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CITY OF KIRKLAND City Manager's Office 123 Fifth Avenue, Kirkland, WA 98033 425.587.3001 www.kirklandwa.gov MEMORANDUM To: Kurt Triplett, City Manager From: Ellen Miller-Wolfe, Economic Development Manager Philly Hoshko, Special Projects Coordinator Date: September 8, 2017 Subject: Tourism Development Committee Funding Recommendations RECOMMENDATION: The Tourism Development Committee (TDC), which functions as Kirkland’s Lodging Tax Advisory Committee (LTAC), recommends that the outside organizations below receive funding for expenses related to 2018 programs and events at the levels specified below. By approving this item as part of the consent calendar the Council is authorizing the funding allocations at the recommended level. BACKGROUND: For 2018, the TDC budgeted $60,000 for outside agency funding. Kirkland Tourism Staff sent out applications for funding in June, 2017 and received 20 applications for funding totaling $217,140.00. TDC met on August 30, 2017 to hear presentations from the applicants. On September 7, 2017 it met again to make the funding recommendation to City Council. Members rated the applications individually on a number scale based on criteria outlined in the application: Tourist Attraction and Marketing – 50 points: The extent the event/program demonstrates the ability to attract visitors from 50 miles or more away and generate overnight stays. Project Scope – 20 points: The extent the event/program improves the City’s overall image by providing a positive visitor experience and/or promoting the area’s existing attractions including the Kirkland Waterfront and Cross Kirkland Corridor. Economic Impact – 10 points: The extent the event/program will generate a positive economic impact by increasing visitor expenditures in Kirkland. Project Success and Sustainability - 10 points: The extent the applicant has a track record in implementing a successful event/program including contract and permit compliance. The ability of the event to secure additional funding sources beyond City of Kirkland tourism funding. Community Collaboration – 10 points: The extent the applicant partners and collaborates with other Kirkland events and organizations in leveraging resources and marketing efforts. Council Meeting: 10/03/2017 Agenda: Other Business Item #: 8. h. (1).

Transcript of CITY OF KIRKLAND City Manager's Office 123 Fifth Avenue ...Council/...CITY OF KIRKLAND City...

Page 1: CITY OF KIRKLAND City Manager's Office 123 Fifth Avenue ...Council/...CITY OF KIRKLAND City Manager's Office 123 Fifth Avenue, Kirkland, WA 98033 425.587.3001 ... Kirkland Artist Studio

CITY OF KIRKLAND City Manager's Office 123 Fifth Avenue, Kirkland, WA 98033 425.587.3001 www.kirklandwa.gov

MEMORANDUM To: Kurt Triplett, City Manager From: Ellen Miller-Wolfe, Economic Development Manager Philly Hoshko, Special Projects Coordinator Date: September 8, 2017 Subject: Tourism Development Committee Funding Recommendations RECOMMENDATION: The Tourism Development Committee (TDC), which functions as Kirkland’s Lodging Tax Advisory Committee (LTAC), recommends that the outside organizations below receive funding for expenses related to 2018 programs and events at the levels specified below. By approving this item as part of the consent calendar the Council is authorizing the funding allocations at the recommended level. BACKGROUND: For 2018, the TDC budgeted $60,000 for outside agency funding. Kirkland Tourism Staff sent out applications for funding in June, 2017 and received 20 applications for funding totaling $217,140.00. TDC met on August 30, 2017 to hear presentations from the applicants. On September 7, 2017 it met again to make the funding recommendation to City Council. Members rated the applications individually on a number scale based on criteria outlined in the application:

Tourist Attraction and Marketing – 50 points: The extent the event/program demonstrates the ability to attract visitors from 50 miles or more away and generate overnight stays.

Project Scope – 20 points: The extent the event/program improves the City’s overall image by providing a positive visitor experience and/or promoting the area’s existing attractions including the Kirkland Waterfront and Cross Kirkland Corridor.

Economic Impact – 10 points: The extent the event/program will generate a positive economic impact by increasing visitor expenditures in Kirkland.

Project Success and Sustainability - 10 points: The extent the applicant has a track record in implementing a successful event/program including contract and permit compliance. The ability of the event to secure additional funding sources beyond City of Kirkland tourism funding.

