macmillan. MBA from Harvard Business School.

Julie BinderHead of Communications—Advised CEOs and led communications teams within Fortune 500 companies, a high-growth start-up, and a global PR agency. Spent three years of her career working abroad in Europe and Asia.

Robert Reffkin Founder & CEO—Former Chief of Staff to the COO of Goldman Sachs. Former White House Fellow and special assistant to the Secretary of the Treasury. Prior positions at Lazard and McKinsey & Company.

Liming Zhao, PhDChief Technology Officer—Developed software for the specialized super-computer Anton and built tools for high-performance computing. PhD in computer science from the University of Pennsylvania.

David CarpDeputy COO & General Counsel—Prior positions as General Counsel and Co-CEO of the Würth Group. Served as the Chief Operating Officer of Würth’s U.S. real estate corporation.

Maelle Gavet Chief Operating Officer—Former COO of $72B global travel tech company, The Priceline Group. CEO of Russia’s largest e-commerce company. Named to Fortune’s “40 under 40” and Fast Company’s “Most Creative People in Business”.

Rob LehmanChief Revenue Officer—Prior positions at McKinsey & Company, focused on devising growth strategies in legacy industries through technology and data innovations.

Matt SpanglerHead of Marketing & Design—Built the creative group at Tribeca Enterprises, oversee-ing the creation of responsive sites, new ticketing platforms, documentary films, a TV series, YouTube channels, Film Festival campaigns and digital product development.

Leonard SteinbergPresident—Sold more than $3B in transactions. Leads one of the country’s top 10 brokerage teams. Editor of “Luxury Letter,” cited by The New York Times, The Wall Street Journal, and CNN.

Christina Allen Product Strategy Advisor—Led a product team at LinkedIn for over four years. Instrumental in building data-rich tools like those for the LinkedIn University program.

Ciara LakhaniHead of People & Culture—Served as the Human Re-sources Business Partner at GE’s Corporate Headquar-ters, In covering a diverse mix of teams in GE Capital and the Corporate Audit Staff. Received her MBA from the Wharton School at the Uni-versity of Pennsylvania and a B.S. in Psychology from SUNY Geneseo.


Press Contact:Julie BinderHead of Communications [email protected] [email protected]

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Compass Company Overview Q2 2017

Real Estate

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