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    1. Macro-economics ........................................................................................................ 3

    1.1. Tenth plan ............................................................................................................. 4

    1.2. Eleventh plan ........................................................................................................ 6

    1.3. Vision 2020 .......................................................................................................... 7

    2. Land............................................................................................................................. 9

    2.1. Soil type................................................................................................................ 9

    2.2. Waste land .......................................................................................................... 10

    3. Agriculture ................................................................................................................ 11

    3.1. Food grains ......................................................................................................... 13

    3.2. Commercial crops............................................................................................... 14

    3.3. Cropping season ................................................................................................. 15

    3.4. Agriculture exports ............................................................................................. 15

    3.5. Irrigation ............................................................................................................. 16

    3.6. Revolutions......................................................................................................... 17

    A brief description of the major revolutions: ................................................................ 18

    3.7. Agriculture: At A Glance ................................................................................... 18

    3.8. India and world: comparison in agriculture........................................................ 20

    4. Agri Business ............................................................................................................ 21

    4.1. Fertilizer and pesticides ...................................................................................... 21

    4.2. Food processing.................................................................................................. 24

    4.3. Agriculture machinery........................................................................................ 25

    4.4. Agriculture markets ............................................................................................ 27

    4.6. Agriculture finance ............................................................................................. 28

    5. Forest......................................................................................................................... 30

    6. Agriculture Allied Activities..................................................................................... 31

    6.1. Horticulture......................................................................................................... 31

    6.2. Poultry ................................................................................................................ 31

    6.3. Dairy ................................................................................................................... 32

    6.4. Sericulture........................................................................................................... 32

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    6.5. Fish ..................................................................................................................... 33

    6.6. Animal Husbandry.............................................................................................. 33

    7. Land reforms ............................................................................................................. 35

    8. NGOs......................................................................................................................... 37

    9. Development schemes and indicators ....................................................................... 41

    9.1. HDI index............................................................................................................... 42

    9.2. IRDP....................................................................................................................... 43

    9.3. Self Employment programs.................................................................................... 43

    9.4. Wage Employment programs................................................................................. 44

    9.5. Education................................................................................................................ 449.6. Health ..................................................................................................................... 46

    10. Micro finance ......................................................................................................... 47

    11. Cooperatives........................................................................................................... 48

    12. Retail revolution and farmer .................................................................................. 50

    13. ITC e-Choupal........................................................................................................ 52

    14. WTO and Indian agriculture .................................................................................. 56

    15. Important Institutions............................................................................................. 58

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    1. Macro-economicsIndia is the second fastest growing major economy in the world, with a GDP growth rate

    of 9.4% for the fiscal year 20062007. The average for last three years is close to 9%.

    Beating Japan, the economy of India is expected to be the third largest in the world as

    estimated by purchasing power parity by the end of this fiscal year. When measured in

    Dollar terms, India is the twelfth largest in the world. Currently its GDP has more than

    US $1.0 trillion. But per capita income of the country is low at $3,800 at PPP and $735

    at nominal1 due to countrys huge population. In the World Bank classified India as a

    low-income economy in 2006, but India will probably move into the lower middle-

    income country classification of per capita income by 2008. Indian foreign exchange

    reserves are increasing at rapid rate. During August, 2007, it was $230 billion. With therecent surge in inflows, no wonder by the time you will read this document it would be

    more than $250 billion.

    Following graph compares the growth rate of major economies2.

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    2Source : International Monetary Fund, The Economist and the OECD

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    The PPP picture is brighter. Following graph tells that its not far when we will catch up

    china and America

    3

    .GDP on PPP bas is

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    1.1. Tenth planDuring tenth plan (2002-07) period India has seen the growth like never before. The table

    below is showing the sectoral growth rates and ICOR under Different Sectors of the

    economy

    3*Estimates by IMF: World economic outlook , September 2006

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    Tenth Five year Plan in a nutshell (2002-07)

    Macro-economics parameters of the tenth plan are given below. The most noticeable is

    the increase in the savings and investment rate. If an economy wants to grow with the

    rate of 9% or more its investments rate must be more than 35%. Investment comes from

    savings so higher savings rate is prerequisite of higher growth. Can you guess which

    country has highest savings rate. Obviously China!

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    Parameter 10th plan Post Plan

    Domestic Savings Rate (%of GDPmp)

    26.8% 33%

    Current Account Deficit (%

    of GDPmp)

    1.6% 3.1%

    Investment Rate(% of

    GDPmp)

    28% 36%

    GDP Growth Rate (% per

    annum)

    7.9% 9.4%

    Export Growth Rate(% per

    annum)

    12% NA

    Gujarat, Karnataka and Delhi were grown fastest with the growth rate in state GDP was

    more than 10%. Bihar and Kerala were among the slowest with growth rate in state GDP

    was 6.5%. Insurgency hit north eastern (NE) states were worst performers with growth

    rate hovering at the lower 5%.

    1.2. Eleventh planEleventh plan (2007-11) is under the finalization process. Most of the policies and targets

    are already finalize and reports on it are available on the planning commission website.

    Targets growth rate for agriculture sector4 is 4 %.

    Growth rate for agriculture sector achieved during 10th

    plan: 1.8%

    Parameter Target for 11th plan

    GDP growth rate 9%

    Domestic Savings Rate (%

    of GDPmp)

    33%

    Current Account Deficit (%

    of GDPmp)

    2.8%

    Investment Rate(% of

    GDPmp)

    35%

    4Montek Singh Ahluwalia, planning commission,

    http://planningcommission.nic.in/plans/planrel/53rdndc/dchndc53.pdf

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    In the table below, the projections for sectoral growth and Import-Export growth rates are

    given.

    1.3. Vision 2020Inspired with president Kalam, country has prepared a vision for 2020. Committee

    headed by K C Pant has prepared the vision document in 2002. Few high lights are given

    below.

    Vision 2020 at

    glance

    5

    5

    Report of the committee on vision 2020 planning commission,http://planningcommission.nic.in/plans/planrel/pl_vsn2020.pdf

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    2.

    Land

    Following tables shows some facts about the Indian land. India which is 7th

    largest

    country has 2nd largest cultivable land and largest irrigated land in the world.

    Parameter Indian value World Rank

    Total Area 329 million hectares 7th

    Land Area 297 million hectares 7th

    Percentage of World Area 2.42 per cent 7th

    Forest Area6 63 million hectares (19.4 %

    of the total area)

    Areable land 162 million hectare (43% of

    Total)

    2nd

    (USA 1st)

    Irrigated Area 55 million hectares (40% of

    total Arable land)

    1st

    Rain irrigated Area 60%

    Cereals production 231 in year 2001 3rd behind China, USA

    2.1. Soil type

    India- Land Soils

    Soil States Useful in production of

    Alluvial soils cover about

    24% of the total land.

    Found in Indo-Gangetic

    Plains (Punjab, Haryana,

    UP), in the valleys of

    Narmada and Tapti in

    Madhya Pradesh and the

    Cauvery in Tamil Nadu.

    These soils are considered

    very good for the

    production of wheat, rice

    other cereals, pulses, oil

    seeds, potato, sugarcane,

    etc.Black soils Found in the States of

    Maharashtra, Gujarat,

    Madhya Pradesh,

    Karnataka, Andhra Pradesh,

    Tamil Nadu, Uttar Pradesh

    and Rajasthan.

    These are also considered

    good for cultivation of

    cotton, cereals, pulses, oil

    seeds, citrus fruits,

    vegetables, etc.

    6Source: Data as of year 1999, planning commission website. The data on forest cover varies as different

    agencies have different definition of what constitute a forest

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    Red soils Found in Tamil Nadu,

    Karnataka, Kerala,

    Maharashtra, AndhraPradesh, Madhya Pradesh,

    Bihar and West Bengal.

    These are most suited for

    rice, ragi (millet), tobacco

    and vegetable cultivation.

    2.2. Waste land

    Wasteland is a degraded land which does not fulfill their life sustaining potential.Wasteland can result from inherent / imposed disabilities such as by location,environment, chemical and physical properties of the soil or financial or managementconstraints.