Community Collaboration – 10 points: The extent the applicant partners and collaborates with other Kirkland events and organizations in leveraging resources and marketing efforts.

Council Meeting: 10/03/2017 Agenda: Other Business Item #: 8. h. (1).

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Bonus Points

New Event – 15 points: New event/programs that have been in existence for less than three years qualify for up to 15 bonus points.

Shoulder Season Impact– 10 points: Events that take place in the shoulder season (October-April) qualify for up to 10 bonus points.

The scores were tabulated and the totals shared with the group. The Committee then determined levels of funding based on the scores, past funding levels and total budget. In their September 7, 2017 meeting the Tourism Development Committee voted unanimously to recommend the distribution of funds as listed below (Attachment A):

The state legislation requires that the City Council “may choose only recipients from the list of candidates and recommended amounts provided by the local lodging tax advisory committee” (Attachment B).The Council may choose to remove recipients from the list but cannot add any and cannot change funding amounts.

Event Organization

2017 Awarded

Amount

2018 Funding

Requested

2018 Approved

Amount

TDC

Score

Junior Softball World Series Little League Baseball, Inc/Jr

Softball World Series 9,000$ 10,000$ 9,000.00$ 550

Kirkland Oktoberfest Kirkland Events 4,500$ 22,000$ 5,000.00$ 521

Kirkland Uncorked Bold Hat Productions 5,000$ 15,000$ 5,000.00$ 501

Kirkland Winterfest and Tree Lighting Kirkland Downtown Association 3,000$ 8,000$ 4,500.00$ 497

Celebrate Kirkland 4th of July Kirkland Downtown Association 3,000$ 7,000$ 4,500.00$ 485

Kirkland Spring Beerfest & Sombrero Fun Run/RideKirkland Events -$ 7,500$ 2,500.00$ 482

Kirkland Summerfest Kirkland Downtown Association 5,000$ 8,000$ 5,000.00$ 475

7 Hills of Kirkland to End Homelessness Attain Housing 2,500$ 10,000$ 3,000.00$ 459

Kirkland Classic Car Show Kirkland Downtown Association 4,000$ 4,600$ 4,000.00$ 455

Kirkland Wine Walk Kirkland Downtown Association 3,000$ 3,000$ 3,000.00$ 429

SIFF Kirkland SIFF 7,500$ 10,000$ 5,000.00$ 428

In Concert for Cancer BrightStar Entertainment -$ 10,000$ 2,000.00$ 418

Kirkland Artist Studio Tour (KAST) Kirkland Arts Center 5,500$ 10,000$ 4,500.00$ 412

Kirkland Art Walk Kirkland Downtown Association -$ 3,000$ 1,000.00$ 375

Ellington’s “Such Sweet Thunder”* SRJO 1,000$ 3,000$ 1,000.00$ 363

StoryBook Theatre & Summer Teen Show Studio East 1,000$ 5,000$ 1,000.00$ 343

Kirkland Beautification Project Kirkland Downtown Association -$ 5,000$ -$ 275

Youth Rising Social Business Boot Camp Global Social Business Partners -$ 10,000$ -$ 272

Heads in Beds Marketing Sound Publishing -$ 60,040$ -$ 45

Visit Kirkland Chinese Delegation(WITHDREW) -$ 6,000$ -$ 40

TOTAL 54,000.00$ 217,140$ 60,000.00$

*2017 Seattle Repertory Jazz Orchestra Event was awarded $1K

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City of Kirkland

Tourism Development Committee (TDC) Special Meeting Minutes

September 7, 2017 9am-11am

Kirkland City Hall – Norkirk Room

Present: Jac Cooper, Lori Goldfarb, Troy Longwith, Michelle Quisenberry, Sue Rosenfield, Philly Marsh

(staff) Ellen Miller-Wolfe (staff)

Absent: Toby Nixon (Chair), Ardene Skraban,

Welcome: Meeting came to order at 9:04am. Minutes from April 6 and May 4 2017 were approved. (Jac

moved, Troy seconded, unanimous)

Funding Discussion Recommendation:

The committee ranked the events independently and scores were tallied and sorted. The committed

took into consideration total score, previous year’s funding, and total budget in making the below

recommendation.

