Companies That Can SPREAD THEIR STORIES Are Winning.
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Transcript of Companies That Can SPREAD THEIR STORIES Are Winning.
MISSION Co
www.comissioncontent.com
COMPANIES THAT CAN SPREAD THEIR
ARE WINNING STORIES
MISSION Co
www.comissioncontent.com
Company
Customer
Product / Service
Innovation
Partners
Internal
Other
Your Brand Stories
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People now have the tools to avoid or spread
your message.
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They’re engaging with deeper stories.
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Examples of Sharable Brand Stories *Examples only, Not produced by Co.MISSION
Nike’s Make It Count Intel’s Visual Life The Sartorialist Canon’s Project Imagination
http://www.youtube.com/watch?v=WxfZkMm3wcg http://www.youtube.com/watch?v=e5NgG5koPZU http://www.youtube.com/watch?v=D52bdmsMtYI
8 Million Views 1 Million Views 500k Views
Old Spice’s The Man Your Man Could Smell Like GE’s Babies at Homerton Red Bull’s Way Back Home http://www.youtube.com/watch?v=owGykVbfgUE http://www.youtube.com/watch?v=eAtHF6dQfDU http://www.youtube.com/watch?v=Cj6ho1-G6tw
45 Million Views 335k Views 24 Million Views
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Examples of Sharable Brand Stories *Examples only, Not produced by Co.MISSION
TMB Bank’s Panyee FC STA Travel’s Move Dollar Shave Club
http://www.youtube.com/watch?v=jU4oA3kkAWU https://vimeo.com/27246366 http://www.youtube.com/watch?v=ZUG9qYTJMsI
2.5 Million Views 11 Million Views 7.4 Million Views
Kikkoman’s Make Haste Slowly: Red Wing’s Shoe Repair Thanksfa’s Thank You Mom The Kikkoman Creed
http://www.youtube.com/watch?v=R7Skw6Wkxqc https://vimeo.com/41857465 http://www.youtube.com/watch?v=VaFoo4xkk1Q
120k Views 300k Views 100k Views
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Provoking a strong emotion increases
sharing by 2x.
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*Sources: Unruly Media, Marketing Vox and Jun Group
Brand videos over 2 min are completed 87% of the time.
42% of 18-34 year olds want
to be entertained by brands.
535% increase in year-on-
year shares of the top 50 brand videos.
Insights
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What if we could help you find, tell and spread more
brand stories?
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How we do it.
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Our background Agency + Client + Passion for Production
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Determine objectives. Find the stories.
Select the filmmaker(s). Deliver concepts.
Coordinate production. Get videos seen and shared.
Track ROI. Oversee the entire process.
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We’ve built a global network of
talented filmmakers.
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Fast. Cost Efficient. High Quality.
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Our Latest Work
Misfit Shine Indiegogo Campaign
630k+ Video Views. $700k funds raised.
Shot in NYC, SF and Seoul. Covered in Forbes, Fast Company, TechCrunch,
Mashable and more. http://comissioncontent.com/misfitshine
“An Ode To Movement”
110k+ Video Views
across 125+ countries. Shot across 7 countries.
Covered by Laughing Squid, The Egotist, Infinity
List, Et Voila and more.
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Let’s talk about your sharable brand stories.
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Co.MISSION #SharableBrandStories℠ comissioncontent.com
Contact Harrison Winter at: [email protected]
917.940.2294