    Wastelands statistics indicate that about 63.85 million hectares, which account for20.17% of the total geographical area (328.72 million hectares) exist as wastelands inIndia7.* X O O L H G D Q G R U 5 D Y L Q R X V O D Q G , / D Q G Z L W K R U Z L W K R X W V F U X E : D W H U O R J J H G D Q G 0 D U V K \ O D Q G / D Q G D I I H F W H G E \ V D O L Q L W \ D O N D O L Q L W \ F R D V W D O L Q O D Q G 8 Q G H U X W L O L ] H G G H J U D G H G Q R W L I L H G I R U H V W O D Q G ' H J U D G H G S D V W X U H V J U D ] L Q J O D Q G H W F F R P H V X Q G H U W K H F D W H J R U \ R I Z D V W H O D Q G

    7Source: 1:50,000 scale wasteland maps prepared from Landsat Thematic Mapper/IRS LISS II/III Data

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    Food Crops

    Crop AreaRice West Bengal, U.P., Andhra Pradesh

    and Haryana.

    Wheat Punjab, Haryana and U.P and

    Madhya Pradesh

    Millets Tamil Nadu, Maharashtra, Gujarat,

    Madhya Pradesh, U.P. and Haryana.

    Barley U.P., Punjab and Haryana.

    Maize Bihar, U.P., Punjab, Rajasthan,

    Maharashtra and Gujarat.

    Pulses Punjab, Rajasthan, Maharashtra,Bengal and Gujarat

    Sugarcane U.P., Bihar, Maharashtra.

    Non-Food crops or Cash crops

    Tea Assam, West Bengal, Kerala.

    Coffee Karnataka, Kerala and tamil nadu.

    Oilseeds Orissa, U.P., Maharashtra, Gujarat, Andhra

    Pradesh.Tobacco U.P., bihar, Tamil Nadu, Karnartaka and

    Gujarat.

    Cotton Maharashtra, Gujarat, Andhra Pradesh and

    tamil Nadu

    Jut West Bengal, Assam, Bihar and Orissa

    Rubber Tamil Nadu, Karnataka and Kerala

    Silk Karnataka, West Bengal, Assam and

    Kashmir.

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    3.1. Food grains8, Q G L D V 3 R V W L R Q L Q : R U O G L Q 3 U R G X F W L R Q R I ) R R G * U D L Q V

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    1 R W H 8 Q R I I L F L D O I L J X U H

    Food grains Production in Millions tones

    Following table shows the Crop-wise Production of Food Grains in Kharif/Rabi9

    Crop-wise Production of Food Grains in Kharif/Rabi

    Season in India

    (2004-2005 and 2005-2006)

    (Million Tonnes)

    Crop 2004-05 2005

    -06

    Kharif Rab

    i

    Tot

    al

    Khar

    if

    Rabi Tot

    al

    Rice 79.04 14.46

    93.5 75.45 12.35 87.8

    Wheat - 79.5 79.5 - 75.53 75.53

    Maize 12.66 2.42 15.08

    12.54 2.85 15.39

    8 6 R X U F H 0 L Q L V W U \ R I $ J U L F X O W X U H * R Y W R I , Q G L D 9

    Source: Department of Agriculture and Cooperation, Ministry of Agriculture, Govt of India.

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    Pulses 6.1 9.2 15.3 - - -

    Total Coarse

    Cereals 28.69 7.83 36.

    52Total Pulses 5.78 9.37 15.

    15

    Total

    foodgrains

    113.8 111.

    3

    225.

    1

    109.9

    2

    105.0

    8

    215

    Cotton* 15 - 150 165 - 165

    Jute ** 106 - 106 101.2 - 101.2

    Sugarcane(Cane)

    Continued in Kharifand Rabi

    - 2700

    - - 237.5

    Note : * : Cotton lakh bales of 170 kg each** : Jute and Mesta lakh bales of 180 kg. each.

    3.2. Commercial crops& U R S 6 H D V R Q Z L V H $ G Y D Q F H ( V W L P D W H V R I

    & R P P H U F L D O & U R S V 3 U R G X F W L R Q L Q , Q G L D

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    6 X J D U F D Q H & D Q H

    1 R W H / D N K % D O H V R I N J V H D F K

    3.3. Cropping seasonThe Indian crops can be divided into three groups in which two are major namely Kharif

    & Rabi-

    Kharif crop- The Kharif season is during the southwest monsoon (July-October). During

    this season, agricultural activities take place both in rain-fed areas and irrigated areas.

    Kharif crop includes Rice (Paddy), Jowar, Bajra, Maize, Cotton, Sugarcane, Seasamum,

    Soyabean, and Groundnut.

    Rabi crops- The Rabi season is during the winter months, when agricultural activities

    take place only in the irrigated areas. This crop is sown in October last and harvested in

    March/April every year. These crops include Wheat, Jowar, Barley, Gram, Tur,

    Rapeseed, and Mustard.

    Zayad Crop- In some parts of the country a crop is sown during March to June every

    year. Zayad crops include Melon, watermelon, Vegetables, Cucumber, Moong, Urad etc.

    Kharif and Rabi season comparison: Comparison of major food grains and total

    production of rice and wheat. The comparison can also be seen in the table shown in thesections of food grains and commercial crops.

    Grains 2004-05

    in million tonnes

    Rice 87.8

    Wheat 73.03

    Rabi (all food grains) 103.4

    Kharif (all food grains) 102.9

    Total (all food grains) 206.3

    3.4. Agriculture exportsThe Agri-export and EXIM policy 2004-09 emphasized the importance of agricultural

    exports and announced the following measures to boost the agri-ecports:

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    A new scheme called the Vishesh Krishi Upaj Yojana ( Special AgriculturalProduce Scheme ) for promoting the export of fruits, vegetables, flowers minor

    forest produce, and their value added products have been introduced. Funds shall be earmarked under ASIDE ( Assistance to states for Infrastructure

    Development of Export) for the development nof Agri-Export zones.

    Capital goods imported under EPCG shall be permitted to be installed anywherein the APZ.

    Following tables shows the agriculture exports from india and its comparison with thetotal exports of the country. The figures of the year 1991 are given to highlight the factthat what is the impact of LPG (liberalization, privatization and globalization) on theagri-exports from the country.10

    ( [ S R U W V R I $ J U L F X O W X U H & R P P R G L W L H V Y L V D Y L V

    7 R W D O 1 D W L R Q D O ( [ S R U W V I U R P , Q G L D

    W R

    5 V L Q & U R U H

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    ( [ S R U W V

    7 R W D O 1 D W L R Q D O

    ( [ S R U W V

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    ( [ S R U W V

    3.5. IrrigationIndia is a monsoon dependent country for its water resources. Irrigation sector has been

    fundamental to Indias economic development and poverty alleviation since 25% of

    Indias Gross Domestic Product (GDP) and 65% of employment is based on agriculture.

    During the post independence period, the country has invested a huge amount of capital

    in the major and the medium irrigation projects. Among the states, three have alreadyachieved 70% or more of the ultimate irrigation potential with Tamilnadu recording

    100% achievement, followed by Punjab and Rajasthan at 84% and 74% respectively. Six

    states, i.e., Haryana, Karnataka, Jammu & Kashmir, and West Bengal are in the range of

    63% to 71%, whereas in U.P. and Maharashtra, the achievement would be 56% each. The

    states of Bihar, Gujarat, Orissa, M.P. and Assam have achieved less than 50% of the

    ultimate potential. The ultimate potential under major & medium irrigation in the eastern

    states (except West Bengal), i.e. Bihar, U.P., M.P. and Orissa put together works out to

    10Source: Ministry of Agriculture, Govt. of India.

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    bout 50% of the total ultimate potential of the country. Irrigation potential which stood at

    22.6 mha in 1950-1951, has now reached about 100 mha, and as a result food production

    has increased from 50 m tonnes (1951) to about 208 m tonnes (2005). The projections forfuture population and food requirement of the country indicate that the population of

    India may stabilize around 1.6 to 1.7 billion by 2050 AD and that would require about

    450 m tons of food grain annually at the required level of food consumption. Area wise it

    is necessary to provide irrigation to at least 130 mha for food crops alone and in an area

    of 160 mha for all crops to be able to meet the demands of the country in 2050 AD and

    ensure food security.

    Following table give the data about the shown and irrigated land in the country. It also

    depicts the trend in the increase of net shown area and irrigated area.

    Sown and Irrigated Area in India

    (Million Hectare)

    Year

    Net

    Sown

    Area

    Gross

    Sown Area

    Area Sown more

    than once *

    Net

    Irrigated

    Area

    Gross

    Irrigated

    Area

    Area Irrigated more

    than once **

    1950-

    51 118.75 131.89 13.14 20.85 22.56 1.711991-

    92 141.63 182.24 40.61 49.87 65.68 15.81

    2003-

    04* 140.88 190.64 49.76 55.1 76.82 21.71

    3.6. Revolutions

    Revolutions in Indian Economy

    Revolutions Area Key Person

    Green Agriculture Dr. Norman Borlaug and

    Dr. M.S.Swaminathan.