The committee approved the funding recommendations as stated below (Michelle moved, Troy

seconded, unanimous)

Attachment A

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Meeting Adjourned at 10:13pm

Minutes Approved by Philly Marsh

Event Organization

2017 Awarded

Amount

2018 Funding

Requested

2018 Approved

Amount

TDC

Score

Junior Softball World Series Little League Baseball, Inc/Jr

Softball World Series 9,000$ 10,000$ 9,000.00$ 550

Kirkland Oktoberfest Kirkland Events 4,500$ 22,000$ 5,000.00$ 521

Kirkland Uncorked Bold Hat Productions 5,000$ 15,000$ 5,000.00$ 501

Kirkland Winterfest and Tree Lighting Kirkland Downtown Association 3,000$ 8,000$ 4,500.00$ 497

Celebrate Kirkland 4th of July Kirkland Downtown Association 3,000$ 7,000$ 4,500.00$ 485

Kirkland Spring Beerfest & Sombrero Fun Run/RideKirkland Events -$ 7,500$ 2,500.00$ 482

Kirkland Summerfest Kirkland Downtown Association 5,000$ 8,000$ 5,000.00$ 475

7 Hills of Kirkland to End Homelessness Attain Housing 2,500$ 10,000$ 3,000.00$ 459

Kirkland Classic Car Show Kirkland Downtown Association 4,000$ 4,600$ 4,000.00$ 455

Kirkland Wine Walk Kirkland Downtown Association 3,000$ 3,000$ 3,000.00$ 429

SIFF Kirkland SIFF 7,500$ 10,000$ 5,000.00$ 428

In Concert for Cancer BrightStar Entertainment -$ 10,000$ 2,000.00$ 418

Kirkland Artist Studio Tour (KAST) Kirkland Arts Center 5,500$ 10,000$ 4,500.00$ 412

Kirkland Art Walk Kirkland Downtown Association -$ 3,000$ 1,000.00$ 375

Ellington’s “Such Sweet Thunder”* SRJO 1,000$ 3,000$ 1,000.00$ 363

StoryBook Theatre & Summer Teen Show Studio East 1,000$ 5,000$ 1,000.00$ 343

Kirkland Beautification Project Kirkland Downtown Association -$ 5,000$ -$ 275

Youth Rising Social Business Boot Camp Global Social Business Partners -$ 10,000$ -$ 272

Heads in Beds Marketing Sound Publishing -$ 60,040$ -$ 45

Visit Kirkland Chinese Delegation(WITHDREW) -$ 6,000$ -$ 40

TOTAL 54,000.00$ 217,140$ 60,000.00$

*2017 Seattle Repertory Jazz Orchestra Event was awarded $1K

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67.28.181567.28.1815 << 67.28.1816 >> << 67.28.1816 >> 67.28.181767.28.1817

(1) Lodging tax revenues under this chapter may be used, directly by any municipality (1) Lodging tax revenues under this chapter may be used, directly by any municipality or indirectly through a convention and visitors bureau or destination marketing or indirectly through a convention and visitors bureau or destination marketing organization for:organization for:

(a) Tourism marketing; (a) Tourism marketing;

(b) The marketing and operations of special events and festivals designed to attract (b) The marketing and operations of special events and festivals designed to attract tourists;tourists;

(c) Supporting the operations and capital expenditures of tourism-related facilities (c) Supporting the operations and capital expenditures of tourism-related facilities owned or operated by a municipality or a public facilities district created under owned or operated by a municipality or a public facilities district created under chapters chapters 35.5735.57 and and 36.10036.100 RCW; orRCW; or

(d) Supporting the operations of tourism-related facilities owned or operated by (d) Supporting the operations of tourism-related facilities owned or operated by nonprofit organizations described under 26 U.S.C. Sec. 501(c)(3) and 26 U.S.C. Sec. nonprofit organizations described under 26 U.S.C. Sec. 501(c)(3) and 26 U.S.C. Sec. 501(c)(6) of the internal revenue code of 1986, as amended.501(c)(6) of the internal revenue code of 1986, as amended.

