ClientSummit2010_EricJillard(Mercedes)
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Mercedes-Benz Digital Marketing October 14, 2010
description
Eric Jillard, Director, Digital Marketing, Mercedes-Benz USA talks about how you create luxury in the digital world and unveil new products in process at the Razorfish Client Summit
Transcript of ClientSummit2010_EricJillard(Mercedes)
Mercedes-Benz Digital MarketingOctober 14, 2010
Emerging From The Automotive Apocalypse
S400 HYBRID Image
We Must Be Doing Something Right
Infinit
i
125 YEARS of Industry Leadership
“The Best or Nothing.”
“What makes Mercedes-Benz strong is the power to change things for the better.We invented the automobile — and we willre-invent it all over again.”Dr. Dieter ZetscheChairman of the Board, Daimler AG
Our digital purpose is to show the depth of the badge
Driven By A Diverse Launch Schedule
What Drives Us Experience
Built With Passion.A Visceral AMG Experience
AMG Build Your Own
Lives Impacted.Perspectives Gained.
The Road Ahead For Mercedes-Benz Online
Thank You.Questions?
