Clario Workbench, a cloud data integration and analytics ...makes+our+platform+different.pdfand...
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1 Clario Workbench, a cloud data integration and analytics platform.
Transcript of Clario Workbench, a cloud data integration and analytics ...makes+our+platform+different.pdfand...
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Clario Workbench, a cloud data integration and analytics platform.
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Workbench
Workbench
Fast deployment.
Immediate Availability
Web-Based
Cloud-BackedMinimal IT
No Hardware
No Software
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Workbench
No limits.
Unlimited Data Storage
Unlimited Data Processing
Unlimited UsersWorkbench
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Workbench
Secure.
Granular Access Controls
Always Backed Up
Amazon Web Services
History of all Runs and Results
Workbench
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Workbench
Intuitive Drag-and-Drop Interface
Easy to use.
Census
Bivariate
Univariate
Flow-Based Programming
Productive Out-of-the-Box
No Coding Required
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Workbench
Collaborate.
Your AnalystsClario Analysts
Strategists Your Clients
Workbench
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Workbench
Comparative Shopping
Engine (CSE)Email Mobile
RetargetingPaid Search Branded vs.
Non-BrandedOrder
Affiliate Direct Load Catalog Promotion Display
Natural Search (SEO)
Branded vs. Non-Branded
Social Media Co-op
Easy data integration.
Powerful Data Transformation
Robust Data Cleansing
Workbench
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Workbench
Data visualization. Targeted to the task at hand.
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Modeling
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Modeling
Fast modeling attributes creation. Providing a 360 degree view of the customer.
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Modeling
Modeling data preparation. Sample creation + outlier and missing value treatments.
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Modeling
Dimensionality reduction. Quickly find relevant attributes.
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Modeling
Models for any purpose. Based on linear and logistic regression.
ResponseAttritionRetentionConversionLook-a-LikesOthers
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Modeling
Model Comparison. Compare a number of candidate models simultaneously.
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Modeling
Model documentation. Select final model and produce documentation.
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Modeling
Transparency and support. Accessible by all users.
Your Analysts
Clario Analysts
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Modeling
Mass production modeling. Quickly create a large number of models with similar input data structures.
Model 1 Clean
Model 2 Reduce
Model 3 AOV
Model 3 Resp
Notification Model 4 SPM
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Production Scoring
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Production Scoring
Automated customer attribute refresh.
Comparative Shopping
Engine (CSE)Email Mobile
RetargetingPaid Search Branded vs.
Non-BrandedOrder
Affiliate Direct Load Catalog Promotion Display
Natural Search (SEO)
Branded vs. Non-Branded
Social Media Co-op
Workbench
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Production Scoring
Easily accommodate change. Via ClarioScript and non-destructive meta-data.
Workbench
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Production Scoring
Unlimited capacity to score multiple client models simultaneously.
Client A 10 Models
Client B4 Models
Client C6 Models
Workbench
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Production Scoring
Seamless systems integration.
Comparative Shopping
Engine (CSE)Email Mobile
RetargetingPaid Search Branded vs.
Non-BrandedOrder
Affiliate Direct Load Catalog Promotion Display
Natural Search (SEO)
Branded vs. Non-Branded
Social Media Co-op
Excel
BI Tools
Marketing Automation
Campaign Management
Service Bureaus
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Horizontal Selection
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MARKETING EVENTS
Horizontal Selection. Campaign selection incorporating time.
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Dynamic decision engine. Unifying all decision models and rules.
Target File
Cannibalization
Metadata
Optimize
Decisions
Report
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Complete algorithmic flexibility.
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Campaign incrementality identified.
PromotionHistory
Cannibali-zation
CustomerForecasts