(2)(a) Except as provided in (b) of this subsection, applicants applying for use of (2)(a) Except as provided in (b) of this subsection, applicants applying for use of revenues in this chapter must provide the municipality to which they are applying revenues in this chapter must provide the municipality to which they are applying estimates of how any moneys received will result in increases in the number of people estimates of how any moneys received will result in increases in the number of people traveling for business or pleasure on a trip:traveling for business or pleasure on a trip:

(i) Away from their place of residence or business and staying overnight in paid (i) Away from their place of residence or business and staying overnight in paid accommodations;accommodations;

(ii) To a place fifty miles or more one way from their place of residence or business (ii) To a place fifty miles or more one way from their place of residence or business for the day or staying overnight; orfor the day or staying overnight; or

(iii) From another country or state outside of their place of residence or their (iii) From another country or state outside of their place of residence or their business.business.

(b)(i) In a municipality with a population of five thousand or more, applicants (b)(i) In a municipality with a population of five thousand or more, applicants applying for use of revenues in this chapter must submit their applications and applying for use of revenues in this chapter must submit their applications and estimates described under (a) of this subsection to the local lodging tax advisory estimates described under (a) of this subsection to the local lodging tax advisory committee.committee.

(ii) The local lodging tax advisory committee must select the candidates from (ii) The local lodging tax advisory committee must select the candidates from

RCW 67.28.1816RCW 67.28.1816

Lodging tax — Tourism promotion.Lodging tax — Tourism promotion.

Page 1 of 2RCW 67.28.1816: Lodging tax — Tourism promotion.

9/3/2015http://apps.leg.wa.gov/rcw/default.aspx?cite=67.28.1816

Attachment B

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amongst the applicants applying for use of revenues in this chapter and provide a list amongst the applicants applying for use of revenues in this chapter and provide a list of such candidates and recommended amounts of funding to the municipality for final of such candidates and recommended amounts of funding to the municipality for final determination. The municipality may choose only recipients from the list of candidates determination. The municipality may choose only recipients from the list of candidates and recommended amounts provided by the local lodging tax advisory committee.and recommended amounts provided by the local lodging tax advisory committee.

(c)(i) All recipients must submit a report to the municipality describing the actual (c)(i) All recipients must submit a report to the municipality describing the actual number of people traveling for business or pleasure on a trip:number of people traveling for business or pleasure on a trip:

(A) Away from their place of residence or business and staying overnight in paid (A) Away from their place of residence or business and staying overnight in paid accommodations;accommodations;

(B) To a place fifty miles or more one way from their place of residence or business (B) To a place fifty miles or more one way from their place of residence or business for the day or staying overnight; orfor the day or staying overnight; or

(C) From another country or state outside of their place of residence or their (C) From another country or state outside of their place of residence or their business. A municipality receiving a report must: Make such report available to the business. A municipality receiving a report must: Make such report available to the local legislative body and the public; and furnish copies of the report to the joint local legislative body and the public; and furnish copies of the report to the joint legislative audit and review committee and members of the local lodging tax advisory legislative audit and review committee and members of the local lodging tax advisory committee.committee.

(ii) The joint legislative audit and review committee must on a biennial basis report (ii) The joint legislative audit and review committee must on a biennial basis report to the economic development committees of the legislature on the use of lodging tax to the economic development committees of the legislature on the use of lodging tax revenues by municipalities. Reporting under this subsection must begin in calendar revenues by municipalities. Reporting under this subsection must begin in calendar year 2015.year 2015.

(d) This section does not apply to the revenues of any lodging tax authorized under (d) This section does not apply to the revenues of any lodging tax authorized under this chapter imposed by a county with a population of one million five hundred this chapter imposed by a county with a population of one million five hundred thousand or more.thousand or more.

[2013 c 196 § 1; 2008 c 28 § 1; 2007 c 497 § 2.][2013 c 196 § 1; 2008 c 28 § 1; 2007 c 497 § 2.]

Notes:Notes:

Effective date -- 2013 c 196:Effective date -- 2013 c 196: "This act is necessary for the immediate preservation of "This act is necessary for the immediate preservation of the public peace, health, or safety, or support of the state government and its existing public the public peace, health, or safety, or support of the state government and its existing public institutions, and takes effect July 1, 2013." [2013 c 196 § 3.]institutions, and takes effect July 1, 2013." [2013 c 196 § 3.]

Page 2 of 2RCW 67.28.1816: Lodging tax — Tourism promotion.

9/3/2015http://apps.leg.wa.gov/rcw/default.aspx?cite=67.28.1816