Cheryl King_CMT_Writer Producer Director_2010 to 2013

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Transcript of Cheryl King_CMT_Writer Producer Director_2010 to 2013

Page 1: Cheryl King_CMT_Writer Producer Director_2010 to 2013

CHERYL KING – CMT Project History Outline WRITER/PRODUCER CREATIVE – WRITNG/PRODUCING/DIRECTING2010-2013

SHOW LAUNCHES – WRITING/DIRECTING/PRODUCING/CREATIVE DIRECTING – 2013-currentREDNECK ISLAND (Series Launch & episodics / Returning Series Launch – Season 1-3)Season 1 – Concepting/Writing/Producing/Directing/Music Selection/Edit Supervision – full launch campaign including: concept promos, clip spots, talent liners with Steve Austin for programming assets and social media contentSeason 2 – Concepting/Writing/Producing/Directing/Music Selection/Edit Supervision – full launch campaign including: concept promos, clip spots, talent liners with Steve Austin for programming assets and social media contentSeason 3 – Supervising internal writer/producer & creative directing on promo shoot for series launch

TEXAS WOMEN – (Series Launch & episodics / Returning Series Launch)Season 1 – concepting/writing/producing/directing – :30 clip spots, liners w/ talent for all programming assets & all episodicsSeason 2 – concepting/writing/producing/directing – :30 music video promo style concept spot, clip spots, liners w/ talent for all programming assets – Supervising internal producers for some episodics

CMT ARTISTS OF THE YEAR – (Special Event Launch, Returning Event launches & all assets)2010 – 1st annual – concepting/writing/producing/directing – Produced a Frank Sinatra-esque piece with all 5 artists featured: Directed talent movement for the music video style promo – Carrie Underwood, Taylor Swift, 2011 – concepting/writing/producing/directing – Worked with the host Rob Lowe on these spots and wrote all of the scripts for him as well as produced :30 clip-based launch spots2013 - concepting/scripting/directing/etc – 5 talent shoot with all perceived to be in the same room talking to each other but none of them were together. This was an interesting shoot that required serious blocking and planning but it worked out beautifully.

CMT CROSSROADSSting & Vince Gill – launch spotDoobie Brothers & Luke Bryan - launch spot

CMT MADE – Series Launch & sustaining

UPFRONTS / ADSALES PRESENTATIONS / MUSIC IDS / CMT REBRANDCMT Brand Music Positioners & Music Videos for CMT BRAND BOOK – produced 3 pieces of music for brand book videos as well as actual videos for book and channel IDS *Awards listed below

UPFRONT & ADSALES PRESENTATIONS – writing/producing/music selection/edit supervision 2009-2013 – Produced multiple Brand Presentations (including the introduction of our brand values), Music Pieces, Show Pieces *These included on the vimeo site in album

AWARDS DURING THIS TIME2012 Women in Cable Telecommunications Rising Leader 41st Annual Creativity Awards – Honorable Mention for 2010 CMT Upfront Presentation 2011 Promax/BDA Awards – Silver Award for CMT Brand Book 40th Annual Creativity Print Awards – Platinum Award for Corporate Identity Program, Campaign: CMT Brand Book

INTEGRATED MARKETING PARTNER SPOTSFree Credit ScoreShrek 4

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Elizabeth Arden