CLEARLY, EACH CUSTOMER IS DIFFERENT.BUT DOES YOUR GUEST COMMUNICATION DO DIFFERENT?

SERENATAGUEST COMMUNICATIONS MANAGER

M U L T I - C H A N N E L – A U T O M A T E D – P E R S O N A L I Z E D

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Asia's Leading HotelCRM Technology

Provider

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With our guest communication solution, you set the stage for an improved guest experience. From the moment they book you lead and own the conversations with the customer pre-, in-, and post-stay.Send automated emails: confirm reservations throughout all channels (multi-channel solution for PMS, OTA, CRS, IBE) with a message of how much you appreciate their business and offer a value add; reduce cancellations with pre-arrival reservation reminders and include upgrade / upsell offers; upsell onsite amenities and offers via in-stay messaging, continue the conversation with a ´thank you for staying with us´ email with guest satisfaction survey. Tracking & reporting included to help you measure the effectiveness of guest communication.

OPERA, Suite8, protelPMS

ORS, SynXisCRS

ReviewPro, TrustYou, Customer AllianceORM

Social Media, Open Table, Spa Software, Golf SoftwareLinkages

SynXis, other IBE integrations on requestIBE

Booking.com, ExpediaOTA

M U L T I P L E R E S E R V A T I O N C H A N N E L S – O N E U N I Q U E L A Y O U T A C R O S S Y O U R B R A N D

P I C KY O U R

S T Y L E

S E R E N A T A G U E S T C O M M U N I C A T I O N S M A N A G E R

Benefit from individual guest communication based on rate codes, reservation data & guest data without the need of an interface. Our automated triggered personalized guest emails are built on a responsive master template, matching your expectations regarding design and Corporate Identity. Further, you have full control and flexibility on changing content, pictures, links and promotions. Choose from eight different layouts, built upon our best practices, or choose your own custom design.

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G U E S T E X P E R I E N C E

Benefit from our Responsive & Multi-channel Master Templates for

− Offer Emails

− Confirmation Emails

− Cancellation Emails

− Pre-arrival Emails

− In-stay Emails

− Post-stay Emails

Confirmation Email Example with Six Payment Integration

Saferpay Secure PayGate

S I X P A Y M E N T I N T E G R A T I O N

H O W I T W O R K S

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W H A T I S I N I T F O R Y O U ?A L L B E N E F I T S I N O N E O V E R V I E W :

1. Increase up- & cross-sell

Personalized & multi-language guest communication based on rate codes, reservation data & guest data to improve the guest journey: guests who feel engaged with the brand spend on average 35-40% more per stay.

Since 61% of all customers open their emails on a mobile device, our responsive design enables to consume your valuable content comfortably regardless of the device and provider.

Measuring is knowing! Thanks to open & link tracking, you can measure and improve your future guest communications.

2. Save time & money

Save up to 60 minutes daily thanks to automation.

Easy to use solution enabling quick & unlimited changes on promotions. Tip: promote your loyalty program or the download of your app to start direct communications with OTA bookers.

Serenata Cloud: all hardware and software costs are included in the hosting fees, you get unlimited bandwidth for emails sent, the data center is Germany based & we ensure GDPR compliance.

3. Uniform & CI conform multi-channel communication

Make your guests love your brand, support brand recognition by a uniform & CI conform multi-channel guest communication throughout all channels: PMS, CRS, OTA, IBE & other 3rd Party integrations.

Upgrading to Serenata CRM benefits & extra features:

Loyalty Integration: linkages into recognition center to collect guest preferences to individualize upcoming stays

Newsletter Integration: to gain consent for triggered & automated marketing campaigns

Cross property consolidated guest view & RFM segmented dynamic content

Enriched guest profiles

S E R E N A T A C O N T A C T & D E M O

Please contact us to schedule your personal demo or for all other questions now! We are happy to send additional information.

Serenata IntraWare GmbHNeumarkter Str. 18, 81673 Munich, Germany

info@serenata.com+49 89 92 90 03 - 0

serenata.comnextguesttech.com

Over 2,000 clientsin 40+ countries

Over 20 yearshospitality expertize

Leading multi-channel personalized guest communication

C L I E N T S