Cloud Computing - game changer for telcos
16
nd service providers are ural beneficiaries in this new game changing ent of the future oud Computing : ’s a big new opportunity r the Telcos
description
Broadband service providers are gearing up to provide basic business software as a value added service, but they need to find the right architecture and delivery mechanism to create differentiation and customer value
Transcript of Cloud Computing - game changer for telcos
Broad-Band service providers are the natural beneficiaries in this new game changing environment of the future
Cloud Computing : It’s a big new opportunityFor the Telcos
CLOUD CO
MPU
TING GAIN
ING RAPID
GROUN
DGoogle Apps
EC2 Mosso
FlexiscaleOracle
VMware
What is missing?
CLOU
D BASICS
IT’S A CROW
D!
The big tech company The VAR
Consultant
The Systems integrator
Network access provider ISV
Networkinggear firm
Managed Services Firm
Life without “Cloud”
$$$$$$
Just Imagine if you are running a small business!
SEIZING THE O
PPORTU
NITY
The big tech company
The Systems Integrator
Network Access provider
ISVNetworkinggear firm
Life in the “Cloud”
Developer Community
XYZ Web Services
The Invisible Info-structure
Big opportunity for Broad Band service providers
Would they rule the world !?
A SIMPLIFIED PICTU
RE Device
Access
Network & PlatformInfrastructure
Application
The Invisible info-structure
Access providers have strategic advantage
Managed Services Providers will try to fund and/or partner with access providers to win long term contracts
Challenges for the “small and
solo” accessand Managed
Services Providers
LIFE IN A SIN
GLE CLOU
D Device
Access
Network & PlatformInfrastructure
Application
Business Processes do not end at the edge of the cloud
The world does not live in a single cloud
Supply chainProduct designMortgage processing
. . . Is difficult . . . Though FaceBook & MySpace can be fun
MU
LTI CLOU
D MO
DEL
Device
Access
Network & PlatformInfrastructure
Application
Device
Access
Network & PlatformInfrastructure
Applications
Network & PlatformInfrastructure
Service Composition & Orchestration Platform
Service CompositionService Aggregation Service Orchestration
Business in a Federated Network
Multi-Cloud Environm
ent
USIN
G ORCHESTRATIO
NCloudBased
Orchestration
Business processes are essentially a multi-cloud environment
Open Innovation
CollaborativeProduct Design
CollaborativeSoftware Development
THE PERFECT BLUE O
CEAN FO
R TELCOS
Big Opportunities for Telcos
Cloud Computing is an enabler for Broad-Band service providers to enter the IT Services market using their existing provisioning model
Access Network
Service ManagementPlatform
Applications
WHY TELCO
? Telcos, are close to the customer
Access Network
Service ManagementPlatform
Applications- Declining voice revenues Increased demand for Broad-band but “value-add” is an issue -While cloud computing is a game changer, the key players are focused on large enterprise-There are 6 million small businesses in the USA
-Of which only 3.8% use integrated business software-Broad band services providers have the reach – others don't
k
USER EXPERIEN
CE IS MO
ST IM
PORTAN
T
Single connected experience COMPUTE
COLLABORATE
COMMUNICATE
SUCCESS M
ODEL
Crossing the ChasmProduct innovation
Initial attraction (Consumerization of enterprise technology)Long term product valueFocus on small enterprise needs / problems
Avoid the large enterprise for Early AdoptersGo for the small enterprise
PRODUCT DEVELOPMENT PROPOSAL
SAIBAL DAS CHOWDHURY - Asia Strategy Partners
A Service Aggregation and
Orchestration Technology
Developed by
For telecommunication service providers
SAIBAL DAS CHOWDHURY
Technology Evangelist
Innovation Consultant
Business Mentor
Asia Strategy Partners
My work sphere
Kuala Lumpur – Where I am currently spending most of my time
Places I have lived and worked