    Yellow Oil Seeds Sam Pitroda

    White Milk Varghese Kurien

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    Blue Fish -

    Pink Shrimp -

    Brown Masaaley -Grey Wool & Poultry -

    Black Crude Oil -

    A brief description of the major revolutions:

    Operation Flood (white Revolution) has helped dairy farmers direct their owndevelopment, placing control of the resources they create in their own hands. A NationalMilk Grid links milk producers throughout India with consumers in over 700 towns andcities, reducing seasonal and regional price variations while ensuring that the producergets a major share of the price consumers pay.

    The bedrock of Operation Flood has been village milk producers' cooperatives, whichprocure milk and provide inputs and services, making modern management andtechnology available to members. Operation Flood's objectives included :

    * Increase milk production ("a flood of milk")* Augment rural incomes* Fair prices for consumers

    The Green Revolution is a term used to describe the worldwide transformation of

    agriculture that led to significant increases in agricultural production between the 1940sand 1960s. This transformation occurred as the result of programs of agriculturalresearch, extension, and infrastructural development, instigated and largely funded by theRockefeller Foundation, along with the Ford Foundation and other major agencies.[1]The Green Revolution in agriculture helped food production to keep pace with worldwidepopulation growth. It has had major social and ecological impacts.The Office of Special Studies in Mexico became an informal international researchinstitution in 1959, and in 1963 it formally became CIMMYT (The International Maizeand Wheat Improvement Center).

    The second nation to which the Green Revolution spread was India. The Ford Foundation

    had a presence in the nation, and their social scientists had decided that the technologicaldevelopment of agriculture was important to the future of India . At the same timeC.Subramaniam, the former Indian Minister. The Foundation and Indian governmentcollaborated to import a huge amount of wheat seed from CIMMYT

    3.7. Agriculture: At A Glance Agriculture growth rate target for Tenth Plan (2002-2007) is 4%,but achived was

    merely 1.8%. target for 11th plan is again 4%.

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    Agriculture sector provides employment to 58.4% of countrys workforce and isthe single largest private sector occupation.

    India holds first position in the world in the production of sugarcane and sugar,Brazil closely follow us and many times its production is more than ours. Brazil is

    also largest producer of Ethanol.

    Cashew nuts assume an important place in the Indian Economy. India produces45% of the global production of cashew. India is the largest producer, processor,

    consumer & exporter of cashew in the world.

    India contributes about 13% to the world vegetable production and occupies firstrank in the production of Cauliflower, second in onion and third in cabbage in the

    world.

    Indias share in the world production of mango is about 54%. India occupies the first rank in banana production of 1.16 Million tones. Animal husbandry output constitutes about 30% of the countrys agriculture

    output.

    U.P. is the highest wheat producing state, Punjab and Haryana hold 2nd & 3rdpositions respectively.

    Rice is the main food crop in India. The highest rice producing State is WestBengal, U.P & Punjab are 2nd & 3rd respectively.

    The highest pulses & Soyabean producing state is Madhya Pradesh. The highest cereals producing state is Maharashtra. India is the largest producer & consumer of tea in the world and accounts for

    around 27% of world production and 13% of world trade.

    Karnataka, which is the largest producer of coffee in the country, accounts for56.5% of total coffee production in India. India ranks sixth in the world coffee

    production.

    Kerela is the main rubber producing state, which produces 90% of the rubber inthe country and accounts for over 85% of the area under cultivation.

    India is the largest Milk producing country in the world. India is the third highest tobacco producing country in the world. India ranked first in production of vegetable in the world. Besides India is the

    second largest producer of fruits in the world. The Horticulture sector contributed 28% of GDP in agriculture.

    Crop Rotation- The practice of growing more than one crop simultaneously in asingle field in a single season gives additional harvest. Thus, this practice

    increases the over all yield and ensures maximum use of the soil and nutrients. If

    there is danger of loss to any crop due to adverse weather conditions or diseases,

    there are some better chances for the other crop in the field if the system of

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    multiple cropping is adopted. The two and three years rotation is also adopted in

    the country and is as follows:

    First Year Second Year Third Year

    Bajra & Pea Green manuring & Wheat -

    Jowar & Arhar Cotton& Peas -

    Kharif Sugar-cane Green manuring Cotton

    Rabi Sugar-cane Wheat Preparation for Sugar-cane

    Sugar cane is generally sown in three years rotation. The areas, near the help of organic

    manures and fertilizer. In such areas three to four crops in a year are taken such as maize,early potato, late potato and pumpkin. In these areas the fertility of the fields is

    maintained by adding manure with the soil.

    3.8. India and world: comparison in agriculture

    Leading production countries and Indias rank in the world11

    Crop Leader Indias Rank

    Paddy China 2nd

    Wheat China 2nd

    Maize USA 7th

    Sugarcane Brazil 2nd

    Tobacco China 2nd

    Milk India 1st

    Fruits and vegetable China 2nd

    Live stock India 1st

    India is leading producer of Banana and Mango also.

    11FAO estimates

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    4. Agri BusinessDefinition

    12

    :Agribusiness is sum total of all the opereations involved in a) manufacturingand distribution of farm supplies, b) production activities on the farm, c) and the storage

    processing and distribution of the farm commodities and the items made from them.

    Agribusiness Brief: As per recent studies the turnover of the total food market is

    approximately Rs.250000 crores (US $ 69.4 billion) out of which value-added food

    products comprise Rs.80000 crores (US $ 22.2 billion). The Government of India has

    also approved proposals for joint ventures, foreign collaborations, industrial licenses and

    100% export oriented units envisaging an investment of Rs.19100 crores (US $ 4.80

    billion) out of which foreign investment is over Rs. 9100 crores (US $ 18.2 Billion). The

    agricultural food industry also assumes significance owing to India's sizable agrarianeconomy, which accounts for over 35% of GDP13 and employs around 65 per cent of the

    population. Both in terms of foreign investment and number of joint- ventures / foreign

    collaborations, the consumer food segment has the top priority.

    The other attractive features of the Indian agro industry that have the capacity to lure

    foreigners with promising benefits are the deep sea fishing, aqua culture, milk and milk

    products, meat and poultry segments14

    .

    4.1. Fertilizer and pesticidesA fertilizer is a Organic or inorganic plant foods, which may be either liquid or

    granular, used to amend the soil in order to improve the quality or quantity of plant

    growth

    Our farm needs 18 different elements to survive but most of them are already provided to

    the farm from the soil and natural surroundings. However, three primary elements-

    Nitrogen (N), Phosphorus (P), and Potassium(K) need to be added to farm in the form of

    fertilizer to increase productivity in total. The idea ratio of N: P: K fertilizer is 4:2:1.

    India is the 3rd largest producer and consumer after China and States with 17.7million tonnes of installed capacity.

    Annual consumption increased from 70,000 mt in 1951-52 to 203.4 lakh mt in 05-06. Per hectare consumption increased from less than 1 kg in 1951-52 to 106 kg in 05-06. Achieved self sufficiency in Nitrogenous fertilizers production, adequacy in

    Phosphates but for Potash depended on imports.

    12Davis and Goldberg, Harvard Business School

    13Only agriculture and allied activities account for 18.3 % in 2006. But agriculture and related agro

    industry which inculedes food processing, warehousing and export accounts for close to 35% of the GDP.14

    Source: http://www.agriculture-industry-india.com/agro-industry-overview/

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    Punjab tops with 184 kg per hectare and Orissa at bottom with 41.4 kg per hectareconsumption.

    Still we are behind even from country like Pakistan and Bangladesh.Fertilizer Use: Large and medium farmers use fertilizer mostly, small farmers use less.

    The landholding above 5 acres or 2-5 acres farmer use it more almost 70% of totalconsumption.

    The use of fertilizer is varying from state to state. Punjab is highest user of fertilizer less then one percent farmers do not use it

    regularly.

    At National level 30 % farmers do not use it regularlyDistribution: Availability of fertilizer is the most important in its sell, Nutrients

    determine the purchasing decision.

    Brands have got lesser important in fertilizer market Fertilizers are distributed through three main channels institutional channel, company

    outlets and private dealers.

