Palm oil GUIDE Responsible purchasing of palm oil: a 2014 ...
CHESTER: SUSTAINABLE PALM OIL CITY...Science Director, Chester Zoo CHESTER: SUSTAINABLE PALM OIL...
Transcript of CHESTER: SUSTAINABLE PALM OIL CITY...Science Director, Chester Zoo CHESTER: SUSTAINABLE PALM OIL...
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Dr Simon DowellScience Director, Chester Zoo
CHESTER:
SUSTAINABLE PALM OIL CITY
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Overview
Who we are?
Why palm oil?
The city project
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• Largest zoo in the UK
• 2 million visitors a year
• Most visited paid for
attraction outside of London
• Conservation Charity
• Prominent role in European
Zoo Network
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PREVENTING EXTINCTION
ORANGUTAN CONSERVATION
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THE PALM OIL STORYOUR PERSPECTIVE
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WHERE IS
PALM OIL FOUND
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Habitat FragmentationSocial Impacts
DeforestationForest Fires
Pollution Climate Change
NEGATIVE IMPACTS
OF PALM OIL
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BENEFITS
OF PALM OIL
High Yielding
Versatile
High Economic Value
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No deforestation
No fires
No planting on peat
SUSTAINABLE PALM OIL
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COLLABORATION
IS KEY
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OUR STRATEGY
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SUSTAINABLE PALM OIL CITY
PROJECT
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BEHAVIOUR
CHANGE
MODEL• Selecting the behaviours or goals
• Identifying and understanding our audiences
• Defining the barriers and benefits
• The communications strategy
• Evaluate, reflect and refine
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STEP 1Make your pledge
STEP 2Make a change
STEP 3Tell everyone about it!
YOU ARE NOW A SUSTAINABLE
PALM OIL CITY CHAMPION!
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WANT A GOLD STAR?
STEP 4Send a Palm Oil Audit form to your suppliers.
STEP 5Repeat the audit every year and ensure that any new
products that you source are sustainable.
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• 25 Restaurants, cafes, hotels and fast food outlets
• 5 workplaces that offer staff catering services
• 2 of 5 Schools, Colleges, Universities, council food outlets and hospitals (key catering provider of each).
• 3 visitor attractions or leisure facilities (zoo, aquarium, football club, gym)
• 3 manufacturers or retailers based in the city.
CRITERIA
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• 5 million
school meals
• RSPO
certification
IMPACTS
53
CHAMPIONS
• National
caterers TUCO
• TUCO RSPO
certification in
progress
• Manufacturer
• Sells nationally
to Boots PLC
and others
• Individual
restaurant
• Social norm in
the community
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IMPACTS
LAUNCH EVENT
& HIGH PROFILE
SUPPORT
127 people from 68 organisations
Representing palm oil industry,
Manufacturers, retailers, NGOs
and the food service industry
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OTHER IMPACTS
• Invited talks at industry
events around Europe
• 3.5 million views of our
resources
• Impact on school
curriculum
• Two BIAZA awards
• Network of over 200
businesses
• BBC Breakfast and BBC
documentary
• Champions continually
added
• Two cities signed MOU
• Four in discussions
including International