Colin Drew, Wellington Regional Strategy Office · Design (Non Digital) 156.97 Designer Fashion...
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Colin Drew, Wellington Regional Strategy Office Sectors Project
Transcript of Colin Drew, Wellington Regional Strategy Office · Design (Non Digital) 156.97 Designer Fashion...
Colin Drew, Wellington Regional
Strategy Office
Sectors Project
(Remarking Economic Development, Brookings 2016)
Wellington City CBD has
305
2,251 wool wholesalers
734 staff in electricity generation
106 motor vehicle manufacturers
42 saw millers
Sector profiling to inform…
Target sectors/firms
Investment
Focus on Design (Non Digital)
Level 2 within the Taxonomy
Level 2 Has Levels 3, 4, 5 within it
Here is part of the populated taxonomy
Row Labels
Sum of
Total $m
Wellington 2,617.98
Creative Arts 1,257.36
Advertising 26.18
Architecture 206.54
Arts & Antique Markets 148.32
Crafts 96.47
Design (Non Digital) 170.23
Designer Fashion 58.82
Museums & Attractions 202.71
Music & Visual Performing Arts (Non
Digital) 142.03
Publishing (Non Digital) 116.14
Television & Radio (Non Digital 89.93
Digital Media Industries 1,360.62
Aggregation and Distribution of
Content 398.62
Buyers or Service Commissioners 92.92
Content Creation and IP Ownership 119.90
Finance 129.06
Internet Broadcasting 91.39
Other Services 157.45
Production Services and Facilities 371.28
Grand Total 2,617.98
Row Labels
Sum of
Total $m
Wellington 2,670.43
Creative Arts 1,428.89 Advertising 24.27
Architecture 222.06
Arts & Antique Markets 114.45
Crafts 104.27
Design (Non Digital) 156.97
Designer Fashion 73.42
Museums & Attractions 254.64
Music & Visual Performing Arts
(Non Digital) 164.91
Publishing (Non Digital) 134.31
Television & Radio (Non Digital 179.61
Digital Media Industries 1,241.54 Aggregation and Distribution of
Content 113.14
Buyers or Service Commissioners 118.90
Content Creation and IP
Ownership 204.02
Finance 240.32
Internet Broadcasting 116.19
Other Services 47.31
Production Services and Facilities 401.66
Grand Total 2,670.43
Bigger
Smaller
Describe and assign metrics to
business activity
• In business language
• Current and useful
• Applicable for industries, processes or
technologies
• Comparable internationally
Level 2 Growth 2015
Sum of Total
$m NZ
Sum of
Available $m
NZ
Sum of
Export Total
$m NZ
Sum of
Import $m NZ
Anti Malware 5 20.66 11.10 8.60 5.89
Application Security 6 64.38 29.42 9.12 6.07
Business Continuity 7 20.53 10.49 6.85 3.83
Cyber Consultancy Services 8 1.69 0.83 0.66 0.63
Encryption 6 10.52 5.11 3.60 3.23
First Party Cyber Security
Insurance 8 8.57 3.85 1.65 2.93
Identity & Access Based
Services 6 51.84 23.84 20.05 4.62
Information & Data Security 4 1.65 0.82 0.25 0.49
Infrastructure 5 6.34 3.18 2.42 2.44
Mobile 5 5.12 2.45 1.20 1.57
Outsourced/Managed
Services 10 3.44 1.70 0.99 0.90
Situational Awareness 10 44.49 20.21 6.14 11.54
System Recovery & Data
Cleansing 12 33.22 14.21 12.18 10.55
Grand Total 272.44 127.21 73.70 54.70
CYBER SECURITY – skills project
Immigration NZ,
WRS, Business,
Tertiaries, Corporates
DIA
DPMC MBIE
Business
NZTech
CYBER SECURITY – skills project
Immigration NZ,
WRS, Business,
Tertiaries, Corporates
DIA
DPMC MBIE
Business
NZTech
DESIGN SECTOR - economic impact
Massey University
DINZ, ACC, WRS
ATTED, PWC
Callaghan Innovation
DesignCo
Time’s Up!
• About the speaker: – Name: Colin Drew
– Company: Greater Wellington Regional Council
– Tel: 04 830 4300
– Email: [email protected]
– Quick bio: Economic development practitioner since
1988 with roles in Gisborne, Rangitikei, Palmerston
North, Porirua, Wellington, LGNZ and Niue. Also tried
working in central government once. Private sector
background in hospitality industries.
