CMG on Social Media

By Anoush NajarianCMG Board Meeting 2015-04-10

Agenda

Social Media StrategyCMG on Social Media TodayNext Steps

Social Media Strategy

Why? Everyone, young audiences use social media! Reach people where they are!What? Increase our membership and our reach How?

Create and Share Content. Excite! Share Our Passion! Have and Promote Own Collaboration Spaces Engage! Crowdsource Content

Goes hand-in-hand with Membership and Marketing Strategy!

CMG on Social Media Today

Followers and ReachTwitter: 737 - up 213%, all metrics up a lot! Facebook: 540, posts reach up 10x!LinkedIn Group: 1777 - up 22, open groupInstagram: Open Account, 8 followersYouTube: 11 videos Meetup: 5 regions - up 1

Growth as of February 2015 Board Meeting

CMG on Twitter

CMG on Twitter

https://twitter.com/cmgnews https://twitter.com/hashtag/cmg2015

CMG India: https://twitter.com/hashtag/cmgindiaCMG Australia: https://twitter.com/auscmg/

Twitter Progress: 10 Dos and Don’ts

Check out LinkedIn Post on how we grew our Twitter reach: https://www.linkedin.com/pulse/tweeting-performance-scalability-10-dos-donts-anoush-najarian

Twitter Progress: Analytics

Tweet! #FF @adrianco @apodelko @brendangregg @DrQz @garyjlittle @ibmperformance @jkowall @lara_hogan @tameverts @WKuketz @DrZeydy @cmgnews

LinkedIn Post: Tweeting on Performance and Scalability: 10 Dos and Don'ts!

LinkedIn Post: 4 Courses on Performance LinkedIn Post:

29 Meetups on Performance

Twitter: Helpful Robots!

http://tweetedtimes.com/v/5016

CMG on Facebook

https://www.facebook.com/ComputerMeasurementGroup

CMG LinkedIn Group

https://www.linkedin.com/groups?gid=125056

CMG on Meetup

Triangle Performance Engineering and Capacity Planning - 33 members, Durham NC, founded March 2015, organizer: Kyle ParrCMG India, Pune Meetup - 49 members, 2 meetups, Founded July 2014, organizer: Santosh Kangane CMG MSP Computer Measurement Group Minneapolis St Paul - 7 members, Minneapolis, MN Founded September 2014, organizer: Tim PlasCMG Australia - 151 members, Melbourne, Australia, Founded October 2013, organizers: Marty Bolger, Michael Foster, Theo AdisSouthwest Computer Measurement Group SWCMG - 91 members, Coppel, TX, Founded March 2013, organizers: MP Welch, Jody Pudlowski, Tom White

How to find Meetups

CMG on YouTube

https://www.youtube.com/channel/UCRTr596TwGgcth7xLf6GqMA (11 videos)Also: CMG Australia channel! https://www.youtube.com/channel/UCb2Ft7t-1igXDdNGshlVsGw (24 videos)

What are we asking for?

Get involved if you can!Maybe: Buffer ‘Awesome’Twitter/Google ‘card’ on websiteBlog on websiteNative Facebook videosHQ tweets/posts

Thank you!

Keep your ideas coming!

CMG Board Discussion Notes

1. Train HQ on tweeting source content2. Social Media 101 with HQ and Board3. Create Twitter/Google card and blog on website4. Topic ideas

a. Tweet on Michaelson, Mullen Award Winnersb. Tweet leading up to webinars c. Twitter lists on specialized topics, e.g. Network

performance5. Review marketing firm strategy; how can they help?