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    COMPARATIVE ANALYSIS OF

    DIFFERENT BROKING FIRMS

    At

    India Infoline Pvt. Ltd.

    Submitted by:

    Masum V. Patel.

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    COMPANY PROFILE

    India Infoline Limited has a network of 596 branches spread across345 cities and towns. It has more than 500,000 customers.

    India Infoline Limited is listed on both the leading stock exchanges

    in India, viz. the Bombay Stock Exchange (BSE) and the NationalStock Exchange (NSE) and is also a member of both the

    exchanges.

    It is engaged in the businesses of Equities broking, Wealth Advisory

    Services and Portfolio Management Services. It offers brokingservices in the Cash and Derivatives segments of the NSE as well

    as the Cash segment of the BSE.

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    Objective of Research

    To understand the practical aspects of the broking firms.

    To understand the factors that influences the preferences of thecustomers.

    To know the factors or parameters preferred by investors inchoosing the broking firm.

    To know the policy of the company for the customers.

    To know the services of the different Broking firms.

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    Broking firms

    26.66%

    18.00%

    5.33%

    15.33%

    4%

    14%

    7.33% 6.00%3.33%

    0.00%

    5.00%

    10.00%

    15.00%

    20.00%

    25.00%

    30.00%

    Indiainfoline

    Motilal

    Oswal

    SKP

    securities

    Indiabulls

    JK

    securities

    IL&FS

    Investsmart

    Religare

    R.Wadiwala

    other

    broking firm

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    Most profitable investment instrument

    32.91%

    25.32%

    8.23%10.76% 9.49%

    7.59% 5.70%

    0.00%

    5.00%

    10.00%

    15.00%

    20.00%

    25.00%

    30.00%

    35.00%

    Equity

    Deriv

    ativ

    es

    Commoditi

    es

    Insu

    ranc

    e

    Mutualf

    unds

    Fixedde

    posits

    Governm

    entb

    onds

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    Factor look before opning account

    31.91%

    14.18%

    9.22%

    24.82%

    16.31%

    3.55%

    0.00%

    5.00%

    10.00%

    15.00%

    20.00%

    25.00%

    30.00%

    35.00%

    Brokerage Service Online

    software

    Margin Opening

    charge

    other

    factor

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    Extra services

    12.69%

    18.66%

    31.34%

    16.42%

    11% 9.70%

    0.00%

    5.00%

    10.00%15.00%

    20.00%

    25.00%

    30.00%

    35.00%

    Daily

    research e-

    mail

    Toll free

    information

    Tips SMS on your

    phone

    Printed

    report

    Online chart

    Services

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    RATIO ANALYSIS Ratio analysis is a powerful tool of financial analysis. A ratio is defined as

    "the indicated quotient of two mathematical expressions" and as "therelationship between two or more things.

    Some of the most important and most frequently types of ratios are

    discussed below and are hence also utilized in the project further.

    Current ratio:

    Debt-Equity ratio:

    Gross Profit ratio:

    Net Profit ratio:

    Return on Equity ratio:

    Return on Assets:

    Earnings per Share: Dividends per Share:

    Price Earnings Ratio (P/E Ratio):

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    CURRENT RATIO

    0

    4

    812

    16

    20

    24

    28

    32

    36

    2007-08 2006-07 2005-06

    YEAR

    RATIO

    INDIA- INFOLINE INDIABULLS MOTILAL OSWAL IL&FS

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    RETURN ON EQUITY RATIO(%)

    0

    10

    20

    30

    40

    50

    60

    70

    2007-08 2006-07 2005-06

    YEAR

    PER

    CENTAG

    INDIA- INFOLINE INDIABULLS MOTILAL OSWAL IL&FS

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    RETURN ON ASSETS RATIO (%)

    0

    10

    20

    30

    40

    50

    60

    2007-08 2006-07 2005-06

    YEAR

    PERCE

    NTAGE

    INDIA- INFOLINE INDIABULLS MOTILAL OSWAL IL&FS

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    PRICE EARNING RATIO (24-06-2008)

    0

    20

    40

    60

    80

    100

    120

    2008

    YEAR

    Rs

    INDIA- INFOLINE INDIABULLS MOTILAL OSWAL IL&FS

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