Cherry+gardens
21
Introducing the future of soaps…… A NEW soap for a NEW generation
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Transcript of Cherry+gardens
Introducing the future of soaps……
A NEW soap for a NEW
generation
Why is the soap called “Cherry
Gardens”?Well..• It’s got a ring to it.• Short and snappy.• Name of a real place in Chelmsford, which is our
setting.• Sounds like a soap opera name.• It has connotations of a sweet area but is this
ironic?• ‘Gardens’ suggests a rural area.
Location…
Location, Location…
Location, Location, Location!
Cherry Gardens’
CHARACTERS
Name: Marris MorrisAge: 52 yearsOccupation: Owner of village pubOther:• Divorced from wife Sally who left him 5 years
ago.• He is depressed from the divorce and
misunderstood by the community. He believes that every female is his wife Sally.
• Lives alone above his pub. The only time he comes down is to get a pint or to chat to the busty blonde bar maiden (whom he thinks is Sally) who his son, Dom, is going out with. The village inhabitants see him as a strange old man but he is really just longing after his wife Sally.
• He needs help…
Do these images stir your
imagination?
Name: Dom MorrisAge: 22 yearsOccupation: Electrician Other:• Girlfriend, Georgia is the bartender at his dads pub.
• Georgia has a child from a pervious relationship, Dom wants to take on role of father, but people are telling him to leave her before he gets too involved.
• He wants to get married but friends are persuading him not to.
Name: Georgia Stimpson
Age: 26 yearsOccupation: BarmaidOther:• In a relationship with bosses son, Dom.• Has a three year old son, Billy, from a previous relationship, but does not know the father.
• She has a bit of a reputation to get around with men.
Name: Dan Smith
Age: 15 yearsOccupation: StudentOther:• Stereotypical Chav.• He sits at the children's park with his mate Kirk and they smoke.
• He is a wannabe Kirk.
Name: Kirk HudsonAge: 17 yearsOccupation: Unemployed and on benefitsOther:• Stereotypical Chav.• Horrible person.• Had 2 dogs which he loves.
What could they look like?
Name: Beryl ClarkAge: 80 yearsOccupation: Retired teacherOther:• Widowed• Loved by everyone• Knows all secrets• Spreader of gossip• In a wheelchair• Is cared for by her daughter who never married, Hetty, who she is trying to set up with Marris
Name: Hetty Clark
Age: 54 yearsOccupation: Dinner lady at school where her mother, Beryl, used to teachOther:• Single and lonely• Can’t use technology to access dating sites
• Cat owner• Looks after her mother Beryl
Narrative of the 1st episode
• Youths in pub, trying to get served, staring at barmaid
• Marris tells them to leave• Kirk mock Marris• Marris mocks Kirk’s dog, Mick.• Marris gets punched by Kirk.• Beryl goes to Marris’ aid• Marris admits he needs help.
Demographic & Psychographic
profiles
Other media texts
• Other shows our target audience would watch include:
• The X Factor• Celebrity Juice• Britain's got Talent• An Idiot Abroad • You’ve Been Framed
Our target audience like to see people getting hurt/embarrassing themselves for laughs… To make themselves feel better about their own working class lives
Other media texts!!
• They would read ‘The Sun’ for daily news intake.
• They would use websites rather than books for source their information.
• They would use social-networking site on a regular basis.
• Through these websites, we would make our soap unique by opening up some storylines to our audience meaning they can help decide characters’ fates.
We are trend setters!!!!!!!!!!!!!
Channel 5
• There is a lack of British soaps• Wouldn’t be competing against a
similar soap on same channel• Competition between other channels• It was too similar to Eastenders to
put on BBC1 , ITV already have 2 popular soaps so…
• Channel 4 is aimed at a younger audience
Invest for……
A soap for a
generation
NEW
NEW
(…And for lots of money)