    Share of private dealers is 65 % of total fertilizer distribution

    Types of Fertilizers & their composition

    Nitrogenous Fertilizers

    Urea 46%N

    Ammoniam Sulphate (As) 21%N

    Ammoniam Chloride (ACl) 26%N

    Calcium Ammoniam Nitrate (CAN) 25%N

    Phosphatic & Potassic Fertilisers

    Single Super Phosphate (SSP) 16% P2O5

    Muriate of Potash (MOP) 60%K2O

    Sulphate of Potash (SOP) 48%K2O

    Di-ammonium Phosphate (DAP) 18% N 46%P2O5

    Rock Phosphate (RP) 16 - 20% P2O5

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    4.2. Food processingIndia is the world's second largest producer of food next to China, and has the potential of

    being the biggest with the food and agricultural sector. The total food production in India

    is likely to double in the next ten years and there is an opportunity for large investments

    in food and food processing.

    India's food processing sector covers fruit and vegetables; meat and poultry; milk and

    milk products, alcoholic beverages, fisheries, plantation, grain processing and other

    consumer product groups like confectionery, chocolates and cocoa products, Soya-based

    products, mineral water, high protein foods etc.

    A strong and dynamic food processing sector plays a significant role in diversification of

    agricultural activities, improving value addition opportunities and creating surplus for

    export of agro-food products. This would, however, require policies and plans forimprovement of food processing infrastructure including up gradation of technology &

    enforcement of quality standards, promoting investment in food processing, activating

    domestic market with focus on exports.

    The food processing was thought to be one of the most promosing sector to attract FDI.

    It was one of the earliest sector to be privatized. The figures for FDI during the last few

    years are given below.

    Inflow of Foreign Direct Investment (FDI) in Food Processing

    Industries (FPI) Sector in India15

    (1999-2000 to 2006-2007)

    (Rs. in Crore)

    Year FDI Inflow Received in FPI Sector

    1999-00 444.06

    2000-01 198.13

    2001-02 1036.12

    2002-03 176.53

    2003-04 510.85

    2004-05 174.08

    2005-06 182.94

    2006-07 (Apr-Dec.) 222

    15Source : Ministry of Food Processing Industries, Govt. of India

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    The export of the processed food items are given in the next table.

    2002-03Items 1996-97 2001-02 (Targets)

    Processed Fruits and Vegetables 473.77 1100.6 1400

    Animal Products 803.59 1500.9 1750

    Other Processed Food (Guar Gum,

    Ground nut, Alcohol, Beverages,

    milled Products, etc.)

    1835.92 1780.1 1600

    Rice 3172.35 3173 3750

    Walnuts 78.93 117.98 100

    Marine Products 4121.36 5957.1 6000Total 10485.92 13630 14600

    4.3. Agriculture machineryMechanization refers to injection of machinery between man and materials handled by

    them. There is scope of mechanization in every aspect of production agriculture, post

    harvest and agro processing.

    It is not a surprise that Indian rural transport and tractor industry is one of the largest inthe world. In the year 2006, with the sale of 3.52 lakh tractors India is already the largestmarket by volume and second largest by value. Today industry comprises of 14 players,including 3 MNCs. The opportunities still are huge considering the low farmmechanization levels in the country, when compared to other developed economiesacross the world. After a downturn during last 3-4 years, the industry is back on a growthpath, which we believe would sustain in coming years as well. Key concern for theindustry is its dependence on agricultural income in hands of farmers and the state ofmonsoon. The overcapacity, increasingly good quality and lower price provides a goodexport opportunityUP, Punjab, MP, Bihar, AP, Rajasthan and Maharashtra are the biggest market for the

    tractors. State wise sales figures are provided in the annexure. It clearly shows that northand central India has the highest number of tractor sales.

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    4.4. Agriculture markets

    Agricultural Marketing is a process which starts with a decision to produce a saleablefarm product and involves all aspects of market structure or system, both functional and

    institutional, based on technical and economic consideration. Agricultural marketing is a

    State subject.

    One of the main problems that have been encountered by the Indian farmers is that of

    marketing their agricultural produce at the right place and time and for the right

    compensation. The middlemen, who buy their produce at low rates, exploit the poor and

    uneducated farmers.

    An efficient system of marketing needs to be evolved so that the agricultural productivity

    can be improved. The following measures can be considered for improving the

    agricultural marketing mechanism in India:

    Establishment of regulated markets. Provision of storage and warehousing facilities. Introduction of Co-operative marketing structure.

    Agricultural Price Policy- In an agrarian economy like India, the prices of agricultural

    commodities have a major influence on the overall price structure. Sudden and unwarned

    fluctuations in the prices of the agricultural products lead to a corresponding destabilizing

    effect on the prices of other commodities as well. A decline in the agricultural prices will

    result in a great fall in the income of the farmers.

    After the Agricultural Price Commission was set up in 1965, the sector witnessed a more

    stable and meaningful price and distribution policy. The main thrust areas of the

    Agricultural Price Policy were:

    Announcement of minimum support prices of major food grains. Fixation of procurement prices for purchasing a part of the marketable surplus at

    below market prices.

    Running a Public Distriburtion System(PDS) for the benefit of the low incomeconsumers. Building up of buffer stocks to meet the emergency situations and to safeguard

    against the price fluctuations.

    Price stability is of utmost importance for agriculture. In order to stabilize the agricultural

    prices, the government adopts three measures:

    1. Minimum Support Price2. Buffer stock3. Import of the commodity

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    Agricultural markets: The agricultural markets in India can be broadly classified into

    the following categories:

    1. Wholesale markets.2. Retail markets.3. Daily and weekly mandis in the rural areas.4. Annual and occassional fairs andHaat.

    Today India has 7000-plus APMC (agriculture produce and marketing committee) mandifor farm commodities. Mandi works through a series of middleman or commission agentswhich have a vice like grip on the trade of every farm commodity. From an example fromDelhi mandi, 60-75% of the paid by the customers is cornered by these middlemen. Itmeans that farmer gets only 25-40% of the retail price. Hundreds of crore collected in

    mandi taxes rarely be reinvested in the distribution infrastructure back.

    Agricultural taxation: Agricultural tax is being collected as a federal tax, but it is being

    levied only on income from plantations. All other agricultural income is fully exempt

    from tax. Agricultural property was subject to stamp duties and registration fees. All

    property transactions have to be made on official, stamped forms, and registration fees

    have to be paid to register transactions.

    Countrys main terminal market is set up in Chandigarh and 6 other are in pipe line. Safal

    market created by NDDB at the outskirts of the Bangalore is state of the art facility.

    Terminal markets provide all facilities like grading and sorting, electronic accounting,quality testing labs, cold storage and important banking facilities.

    4.6. Agriculture financeAgricultural production in this country depends upon millions of small farmers. It is the

    intensity of their effort and the efficiency of their technique that will help in raising yields

    per acre. Because of inadequate financial resources and absence of timely credit facilities

    at reasonable rates, many of the farmers, even though otherwise willing, are unable to go

    in for improved seeds and manures or to introduce better methods or techniques. Works

    of minor irrigation like wells owned by the cultivators either get into disuse or are not

    fully utilized for want of capital.

    Types of Financing: Finance required for production can be divided broadly into : (a)

    short-term (for periods up to 15 months) ; (&) medium-term (from 15 months up to 5

    years) and (c) long-term (above 5 years). Short-term loans are required for purchasing

    seeds, manures and fertilizers or for meeting labour charges, etc. These are expected to be

    repaid after the harvest. Medium-term loans are granted for purposes such as sinking of

    wells, purchase of bullocks, pumping plants and other improved implements, etc. Loans

    repayable over a longer period (i.e. above 5 years) are classified as long-term loans.

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    These are utilised for payment of old debts, purchase of the heavier machines, making

    permanent improvements and increasing the size of the holding17.

    Primary sources of agricultural credit are:

    The following agencies provide finance to the cultivators :

    1. Private agencies:

    (a) Money lenders and landlords ;

    (b) Commercial banks.

    2. Public or semi-public agencies:

    (a) The State

    (b) Co-operative societies

    (c) Regional Rural banks

    Co-operatives: Commercial and regional rural banks are institutional lenders whereas

    moneylenders which operate in the villages and talukas are non-institutional lenders.

    Moneylenders have exploited the farmers and small landowners. With increased

    institutional intervention in the rural finance sector, this exploitation has reduced

    considerably and the farmers are no longer at the mercy of the whimsical moneylenders

    for the satisfaction of their financial requirements.

    NABARD: NABARD, which is considered to be the leading institution in the

    agricultural sector, was set up on July1, 1982. Since its inception, NABARD has taken

    over the functions of the Agricultural finance department of RBI and the Agricultural

    Refinance and Development Corporation (ARDC). NABARD is responsible for the

    development, planning, operational matters, coordination, monitoring, research, training

    and consultancy in relation to rural credit.

