Chennai Express response.pptx
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Transcript of Chennai Express response.pptx
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By:-
Soumya Ranjan Swain
Shweta Das
Manas Samantray
Smruti sanat Acharya
Sonali Patro
tapan
"Chennai Express" Movie Response &
Market Study Of The Movie In Odisha Circle
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CHENNAI EXPRESS
Chennai Exp ressis a 2013 Indian action comedy film.
directed by Rohit Shetty and produced by Gauri
Khan under the bannerRed Chillies Entertainment.
Released on 9th of aug 2013
The film features Shahrukh Khan and DeepikaPadukone in lead roles.
This is the second collaboration between Khan and
Padukone after the 2007 blockbusterOm Shanti Om and
the first between Khan and Rohit Shetty. Chennai Express is about a man's journey
from Mumbai to Rameshwaram and what happens along
the way after he falls in love with the daughter of a local
don
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Movie market in odisha
Odisha is an eastern state in india.arround a
population of 4cr.the mother tongue is odiya. In odisha there are around 140 cinema hall, which
less compared to other state.
Only two multiplex are available
The movie business here are not up to the mark
compared to other states
Bollywood Hollywood ollywood & south Indian movies
are run by the cinema halls
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Chennai express & odisha film
market
Chennai express is a typical action & comedymovie by rohit & srk.both rohit & srk has a great
fan follower in odisha.
So Distributor of Odisha Circuit M/s Rajdhani
Films did a Great Ground and could book 108
Theatres in Odisha Circuit.
This is the max no of theatres booked for a movie
in odisha circle.
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Our surveyAfter a 1week of CE release, we got a notice from red
chill entertainment to do a market survey for their
movie in odisha circle.
We did a survey & found out following details
According to one of popular film trade analyst of odisha
somesh pati
CE done a great business in odisha till the 1st week
CHENNAI EXPRESS 1ST WEEKEND COLLECTION
1.Paid Preview Net Collection - 0.05 Cr.
2.1st Day Collection - 0.40 Cr.3.2nd Day Collection - 0.25 Cr.
4.3rd Day - Sunday - 0.40 Cr.
These collections are the highest collection of 1st day
2nd day & 3rd day by any movie in odisha circle
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CE has done a record 1.90 Cr. Business From Week-1 From Odisha
Circuit. Which is All Time High for Any Bollywood Film in Odisha
Circuit.
Previous best was 1.65 Cr. and It was there in the name of Ek Tha
Tiger. Not only CE overshadow ETT figure but that too in 1 week only.
Movie also did great bussiness in bbsr.out of total collection 48%
comes from bbsr.
So as per to the film trade analyst its a blockbuster hit in odisha
circle
Now CE is expected to do a Life Time Business of 2.50 Cr. Business
From Odisha Circuit. Really Great Effort.
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Public response of the movie
For the public response of the movie, we made a survey
of 12 people, of different gender, different age, differentbackground.
Do you watch movies?????
The response we got is 100%.now a everybody sees
movies.
0
2
46
8
10
12
14
yes no
do you watch movies
do you
watchmovies
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What type of movies do you like?? In India there are different movie industries, like
bollywood,hollywood,other regional movies are there.so different people different choice of movies.
Our survey found that, out of 12 people 5people likes to
watch bollywood movies,5 person likes Hollywood
movies,2 person like other movies
5
5
2
movie you like to watch
bollywoodhollywood
other
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Which star do you like the most??? There are many superstar many star & many brand
names are there in bollywood.so there are different fan
follower for every star, which effect in making the moviehit super hit or blockbuster
We made a survey again from the same 12 person,&
given option to them like amitabh,saharukh,salman &
other. From our survey we found out that,
0
1
2
3
4
5
6
AB SRK SK Other
which star u like the most
which star u
like the most
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Have you seen the promo of chennai
express???
For the popularity & advertisement CE showing there promosin many TV channels. the promo is the first attraction to make
the viewer crazy to go for it.
So from our 12memeber survey we found out 12 out of 12
have seen the promosDo you like the promo???
We found out 11 out of 12 like the promos of CE
do u like the
promo
yes
no 0
10
20
yes no
have u seen the
promo of CE
have useentheprom
H t h d th i Ch i
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Have you watched the movie Chennai
express????do you like the movie??After a 7day run of the movie,we found out from our
12member survey that out of 12,10 has been alreadyseen the movie.
Out of 10 who has already seen the movie,we found
that 9 out of 10 like the movie
The 2 person who has not seen the movie yet, are also
interested so see the movie in near future
10
2
have yo seen CE?
yes
no
0
5
10
yes no
do you like themovie
do youlike themovie
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movie? After a longtime & after success of jab tak hai jan,CE released with
so many hopes for the king khan.
So according to our survey we found out those who have been seen
the movie,out of 10,8person likes SRKs role.
Do you like to see the sequel of Chennai
express??Those 10 who have already seen the movies, out of them 5 will like to
see the movies sequel too
8
2
do you like the srkrole?
yes
no55
will you like to see thesequel?
yes
no
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Do you like to see the movie with your
family?
Out of 10 people,all 10 agree that they will like to see themovie with their family..The response we got by this
survey that,CE is a family entertainer, the movie can be
seen with family. because of no vurgularity,no odd seen.
Another point we got from our survey that, we made asurvey of 12 people, where 4 are female n 8male.so out
of 4 female 3,& out of 8male has been already seen it.
so there is a good response from both the gender.
is it a familyentertaining
movie
yes
no0%
20%
40%
60%80%
100%
male female
no
yes
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How much rating you will give from out
of 5 star???? From the public response we found that there is a good
response from odisha circle for CE.
The rating varies like 1person given 5*,5person 4 star,&
4 person 3 star.
0
1
2
3
4
5
5* 4* 3* 2* less than
2*
1
5 4
0 0
rating
rating
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From our survey we found that Chennai express
movie have a good response in odisha, both in
business wise & public response wise.
We all Hope that movie will do a good business inodisha. As well as can be accepted by the odisha
movie lovers.
We are thankful to all the person who have taken part in
our survey.
We are also thankful to M/s Red chili entertainment &
saharukh khan for giving us the opportunity to make asurvey of CE in odisha circle.
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