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C O M P A N Y P R O F I L E

Who Are We

Aqua Vista Hotels is an affiliation of beautiful boutique hotels in wonderful locations. Each property has its own characteristics and personality which helps set us apart from the competition and give our guests a unique experience every time they visit one of our hotels.

Our Aim

With increasing local and international competition, it is a huge challenge for a small or medium sized hotel to develop its turnover and expand its client base.

With this in mind, Aqua Vista Hotels offer its hotel members the following:

• The prestige of being part of an affiliation renowned for quality and great service• Access to a team of expert marketers, designers and photographers• The opportunity to participate in roadshows, workshops and international tourist exhibitions, giving the opportunity to promote extremely widely to a level which would be infeasible for a hotel on its own• Promotional services and sales in both the local and international markets

Our philosophy

Our philosophy is two fold. First and foremost, everything we do is centred around our guests and making sure we give them an unforgettable experience every time they stay at one of our hotels.

For our hotel members we promote the unique characteristics of every property and are always seeking new ways to enhance their visibility and sales in the international market.

Our core values are founded in business ethics, integrity, transparency and innovation.

Why join the Aqua VistaHotels network?

We are incredibly proud of our track record in creating and rebranding hotels to make them current and attractive to guests. This is always done without compromising on character and authenticity that is such an important part of the industry today.

• AVH quickly and efficiently develops a network of customers and suppliers, helping a hotel penetrate new and target markets • AVH adopts innovative approaches to marketing and sales to help develop a hotel’s image and reputation

• Member hotels can take advantage of all promotional marketing activities and actions carried out by AVH, utilizing the latest technology and applications online and via social media.

OUR SERVICES

Aqua Vista Hotels offers a wide range of services to cooperating hotels, including:

• Image creation services• A selection of affiliation options

Additionally, selecting a package including our PR and communication services will help you not only achieve a dramatic increase in sales but establish a loyal client base.

1. Image creation services

The Aqua Vista Hotels image creation services are designed to help show an affiliated hotel in the very best light and ultimately increase its sales. These services depend on the needs of each hotel and include the following:

• Branding and advertising • Brand identity & logo design • Brochure design • Advertising (press & internet) • Promotional material (leaflets, flyers, menu cards, wine lists etc)

• Photography & styling • Professional photo shoots • Minimal or complete styling services (models, stylist, make-up artist etc.) • Image development

• Video production • Professional video shoots • Minimal or complete styling services (models, stylist, make-up artist etc.) • Montage

• Web site development & hosting• Structure• Lay out of sections• Copy writing

• iPhone - iPad & Android• Mobile web site• iPhone & iPad applications• Mobile booking engines

2. Affiliation Partnership Program

Aqua Vista Hotels’ Affiliation Partnership Program gives cooperating hotels the option to take advantage of activities and targeted actions carried out by AVH, with an affordable and apportioned cost. Incorporation in the Aqua Vista Hotels network ensures a hotel different privileges and promotion in accordance with the affiliation package it selects.

OUR PACKAGES

Gold Package – 6,500 Euros / year Includesallstandardpackageservicesplus: • Development and daily updating of the hotel’s social media pages (Facebook, twitter, instagram)

• Inclusion in the Aqua Vista Hotels mobile application, which is also suitable for IOS (Ipad) and Android (tablets) platforms

• Fortnightly e-newsletters to approximately 10,000 guests who have stayed at least once in any of the properties in the Aqua Vista Hotels network

• Newsletters to the trade (tour operators, travel agents, homeworkers)

• Two press releases per year distributed to an extensive list of around 15,000 journalists from international media

Platinum – 9,500 Euros / year IncludesallGoldpackageservicesplus:

• Four press releases per year to an extensive list of around 15,000 journalists from international media

• Creation of a dedicated and dynamic mobile application for the hotel, which is also suitable for IOS (Ipad) and Android (tablets) platforms. This is a great tool for promoting the services of the hotel

• Dynamic sales services through ‘door to door’ visits to tour operators and travel agents in the UK

• Special offers distribution, four times a year, to an extensive list of travel agents and homeworkers

• Raising of online profile through OTA listings. Educational workshops and seminars via skype in how to work together with OTAs and maximise sales through this channel

Standard Package – 3,500 Euros/year

• Participation in multiple international exhibitions annually via Aqua Vista Hotels’ luxury stand. In 2012/2013 AVH took part in shows including WTM, ITB and ILTX Las Vegas, and COTTM Beijing

• Participation in workshops and roadshows around the world to maximise the promotion of hotel members and attain agreements to optimize sales

• Access to a database of potential new clients generated from AVH’s participation in exhibitions, workshops and events taking place abroad

• Inclusion in all quality marketing material distributed at the exhibitions, workshops and roadshows at which Aqua Vista Hotels takes part.

• Promotion of the hotel via AVH’s social media channels, which include more than 44,000 fans on Facebook

• Presentation and promotion of the hotel to Aqua Vista Hotels’ full client base via: • the development of a mini site (including full details and images of the hotel) within www.aquavistahotels.com. On-line reservations can be processed on this site • inclusion in Aqua Vista Hotels’ portfolio presentation at www.aquavistahotelsportfolio.com

Aqua Vista Hotels’ customer network

Our main goal is to increase the number of customers visiting the hotels in our hotel network. We have developed a solid base of repeat hotel guests who are loyal to Aqua Vista Hotels. • We have earned this loyalty over time because the image of the hotels that we promote is a completely accurate reflection of the experience a guest will have at the property, so their expectations are always met and exceeded.

• We offer excellent value for money and our customers enjoy their stay, trust our network and recommend us to family and friends.

• The location of each hotel is always better than other properties in the area so guests feel privileged

• Our attention to detail makes our guests feel welcome and at home from the moment they enter an Aqua Vista Hotel

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