    NABARD maintains two funds, viz National Rural Credit (Long term operations) and the

    National Rural Credit (Stabilization) Fund. Both the Central and the State governments

    contribute to these funds. It operates throughout the country through its 16 regional

    offices and 3 Sub-offices.

    Crop Insurance Scheme: the United Front government on an experimental basis in

    selected districts during the Rabi 1997-98 season introduced The Crop Insurance scheme.

    The limit of insurance cover was fixed at Rs. 10000 irrespective of the losses incurred by

    them. Under the new scheme, the farmers will themselves deal with the insurance

    provider directly and the government will not provide any subsidiary directly to the

    farmers. Both premium and claims were shared between the central and the state

    governments in the ratio of 4:1.

    17Planning commission of India: http://planningcommission.nic.in/plans/planrel/fiveyr/1st/1planch16.html

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    National Agricultural Insurance Scheme (NAIS): The National Agricultural Insurance

    Scheme (NAIS) was introduced in the country from the1999-2000 Rabi season, replacingthe Comprehensive Crop Insurance Scheme (CCIS), which was in operation in the

    country since1985. The General Insurance Corporation (GIC) on behalf of the Ministry

    of Agriculture implements this scheme.

    The main objective of the scheme is to protect the farmers against losses suffered by

    them due to crop failure on account of natural calamities, such as, drought, flood,

    hailstorm, cyclone, fire, pest/diseases etc.

    5. ForestThe overall forest cover in India is around 19.3% in the year 1999. The estimate is done

    by the planning commission of India. One would find different figure from different

    sources precisely because different agencies have different definition of what constitute a

    forest. The latest assessment on forest cover (FSI 1999) indicates that 11.48 per cent of

    the total geographical area is dense forest (over 40 per cent crown density) and 7.76 per

    cent is the open forest (10-40per cent crown density).

    Dense forest 37.73 m ha 11.48%

    Open forest 25.51 m ha 7.76 %

    Mangroves 0.49 m ha 0.15%

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    6. Agriculture Allied ActivitiesFollowing are the major agriculture allied activities.6.1. HorticultureHorticulture refers to the practice of growing and cultivating garden plants. Horticulture

    involves working in the field of plan, crop production, plant breeding and genetic

    engineering, plant biochemistry, plant physiology, and the storage, processing, and

    transportation of fruits, berries, nuts, vegetables, flowers, trees, shrubs, and turf. It helps

    in the improvement of crop yield, quality, nutritional value, and resistance to insects,

    diseases, and environmental stresses.

    Horticulture has 5 primary areas of study. These are: Floriculture: production and marketing of floral crops Landscape Horticulture: production, marketing and maintenance of landscape

    plants

    Olericulture: production and marketing of vegetables Pomology: production and marketing of fruits Post harvest Physiology: maintenance of quality and preventing spoilage of

    horticulture crops.

    6.2. PoultryPoultry is one of the fastest growing segments of the agricultural sector in India today.

    While the production of agricultural crops has been rising at a rate of 1.5 to 2 percent per

    annum, that of eggs and broilers has been rising at a rate of 8 to 10 percent per annum. As

    a result, India is now the world's fifth largest egg producer and the eighteenth largest

    producer of broilers. Country produced 46 billion eggs in 2005-06.

    Production of Egg, Broiler & Poultry, Meat in India18

    (2002)

    Egg Broiler Poultry, Meat

    Year (Million) (Million) (Thousand Tons)

    2002 35000 800 975

    18Source : Annual Report 2002-03, Ministry of Food Processing Industries

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    6.3. Dairy

    Milk and Dairy Products in India

    Production/Per Capita Availability of Milk in India

    Year Milk Production

    (Million Tonne)

    Per Capita Availability

    (gm./day)

    1950-51 17 124

    1991-92 55.7 178

    2001-02 84.4 225

    2006-07** 100 245

    Procurement of Milk by Co-operative Sector in India during the year 2005-06 was

    214 lakh Kg. which is close to 20% of total mil produced in the country.

    To know more about the operation flood please refer to the information given in the

    section of revolutions in India. The details about the cattle are given in animal husbandry

    section.

    Recent important news about the ban in the export of SMP and other milk product to cool

    the domestic prices must be kept in mind. Negotiations are on and ban may be lift by theend of Oct, 2007.

    6.4. SericultureIt is the rearing of silkworms for the production of raw silk. Although there are several

    commercial species olf silkworms,Bombyx mori is the most widely used and intensively

    studied. According to Chinese records, the discovery of silk production from B. mori

    occurred about 2,700 B.C. Today, China and Japan are the two main producers, together

    manufacturing more than 50% of the world production each year. The high cost of

    production in Japan presents bug opportunity for Indian silk. Indian silk is yet to achieve

    the reputation of high quality silk.

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    3 U R G X F W L R Q R I 5 D Z 6 L O N L Q , Q G L D

    W R

    , Q 7 R Q Q H

    < H D U 0 X O E H U U \ 7 D V D U ( U L 0 X J D 7 R W D O

    1 R W H , Q F O X G L Q J 1 R Q 0 X O E H U U \

    1 R W H 3 U R Y L V L R Q D O

    6.5. FishFish Production of Marine and Inland in India: Country produced 28 lakh tonnes marine

    and 37.5 lakh tonnes inland fishes (total 65.7 lakh tonnes) in 2005-06

    Pisciculture: It involves raising fish commercially in tanks or enclosures, usually for

    food. A facility that releases juvenile fish into the wild for recreational fishing or to

    supplement a species' natural numbers is generally referred to as a fish hatchery. Fish

    species raised by fish farms include salmon, catfish, tilapia, cod and others.

    Fish Production of Marine and Inland in

    India20

    (1991-1992 to 2005-2006)

    (in lakh Tones)Year Marine Inland Total

    1991-92 24.47 17.1 41.57

    2005-06 28.16 37.55 65.71

    6.6. Animal HusbandryAnimal Husbandry: Animal husbandry is the agricultural practice of breeding and raisinglivestock. Animal husbandry constitutes about 30% of the total agricultural output of the

    country.

    India has the largest livestock population of the world. It accounts for 60% of the worlds

    buffalo population and 15% of the cattle population. India has 27 indigenous breeds of

    cattle and 7 breeds of buffaloes. As a result of these efforts, India has become the largest

    196 R X U F H 0 L Q L V W U \ R I 7 H [ W L O H * R Y W R I , Q G L D

    20Source : Ministry of Agriculture, Govt. of India.

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    producer of milk in the world. Following table gives the details of Indian livestock as per

    the animal census conducted in 2003.

    Results of Livestock Census in India21

    -2003

    (Number in ' 000)

    Category Rural Urban Total

    Total cattle 175651 9530 185181

    Total buffaloes 91930 5993 97922

    Total yaks 60 4 65

    Total Bovine 267888 15557.4 283446

    Total Sheep 57992 3478 61469

    Total Goats 117479 6878 124358

    Total horses & ponies 680 71 751

    Total camels 618 14 632

    Total Livestock1 456768 28233.5 485002

    Total Poultry 449139 39873 489012

    You know: Rural India buys--------------------

    46% of soft drinks sold49% of motor cycles59% of cigarettes18 million TV sets are in rural IndiaOf 2 million BSNL mobile connections,50 % are in small towns/villages11% of rural women use lipstick

    Source: MART

    21Source : Ministry of Agriculture, Govt. of India.

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    7. Land reformsHistorical perspective-

    Under the British rule, there were three types of land tenure systems in India.

    i. Zamindari- This system was introduced by Lord Cornwallis in Bengal in 1973.Under this system, there used to be number of intermediaries between the

    Zamindars and the actual tillers of the soil. The system took were various forms

    such as Zamindari, Jagirdari, Inamdari, etc. In many cases revenue collectors

    were raised to the status of landowners. In this system, tillers of the soil wereexploited by way of exorbitant rents. There were no incentives for them to

    improve the land or to use better cultivation practices. There were many other

    social evils of the system. It is said that the British introduced Zamindari system

    to achieve two objectives. First, it helped in regular collection of land revenue

    from a few persons i.e. Zamindars. Secondly, it created a class of people who

    would remain loyal to the British ruler in the country.

    ii. Mahalwari: under this system, the village communities held the village lands jointly, the members of which were jointly and severally responsible for the

    payment of land revenue. Land revenue was fixed for the whole village and the

    village headman (Lumberdar) collected it for which he received Panchatra i.e. 5per cent as commission.

    iii. Rayatwari: Sir Thomas Munro first in Madras state and then in Bombay Stateintroduced it. In this system, there was a direct relationship between Government

    and the tenant or Rayat i.e. individual landholder. Every registered holder was

    recognized as its proprietor and he could sell or transfer the land. He was assured

    of permanent tenure as long as he paid the land revenue. The landholder was also

    allowed to sublet his land. It was a better system as compared to Zamindari or

    Mahalwari and similar other forms of tenure.

