Cloud Expo 2014 Making the Internet of Things (IoT) Charming
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Transcript of Cloud Expo 2014 Making the Internet of Things (IoT) Charming
Making the Internet of Things Charming November 6, 2014 www.Votsh.com
WAVES is the modern Cloud connected light-up speaker for your desk, wall, or wherever. It creates a fun, calming, and charming light show when playing your music automatically, and plays light and sound shows created by other people in the WAVES online community, and makes it easy for you to craft your own shows. In this session Frank Cohen will show you WAVES from the inside-out as a new platform built the latest Internet of Things (IoT) technology. WAVES is supported by the Arduino Pinoccio global tech movement. WAVES innovated the first use of Processing.org sketch animation objects to drive distributed light and sound shows.
VOTSH
Making the Internet of Things Charming
Frank Cohen, [email protected], (408) 364-5508, November 6, 2014
VOTSH
Two Visions of Future Emerge• Large Entrepreneurial Corporations Deliver Services to People
• C3 Energy Makes Electricity On The Spot
• Walt Disney’s EPCOT Center Planned Community
• In A Ubiquitous Connected World People Seek Connections
• Maker Spaces, Burning Man, Renaissance Faire, Maker Faire
VOTSH
WAVES As A Business• Waves occupy 1 square foot on the target audience desktop space
• Wave colors/light effects, Bluetooth speaker to attract attention
• Votsh Advertising Agency Delivers Messages to Targets
• Metrics on target audience reception to messages
• Advertising cost underwrites capital cost of Wave
• Continuing Revenue From Advertising Campaigns
VOTSH
Technology• Works In Both Directions
• Sends messages, shows, programming to Waves
• Keypad and Sensors for message feedback sent to Advertiser
• Metrics of target use of Waves, including offers and asks
• Scalable to Superbowl Size Audiences
VOTSH
http://Pinocc.io• The Arduino Mesh Operating Environment
• First Software Developer Focused Prototyping System
• Open Source Software and Hardware
Pinoccio Architecturehq.pinnoc.io
Node.js servicesFun and Easy UI
Wifi BackpackSD Card
LeadScoutArduino
BootloaderScoutScript
Multicolor LEDAnalog and Digital Ports
USB for Charging and Flashing
Lightweight MeshAtmel IEEE 802.15.4
ScoutArduino
BootloaderScoutScript
Multicolor LEDAnalog and Digital Ports
USB for Charging and Flashing
Lightweight MeshAtmel IEEE 802.15.4
Wifi HotspotBase station or Smartphone
Internet
VOTSH
Kickstarter Experience• Proved People’s Interest in Having A Wave On Their Desk
• Coverage in Gizmag, Techno Buffalo, 6 others
• Proved Price Point <$79
• Identified Customer Acquisition Costs Using Social Media
VOTSH
Think Of Your Life• Who Are You Interested In?
• Where Are You?
• What Words Describe You?
Craftable Social Media