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Christine Kumar & Erik Alsgaard April 30, 2014 Slide 2 Posts with photos get 39% more interaction 53% more likes 104% more comments 84% more click-throughs Slide 3 Shorter posts are better posts Keep below 250 characters (not words) 60% more engagement In other words, dont write long posts any longer than this one, even though it goes on and on, or people will stop reading usually by rightaboutnow and then you will have lost your audience and what good is that, I ask you; what good is that?!? Slide 4 Use emoticons ;-) :D :P These get shared 33% more often They get Liked 57% more Slide 5 Engagement rates best =Thursday and Friday 18% higher, on average The less people want to be at work, the more they are on Facebook Determineusing Insightswhen is the best time to post For BWC, its between 8 p.m. and 9:30 p.m. Slide 6 Use questions Use words like should, would, which, who Avoid why and how questionspeople tend to avoid these (too much thinking involved) Slide 7 Many people Like a page so they can participate in a contest Bible quiz Favorite hymn Favorite Bible verse Slide 8 Can you think of others?