    Of these three systems, the Zamindari system was the most widely prevalent and had

    an influence on the other two systems also. There was no proper revenue record under

    the British rule and the situation was like that even at the time of independence.

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    Agricultural legislation:

    During the post independence period, the agricultural legislation was of four types:

    1. Abolition of intermediaries: The intermediary system included various types ofinterests between the owner and the cultivator. These intermediary interests

    lacked enthusiasm in the development of agriculture through sustained

    investment. This resulted in the stagnation of agriculture. Due to this reason, the

    state formulated legislation for the abolition of such tenures by 1955. The

    implementation of these measures has been completed all over India.

    2. Tenancy reforms: The major part of the tenurial system in India was Rayatwari,with no intermediary between the state and the actual holder. However, in this

    system also some tenancy prevailed and the lands were leased out to the actualcultivators. This situation also called for legislation for the protection of the

    interests of the tenants. These measures were:

    Security of tenure. Eviction of the tenant cannot take place Fixation of rent, which was one fifth to one sixth of the gross produce. Right to purchase land3. Ceiling on land holdings: The redistribution of agricultural land in rural areas was

    accepted as a measure for securing social justice. To enable surplus land to be

    distributed, legislative measures were passed in almost all the states to restrict thesize of agricultural holdings. It was decided that on the completion of

    implementation of this legislation, the surplus land would be distributed among

    the landless farmers.

    4. Bhoodan and Gramdan Act: The Bhoodan movement started in early 1950s andspread all over the country. The purpose of the act was to collect donations of

    land for the distribution among the landless. In all 18 lakh hectares of land were

    collected under this act in various states.

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    8. NGOs22India has Long tradition of voluntarism and people with some beliefs and notions havestarted their own initiative to contribute to the society and thus formed Non Government

    Organizations. Presently we see the growing influence of NGOs in development. They

    are recognized by the State and global agencies of the role of Civil Society.

    Definition of an NGO is difficult due to diverse and changing forms and purposes not a

    very well structured. It is an organization in civil society which is purposeful and role

    bound. It works for public cause with altruism and voluntary basis. For example,

    Philanthropic Organizations and Public Trusts and Societies.

    Now there is a need to dwell further into the cause of these NGOs. The three Actors

    (Sectors) of Development:

    State: This is mandated by Social Contract (Constitution) and social welfare andbenevolency are the driving force. The state works through Govt. and bureaucracy for

    development initiatives.

    Market: The market consists of Corporates / Business entities who contribute financially

    and with their influence. They work on demand driven basis for profit they are likely to

    earn.

    Civil Society:

    The civil society consist of individuals, households, communities, organisations (formal

    and informal), social movements who work on the principles of altruism, reciprocation

    & voluntarism. Civil Society is called Third /Voluntary sector for the same reason. The

    role of Civil Society for development emerges in the context of failure of State and

    market for development.

    Goals / Objectives of an NGO

    Their objective is to take care of poor and destitute and attain sustainable and equitable

    development. The NGOs mobilize people and create awareness. The poor feel

    empowered when they get choices and an NGO helps in the same strengthen the civil

    society. The NGOs like MYRADA, Bangalore influence developmental agenda and

    approach (locally and globally).

    To achieve the desired goals an NGO does the following activities:

    Relief/ Rehabilitation Provide Services (Education, health etc) Livelihood development(IGP,Training, etc) Mobilise and organise poor Build peoples institutions

    22Source: NGO expert Shikha Thaman, IRMAN

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    Create Awareness/ Public advocacy Build models of development for replication Support other NGOs thru training/networkin

    What exactly makes an NGO or sail through opposition and fund scarcity? The answer

    lies in the strength of an NGO which is dedicated to the cause of development. The

    people of this organization exhibit high levels of commitment / motivation towards their

    mission. Moreover an NGO has flexible /informal methods which give the members full

    freedom to work in the way they are comfortable and also the way they are convinced to

    achieve the goal. The organization encourages Innovative ideas and is also cost efficient.

    They have the ability to reachout to poor & needy and hence are very effective. They

    promote participatory approach which makes the beneficiaries experience ownership forthe programme being carried out. They also address the problem of state and market

    failure for the poor due to which they are always in demand.

    NGOs in World

    Name of

    NGO

    Establishment

    year

    Important

    Persons

    Area of Operations

    CRY Child

    Rights andYou

    America

    (formerly

    Child Relief

    and You)

    Established in

    the US in2002.

    Shefali

    Sunderlal(President)

    Srivatsan

    Rajan

    (Honorary

    Director &

    Treasurer)

    & 5 < Z R U N V

    W R Z D U G V

    U H V W R U L Q J E D V L F

    U L J K W V W R

    X Q G H U S U L Y L O H J H G

    F K L O G U H Q

    H V S H F L D O O \

    , Q G L D Q

    The

    International

    Red Cross

    and Red

    Crescent

    Movement

    Founded in

    1863 in

    Geneva,

    Switzerland.

    Key

    persons

    Henry

    Dunant

    and Henry

    Davison

    Its mission is to protect human life and health

    Action aid Established in

    1972

    To alleviate poverty and improve quality of life.

    Amnesty

    International

    Established in

    1961,

    headquarter-

    Protection of human rights.

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    london.

    CARE

    International

    Established in

    1946,headqurter

    Brussel,

    Belgium.

    Aiming to relieve human suffering, to provide

    economic opportunity, and and to build sustainedcapacity for self-help.

    NGOs In India

    Name of NGO Establishment year Important Persons Area of Operations

    Cancer Patients

    Aid Association

    (CPAA)

    1969, Founder Chairman,

    Mr. Y.K. Sapru,

    Siloo Jasdanwalla

    Cancer

    Self Employed

    women association

    (SEWA)

    SEWA is a trade

    union registered in

    1972

    Founders- Ela

    Bhatt, Arvind Buch

    Poor womens growth.

    Child AidFoundation (CAF)

    July 1st, 1993. The founder anddirector Dr. A.

    Goswami (adopted

    Indian name)

    Children's aid and care.

    VARHAD Founded in the

    year 2001 in

    Amravati,

    Maharashtra

    (India).

    Founder-Mr.

    Ravindra Bhaurao

    Vaidya.

    Development of Women

    & Child Prisoners

    Prayas Founded in

    September 1999.

    Founders-Tarun

    Talwar and

    Sandeep Tandon

    A non-profit organization

    in USA to promote and

    support educational and

    developmental efforts in

    India.

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    HelpAge India Formed in 1978 Founder- Mr. Cecil

    Jackson Cole,

    founder member ofHelp the Aged in

    United Kingdom

    Organization working for

    Elder Care in India

    Centre for

    Health Education,

    Training and

    Nutrition

    Awareness

    (CHETNA)

    Formed in 1980 Chairpersons-Dr.

    Sharada Jain,

    Director Dr.Dileep

    Mavlankar

    Nutrition, health,

    education and

    development of society.

    Deepalaya Started in July 16,

    1979.

    - This orgn is for

    Economically and sociallydeprived, the physically

    and mentally challenged

    children.

    Navjyoti Established in 1987 Founder- Kiran

    Bedi

    This orgn deals with drug

    addicts.

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    9. Development schemes and indicatorsSome Important Indicators of Social Development

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    Table 8: India and Comparator Countries

    Poverty projections for 2006-07

    Urban: 5 crore (15% of urban population)

    Rural: 17 crore (21% of rural population)

    Total: 22 crore (19% of rural population)

    9.1. HDI index

    Population (m) 1,071

    Per-capita GDP (PPP US$) 2,892

    HDI ranking (/177) 127

    Life expectancy (years) 63.3

    Combined gross enrolment (%) 60

    % Population under $2 per day 79.9Internet users (per 1000) 17

    Cellular subscribers (per 1000) 25

    Source: UNDP Human Development Report 2005

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    9.2. IRDP

    O Launched in 1980O A Credit-linked-self employment programO Assists the identified Rural poor households to augment their income & help them

    cross poverty lineO For Income generating activities in primary, secondary and tertiary sectors of

    rural economy.O Assistance through

    O Subsidy by governmentO Term credit advanced by financial institutions commercial banks, RRBs,

    Cooperative banksO Implemented through DRDA (A Broad based representative body for guidance &

    directions for program implementation)

    9.3. Self Employment programs

    Providing and Generating Employment is a Major Approach to Poverty Alleviation Lack of sustained employment is a major cause of Poverty, both Chronic as well as

    Transient

    Chronic Poverty: Household suffering poverty on a long-term basis due to continueddeprivation (asset/skill/income/ employment) and failure of policies especially based

    on trickle down approach

    Transitory Poverty: Household momentarily falling into poverty or povertyworsening due to sudden fall in income and employment for reasons like natural

    calamities, sickness, etc.

