November, 2012

CloudPlatform & Portal

Business Manager Infrastructure-as-a-Service

Christian Ferber

Sr Systems Engineer Cloud Infrastructure

© 2012 Citrix

Mobile Workstyles Cloud Services

Any Device Any Cloud

© 2012 Citrix

Any Device Any Cloud

Mobile Workstyles Cloud Services

© 2012 Citrix

• First real, elastic and global Infrastructure cloud platform

• Cloud Services: ᵒ Elastic Compute Cloud (EC2)

Infrastructure as a Service ᵒ Simple Storage Service (S3)

Storage-as-a-Service

AWS sets standards for Public-Cloud-Computing

© 2012 Citrix Citrix Confidential - Do Not Distribute

Server Virtualization++ Cloud

Built for traditional enterprise apps & client-

server compute

• Enterprise arch for 100s of hosts

• Scale-up (server clusters)

• Apps assume reliability

• IT Mgmt-centric [1:Dozens]

• Proprietary vendor stack

Designed around big data, massive scale &

next-gen apps

• Cloud architecture for 1000s of hosts

• Scale-out (multi-site server farms)

• Apps assume failure

• Autonomic [1:1,000’s]

• Open, value-added stack

Think: vCloud Director Think: AWS, RAX, zCloud, eBay, etc.

…but adoption of new cloud

architecture is the future Enterprises should, and will, make SV

1.0 more cloud-like…

• 10x more scaleable

• 2-5x lower cost

• 100% more open

© 2012 Citrix

People

VIRTUALIZATION

CONNECT

BRIDGE

NetScaler

CONNECT

BRIDGE

NetScaler

Other Clouds

BUILD CONNECT CONNECT

Compute Storage Network

CloudPlatform

CloudPortal Business Manager

CloudBridge CloudGateway

XenServer KVM OVM Hyper-V vSphere

Citrix Cloud Strategy DELIVER SERVICES

CloudPortal Services Manager

© 2012 Citrix

• Ready-to-use commercial version of Apache CloudStack

• Includes Citrix XenServer Advanced Edition

• Native Integration of Citrix NetScaler

• Technical support, updates and upgrades

• $765 per socket and year

Commercial version of CloudStack

© 2012 Citrix

Compute

CloudPlatform Provides On-demand Access to

Infrastructure Through a Self-Service Portal

Network

Storage

Admin

Users

Org A

Admin

Users

Org B

Users

End User

Admin

© 2012 Citrix

Benefits of CloudPlatform

Self Service

Cap

ital

Lev

erag

e W

ork

forc

e Le

vera

ge

Management

Automation

Workload

Standardization

Remove IT as a service delivery critical path

Reduce IT operational costs

Consistent application and service deployment

Usage Metering

Centralized

Management

Smarter

Virtualization

Visibility into user and line of business usage

Manage complete infrastructure, regardless of scale

Drive reduced capital requirements

© 2012 Citrix 10

© 2012 Citrix

Info-Tech Cloud Management Vendor Landscape

• Champion: Citrix CloudPlatform

recognized as a Leading Product

from a Leading Vendor

• Value Award Winner:

“Cloud Platform offers the most

functionality for the price.”

• Download the full report here

© 2012 Citrix

Possible to categorize workloads into two sets

Cloud Workloads

Traditional Workload

Reliable hardware, backup entire

cloud, and restore for users when

failure happens

Cloud Workload

Tell users to expect failure.

Users to build apps that can

withstand infrastructure failure

Both types of workloads must run reliably in the cloud

© 2012 Citrix

Object Storage

vCenter

ESXi Cluster

ESXi Cluster

ESXi Cluster

Enterprise Networking (e.g., VLAN)

Enterprise Storage (e.g., SAN)

Availability Zone

Availability Zone

Availability Zone

Server Virtualization Availability Zone CloudPlatform Mgmt. Server

Support for different styles is required

© 2012 Citrix

Use Case Example

Development and engineering systems

Engineer 1

Engineer 2

Hypervisor

Engineer 1

Engineer 2

CloudPlatform

Self-Service

Portal

© 2012 Citrix

Open Platform to Suit Customer Needs

Compute

XenServer VMware KVM Oracle VM Bare metal

Hypervisor

Storage

Local Disk iSCSI NFS Fiber Channel Swift

Block & Object

Network

Network Type Isolation Load balancer Firewall VPN

Network & Network Services

© 2012 Citrix

BEST-IN-CLASS SOLUTIONS SIMPLIFIED OPERATIONS BRILLIANT EXPERIENCE

Cloud Networking

Mobile Workstyles

Cloud Orchestration

Citrix & Cisco Partnership

CloudPortal Business Manager Business portal for your IaaS offering

© 2012 Citrix

CloudPortal Business Manager

• Comprehensive business and operations support platform for Service Providers – Account management

– Self-service portal

– Billing and metering

– CRM and support ticketing

• Facilitates differentiation and increases profitability for IaaS

Business Manager

© 2012 Citrix

CloudPortal Business Manager

© 2012 Citrix

DEMO CloudPlatform & CloudPortal Business Manager

© 2012 Citrix

Deliver Windows apps & desktops as a true cloud service

© 2012 Citrix

Any Cloud

XD XA XD

CloudPlatform

Cloud-style Service Orchestration

XenDeskop XenApp |.next XD

v5+

XD

v5+

XA

v6+

Compute Storage Network Compute

Work better. Live better.