    It is essential that both types of poverty are taken care of, as they can be mutuallyreinforcing.

    Provision of Employment can be useful in tackling poverty for certain categories ofpoor (those capable of taking up employment)

    Employment Programmes are designed under the Direct Attack strategy to provideemployment to the poor Two categories of Employment Programmes meant broadly to take care of two typesof poverty:

    - Self-employment programmes for Chronic Poverty

    - Wage-employment programmes for Transient Poverty

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    9.4. Wage Employment programs

    Large number of wage-employment program implemented, FWP, RLGEP, NREP, JRY,JGSY, SGRY, EGS, NFWP, NREGA.Rationale behind using wage employment for poverty elevation is that

    Need for direct employment generation for tackling poverty chronic andtransient

    Inability of self-employment program to tackle transient poverty Very poor cannot take advantage of self employment program Limited impact of self-employment program Need for multi-pronged strategy for poverty alleviation.

    9.5. Education

    Our country has compulsory and free education for all children up to the age of 14 (Art.

    45, Directive Principle). The Compulsory Education Acts has been passed by many states

    to make primary education compulsory. The policy has also been enforcing education is

    the National Policy on Education (1986/92) and now the Universal Elementary

    Education (6-14 years)has been made compulsory. The government has targeted to spend

    6% of GDP on education.

    Advantages of Self-Employment Helpful to overcome failure of

    trickle-down

    Occupational mobility for poor Make poor entrepreneurs Help poor to be self-reliant Promote Diversification in rural

    areas

    Disadvantages of Self-Employment

    Poor may lack skill and entrepreneurialabilities

    Not suited for tackling transient poverty Risk to be borne by poor Problems in selecting poor / target group Requires organized/sustained efforts to

    develop micro-entrepreneurial activities

    on a large scale

    Failure to provide integrated servicesmay lead to failure of activities

    Requires sustained growth in demand fornon-farm activities of the Self-employed

    people

    Competition from organised sector forthe poor

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    After the constitutional amendment Education has become a Fundamental Right

    (2002). The state will endeavor to provide education. The Right to Education Bill 2005 in

    Parliament will give effect to the Constitutional Amendment.

    There have been many interventions like Operation Black Board (1987): To provide

    infrastructure , additional teachers and teaching materials, District Primary Education

    Program (DPEP): (1994): Universalization of Education in low female literacy districts,

    National Literacy Mission (1988):To attain literacy level of 75% , Adult literacy (15-35

    group),Mahila Samakya ( Focus on Women through group approach).Sarva Shiksha

    Abhiyan (2001) is currently running all over the country where the target to put all

    Children in schools by 2005. The Mid Day Meal Scheme (2004) is universalised in all

    public schools in the country which has drawn a lot of children to schools.

    Following table shows the census data about the literacy in India. Recent data is based on

    the sample survey conducted by the nation. They are estimates not the exact values. The

    last sample survey reports that literacy rate in india during 2007 was close to 75%.

    Expenditure: (Centre and States)

    Year Male Female Total

    Rural 19.02 4.87 12.10

    Urban 45.60 22.33 34.59

    1951

    Total 27.16 8.86 18.33

    Rural 71.40 46.70 59.40

    Urban 86.70 73.20 80.30

    2001

    Total 75.85 54.16 65.38

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    % to GDP (Norm 6%)

    1950-51 1.2%

    1989-90 3.8%

    1997-98 3.8%

    2004-05 3.5%

    The target was to raise expenditure in education to 6% of total budgetary expenditure, but

    it was still to be achieved. When comparing the literacy rate with other countries we find

    that, states, 19.8% of men and 41.1% of women were not literate as of 2006.

    As per the 2001 India census, India's national literacy is only 65.2 percent. Literacy drive

    is spreading slowly to other states. India's youth (age 15 to 24) literacy rate was 76.4%

    between 2000 and 2004. At current rates India will take no less than 20 years for a

    literacy of 95%. Literacy in India is not homogeneous; some states in India have more

    impressive literacy rates than others. Kerala, a south-Indian state widely recognized as

    the well-educated state in India, recorded an impressive 90.92% literacy rate in 2001. On

    the other hand the north-Indian state of Bihar lags behind with 47.53%. India's adult

    literacy rates (61.3% in 2002), is just a little better compared to other nations in South

    Asia except Sri Lanka's 92%, with Nepal next at 44%, Pakistan at 50-54% and

    Bangladesh the lowest at 43.1% Many Indians have argued that illiteracy, especially in

    the rural areas, gives undue advantage to contemporary politicians, who can keep on

    neglecting real issues of socio-economic development, and continue with corruption.

    9.6. Health

    As defined by WHO Health is a state of not mere absence of diseases but a state of

    complete physical mental and social well-being.Indias Health Policy asks for Health for all by 2000 AD which is made possible by

    making primary health care universally accessible and affordable. The expected value of

    IMR (Infant mortality rate) is less than 60 & Life expectancy is 64 Years. The National

    Health Policy- 2002 has the objectives to eradicate/Control Major Diseases by 2015

    and make IMR to

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    Health Status / Progress

    1951 2003/04

    Life expectancy 32.1 65

    Death rate(per 1000) 27 8.0

    IMR (1000 Births) 146 60

    Doctors (Modern)

    (Lakh)

    0.62 6.25

    Beds (lakh) 1.18 9.14

    Dispensaries/Hospitals 9209 38,031

    Government has introduced National Rural Health Mission (NRHM)( 2005)to improve

    the availability and access to health delivery and care by increased allocation in 18 less

    developed states and increase Public Health Spending to 2-3 % of GDP. They aim to

    strengthen Rural Hospitals; (one CHC with 30-50 beds / lakh for curative purpose) and

    create accredited Social Health Activist in the villages (ASHA) along with formation of

    Village health and sanitation committee. Despite the entire rosy picture there are

    problems of Health Sector like the health Standards below norm and there has been a

    rise of non-communicable and other diseases. This is due to poor state of PHC

    System and low Public Health Expenditure which is (1.3 % of GDP) only.

    10.Micro finance

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    is a term for the practice of providing financial services, such as microcredit, micro-

    savings or micro-insurance to poor people. By helping them to accumulate usably large

    sums of money, this expands their choices and reduces the risks they face. As suggested

    by the name, most transactions involve small amounts of money, frequently less than Rs

    10000.

    Microfinance is the latest buzzword in the world of banking and finance. Operating at the

    bottom of pyramid, it has challenged and changed the way banking and financial services

    have been delivered since the onset of capitalism. I would call it the banking of east. It

    has spread fast during the last decade. The number of customer world wide reached to

    100 million23

    in 2006. In India this numbers reached to 20 million24

    . The potential isimmense as the number of poor who wanted and needed the microfinance services are

    estimated to be over 600 million. Microfinance came into international limelight when

    last years Nobel Prize for Peace was awarded to Mohammad Younus of Grameen Bank

    of Bangladesh. The Grameen model of micro credit is a proven model. It has been

    successfully replicated in India and around the world. In India, Share Micro-Finance

    limited, Spandana, Bandhan, Cashpor, SKS, SKRDP, BASIX are major microfinance

    institutions operating mainly in rural areas. The un-served market is vast and a huge

    opportunity for growth is present in both the rural & urban segments. The reach of

    microfinance was marginal in the rural areas but virtually non-existent in the urban.

    The microfinance in Asia was the brain child of Mohammad Younus the founder of

    Grameen Bank. It started as small scale experiment in the villages adjacent to Chittagong

    University where he was teaching economics. Continuous experiment and refinement

    resulted into a model which in microfinance parlance called Grameen Model.

    11.Cooperatives

    23 http://www.unitus.com/sections/poverty/poverty_mf_main.asp24 (http://www.uncdf.org/english/microfinance/pubs/newsletter/pages/2005_06/news_india.php)One study shows that more than 80,000 customer can make a rural microfinance institution viable. How many neededto make an urban one?

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    PACS are producers agriculture cooperative societies. These are lowest level

    cooperative societies operating in almost all the states. There purpose is to distribute theagriculture input like fertilizers and seeds to the farmers. In many states they are largely

    defunct and highly politicized.

    e. National Cooperative Union of India (NCUI)Industries have apex body like CII or ASOCHAM; similarly NCUI is the Apex

    Cooperative Organization in India which represents all the segments of Indian

    Cooperatives. Its objectives are to promote and develop the cooperative movement in

    India. It was established in 1929 as All India Cooperative Institutes and renamed to

    National Cooperative Union of India in 1961

    12.Retail revolution and farmer

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    Industry Evolution

    S Traditionally retailing in India can be traced to the emergence of the neighborhoodKirana stores catering to the convenience of the consumers. The era of government

    support for rural retail: Indigenous franchise model of store chains run by Khadi &

    Village Industries Commission

    The decade of 1980s experienced slow change as India began to open up economy. Textiles sector with companies like Bombay Dyeing, Raymond's, S Kumar's and

    Grasim first saw the emergence of retail chains

    Later Titan successfully created an organized retailing concept and established aseries of showrooms for its premium watches

    The latter half of the 1990s saw a fresh wave of entrants with a shift fromManufactures to Pure Retailers.

    For e.g. Food World, Subhiksha and Nilgiris in food and FMCG; Planet M and MusicWorld in music; Crossword and Fountainhead in books.

    o Post 1995 onwards saw an emergence of shopping centers, mainly in urban areas, withfacilities like car parking, it targeted to provide a complete destination experience for

    all segments of society

    Emergence of hyper and super markets trying to provide customer with 3 Vs - Value,Variety and Volume

    Expanding target consumer segment: The Sachet revolution - example of reaching tothe bottom of the pyramid.

    Retailing formats in India

    a. Malls: The largest form of organized retailing today. Located mainly in metrocities, in proximity to urban outskirts. Ranges from 60,000 sq ft to 7,00,000 sq ft

    and above. They lend an ideal shopping experience with an amalgamation of

    product, service and entertainment; all under a common roof. Examples include

    Shoppers Stop, Piramyd, Pantaloon.

    b. Department Stores: Departmental Stores are expected to take over the apparelbusiness from exclusive brand showrooms. Among these, the biggest success is K

    Raheja's Shoppers Stop, which started in Mumbai and now has more than sevenlarge stores (over 30,000 sq. ft) across India and even has its own in store brand

    for clothes called Stop!.

    c. Specialty Stores: Chains such as the Bangalore based Kids Kemp, the Mumbaibooks retailer Crossword, RPG's Music World and the Times Group's music chain

    Planet M, are focusing on specific market segments and have established

    themselves strongly in their sectors.

    d. Hypermarts/Supermarkets: Large self service outlets, catering to variedshopper needs are termed as Supermarkets. These are located in or near

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    residential high streets. These stores today contribute to 30% of all food &

    grocery organized retail sales. Super Markets can further be classified in to mini

    supermarkets typically 1,000 sq ft to 2,000 sq ft and large supermarkets rangingfrom of 3,500 sq ft to 5,000 sq ft. having a strong focus on food & grocery and

    personal sales.

    e. Discount Stores: As the name suggests, discount stores or factory outlets, offerdiscounts on the MRP through selling in bulk reaching economies of scale or

    excess stock left over at the season. The product category can range from a

    variety of perishable/ non perishable goods

    In this rapidly evolving industry, every day new formats are coming like Dollar store,

    Convenient store etc. Major retailers with their market share are given below.

    13.ITC e-Choupal

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    With over US$ 2 billion sales, ITC Limited is one of India's leading companies.

    Traditionally a tobacco and cigarette producer, it has grown into a conglomerate dealing

    in hotels, packaging, agribusiness, information technology, and fast moving consumergoods (FMCGs). Its diversification into consumer goods includes recent entry into the

    garment, prepared food, greeting card, gift and matchbox industries.

    The US$ 155 million International Business Division (IBD) of ITC's Agri Business

    segment was created to market India's agricultural produce internationally. This division

    also sources agricultural raw material for its domestic FMCG business (e.g. branded

    wheat flour, rice etc). Aiming to integrate more closely with its rural suppliers, while also

    developing new markets for its own and third-party goods, ITC began deploying its e-

    Choupal network in early 2000 through its International Business Division.

    Business model

    Its business model centers around the deployment of a network of Internet-connected

    kiosks, known as e-Choupals, throughout agricultural areas in India. An e-Choupal is a

    high-tech version of the traditional "choupal," or "village gathering place" in Hindi,

    where farmers are provided with the latest weather reports, local and international

    produce prices, and farming best practices. Costing rupee 1-2.5 lakh each to set up, they

    also serve as procurement and purchase points, allowing farmers not only to sell their

    produce to ITC, but also to buy agricultural inputs and consumer goods for daily

    household use.

    Each e-Choupal is managed by an ITC-appointed "Sanchalak", a respected farmer of the

    community who takes a public oath of office upon accepting the position. While ITC

    covers equipment, the day-to-day operating costs, which consist primarily of electricity

    and Internet connection charges, are covered by the e-Choupal Sanchalak.

    .

    Marketing channel prior to e-choupal

    The figures in the bracket are the margins at different stages.

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    Mandi operations pre- e-Choupal operations

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    The mandi was inefficient and both for the farmers as well as the ITC. The middlemen

    were the people who were cornering most of the profit.

    Inefficiencies were in all the operations right from the inbound logistics to final payment

    of the farmer and outbound supply to the ITC. To create the win-win solution for both the

    following value chain was developed.

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    WTO Fact File

    Location: Geneva, SwitzerlandEstablished: 1 January 1995

    Created by: Uruguay Round negotiations (1986-94)

    Membership: 149 countries (on 11 December 2005) (Saudi Arabia is the last member)

    Budget: 175 million Swiss francs for 2006

    Secretariat staff: 635

    Head: Pascal Lamy (Director-General)

    Functions:

    Administering WTO trade agreements

    Forum for trade negotiations Handling trade disputes

    Monitoring national trade policies

    Technical assistance and training for developing countries

    Cooperation with other international organizations

    WTO & Agriculture: The WTO Agriculture Agreement was negotiated in the 198694

    Uruguay Round and is a significant first step towards fairer competition and a less

    distorted sector. It includes specific commitments by WTO member governments to

    improve market access and reduce trade-distorting subsidies in agriculture. These

    commitments are being implemented over a six-year period (10 years for developing

    countries) that began in 1995. Participants have agreed to initiate negotiations for

    continuing the reform process one year before the end of the implementation period, i.e.

    by the end of 1999. These talks have now been incorporated into the broader negotiating

    agenda set at the 2001 Ministerial Conference in Doha, Qatar.

    The original GATT did apply to agricultural trade, but it contained loopholes. For

    example, it allowed countries to use some non-tariff measures such as import quotas, and

    to subsidize. Agricultural trade became highly distorted, especially with the use of export

    subsidies, which would not normally have been allowed for industrial products. The

    Uruguay Round produced the first multilateral agreement dedicated to the sector. It was a

    significant first step towards order, fair competition and a less distorted sector. It was

    implemented over a six-year period (and is still being implemented by developing

    countries under their 10-year period) that began in 1995. The Uruguay Round agreement

    included a commitment to continue the reform through new negotiations. These were

    launched in 2000, as required by the Agriculture Agreement.

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    15.Important InstitutionsImportant Institutions

    NABARD National Bank for Agriculture and Rural

    Development. NABARD is formed through

    the Act 61 of 1981and came into existence

    on 12 July 1982. Dr. Y S P Thorat is

    presentChairman of NABARDNAFED National Agricultural Cooperative

    Marketing Federation of India Ltd.

    (NAFED) was established on the

    auspicious day of Gandhi Jayanti on 2nd

    October 1958. Ajit Kumar Singh is

    chairman of NAFED

    ICAR Indian Council of Agricultural Research

    Dr. Mangala Rai-Director General.

    GCMMF Gujarat Cooperative Milk Marketing

    Federation. Chairman of GCMMF is

    Mrs. Parthi Bhatol, MD is Mr. Vyas

    TRIFED Tribal Co-operative Marketing

    Development Federation of India Ltd.

    For interested readers following documents are freely available on internet. This is most

    authenticated data and updated as per the end of tenth plan, that is, year 2006-07.

    1. http://planningcommission.nic.in/plans/planrel/fiveyr/10th/volume2/v2_ch5_1.pdf(for detailed agriculture data and analysis)

    2. http://planningcommission.nic.in/plans/planrel/fiveyr/welcome.html (forevery parameter of Indian Economy)

    3. http://planningcommission.nic.in/plans/planrel/fiveyr/10th/volume1/v1_ch2.pdf(for macro economic indicators of the economy